People’s Daily Online, Beijing, November 16 (Reporter Yu Lu) According to the principle of "one adjustment in ten working days", a new round of refined oil price adjustment window will open at 24 o’clock today (16th). The National Development and Reform Commission has just issued a notice, according to the recent changes in oil prices in the international market and the current formation mechanism of refined oil prices, starting from 24: 00 on November 16, 2018, the domestic gasoline and diesel prices (standard products, the same below) will be reduced in 510 yuan and 490 yuan respectively.

　　After adjustment, the maximum retail prices of gasoline and diesel in provinces (autonomous regions and municipalities) and central cities are shown in the attached table. Relevant price linkage and subsidy policies shall be implemented in accordance with existing regulations.

　　Zhuo Chuang Information believes that since this cycle, European and American crude oil futures prices have shown a downward trend for 12 consecutive working days. U.S. crude oil fell to a minimum of $55/barrel, and the increase in this year has been completely smoothed out. The change rate of crude oil in this cycle is deeply negative, so the retail price limit of domestic refined oil products will be lowered again this round, and at the same time, the biggest decline in the past four years will be refreshed.

　　Zhuo Chuang Information estimates that after this round of price adjustment, a family car with a fuel tank capacity of 50L will save 20 yuan if it is filled with a tank of oil, and the travel cost of the majority of car owners will be greatly reduced. Take a small private car that runs 2000 kilometers a month and consumes 8L fuel per 100 kilometers as an example. By the time the next price adjustment window is opened, that is, before 24: 00 on November 30th, consumers will spend about 32 yuan less on fuel consumption. In the logistics industry, the fuel cost of a single vehicle will be reduced by about 800 yuan in the next half month, based on the Steyr heavy truck which runs 10,000 kilometers per month and consumes 38L fuel per 100 kilometers.

　　"After successive heavy losses, the current oil market is close to bottoming out, and it is unlikely that it will continue to fall sharply. It is expected that the international oil price may show a narrow fluctuation trend in the next cycle. As the initial crude oil change rate in the next cycle may still be within a negative value, it is estimated that the domestic retail price limit of refined oil products is expected to usher in the first ‘ Three consecutive losses ’ 。” Dai Tiandong, a refined oil analyst at Zhuo Chuang Information, said.

　　Li Yang, an analyst of Jinlianchuang refined oil products, said that the "two-day losing streak" in the retail price of gasoline and diesel in China was realized as scheduled, and it was the largest after the retail price was lowered on December 27th, 2014. During this cycle, the news has obviously exerted negative pressure on the domestic refined oil market, and the market is gloomy, and the downstream users have few operations in entering the market. In addition, the recent special rectification of the refined oil market in Shandong Province has blocked the shipment of refined oil in Shandong Province, and the inventory pressure of gasoline and diesel oil has increased significantly. Domestic main sales pressure is also generally large, gasoline and diesel prices frequently fall, at the same time, it also keeps lowering the price of foreign mining to ease its own cost pressure.

　　According to Jin Lianchuang’s statistics, up to now, the retail price of gasoline and diesel in China has gone through 13 upward adjustments, 9 downward adjustments (including the downward adjustment due to the reduction of value-added tax) and 1 stranding. The accumulated gasoline and diesel have increased by 545 and 530 yuan/ton respectively, equivalent to the price increase of about 92#0.42 yuan and 0#0.45 yuan.

　　From 24: 00 on November 2, 2018, the domestic gasoline and diesel prices decreased by 375 yuan and 365 yuan per ton respectively.

　　At 24: 00 on October 19, 2018, domestic gasoline and diesel prices increased by 165 yuan per ton and 160 yuan respectively.

　　At 24: 00 on September 30, 2018, domestic gasoline and diesel prices increased in 240 yuan and 230 yuan respectively per ton.

　　At 24: 00 on September 17, 2018, domestic gasoline and diesel prices increased by 145 yuan per ton.

　　At 24: 00 on September 3, 2018, domestic gasoline and diesel prices increased by 180 yuan and 170 yuan per ton.

　　At 24: 00 on August 20, 2018, domestic gasoline and diesel prices decreased by 50 yuan per ton.

　　At 24: 00 on August 6, 2018, domestic gasoline and diesel prices increased by 70 yuan per ton.

　　At 24: 00 on July 23, 2018, domestic gasoline and diesel prices decreased by 125 yuan and 120 yuan respectively per ton.

　　At 24: 00 on July 9, 2018, domestic gasoline and diesel prices increased in 270 yuan and 260 yuan respectively per ton.

　　At 24: 00 on June 25, 2018, domestic gasoline and diesel prices decreased by 55 yuan per ton.

　　At 24: 00 on June 8, 2018, domestic gasoline and diesel prices decreased by 130 yuan and 125 yuan per ton respectively.

　　At 24: 00 on May 25, 2018, domestic gasoline and diesel prices increased in 260 yuan and 250 yuan respectively per ton.

　　At 24: 00 on May 11, 2018, domestic gasoline and diesel prices increased by 170 yuan and 165 yuan per ton respectively.

　　At 24: 00 on April 30, 2018, domestic gasoline and diesel prices decreased in 75 yuan and 65 yuan respectively per ton.

　　At 24: 00 on April 26, 2018, domestic gasoline and diesel prices increased by 255 yuan and 245 yuan per ton respectively.

　　At 24: 00 on April 12, 2018, domestic gasoline and diesel prices increased in 55 yuan and 50 yuan respectively per ton.

　　At 24: 00 on March 28, 2018, domestic gasoline and diesel prices increased by 170 yuan and 165 yuan per ton respectively.

　　At 24: 00 on March 14, 2018, the price of gasoline and diesel will not be adjusted.

　　At 24 o’clock on February 28, 2018, the domestic gasoline and diesel prices decreased by 190 yuan and 185 yuan per ton respectively.

　　At 24: 00 on February 9, 2018, domestic gasoline and diesel prices decreased in 170 yuan and 160 yuan respectively per ton.

　　At 24: 00 on January 26, 2018, domestic gasoline and diesel prices increased in 65 yuan and 60 yuan respectively per ton.

　　At 24: 00 on January 12, 2018, domestic gasoline and diesel prices increased by 180 yuan and 175 yuan per ton respectively.

　　In recent years, with the development of the Internet and mobile terminals, especially the popularity of smart phones, network language has gradually ushered in the climax of development, and has formed a certain impact and influence on Chinese itself, and new words such as "call" and "children’s shoes" have appeared. These emerging abbreviations, mixed words, alphabetic words and homophonic words are not only popular on the Internet, but also "popular" in various scenes of life. So, how should we treat these new words and whether we need to standardize them? In this issue, we invited four scholars to discuss the above issues for readers.

　　A robbery by several "Nantah" families refers to a case-solving case several years ago. In 2015, Nanchang University published the Charter of Nanchang University in official website, and named it "Nanda" for short, which was a repetition of the long-established abbreviation of "Nanjing University" and aroused public concern. During the discussion, people think that Nanning University can only be called Ningda if it is not called Nanda, but Ningxia University and Ningbo University have problems again. Ningxia University is called "Xiada", which coincides with the pronunciation of "Xiamen University". This has stimulated the humorous ability of netizens to create gimmicks, such as calling Xiamen University "the big door", Shantou University "the big head" and Taiyuan University "too big", and so on.

　　Why do colleges and universities attach so much importance to abbreviations? First, according to the statistics of econometrics, the frequency of Chinese words depends largely on the length of words, and the longer the words, the lower the frequency of use. That is to say, a university has a short and loud abbreviation, which will have unexpected effects on improving the visibility of the school and making it easier for people to mention it. Secondly, in people’s daily communication, the abbreviation ru sentence is often more in line with the rhythm and rhythm of speech. For example, "troops stationed in Beijing" and "people coming to Shanghai" are more in line with the reading and breathing habits of "2+2" rhythm than "troops stationed in Beijing" and "people coming to Shanghai", so they are easier to be selected by speakers. Thirdly, it is easier for listeners to remember the object of conversation by using abbreviations. For example, "China University of Science and Technology has developed rapidly in recent years" is better than "China University of Science and Technology has developed rapidly in recent years".

　　The abbreviation of universities belongs to the category of abbreviated words in linguistics. It is generally believed that people like to use abbreviations because the speaker always wants to make his meaning clear in the shortest possible words (inertia psychology under the principle of language economy); Another reason is that the human brain’s information processing ability is limited. If the sentence is too long, the listener will remember the back and forget the front, so compressing some parts of the sentence can be more conducive to sentence understanding. Then there is the self-expression advantage of the university abbreviation mentioned above. For these reasons, languages of all ethnic groups have the habit of using abbreviations. For example, in English documents, some long units and concepts will be marked with acronyms when the word appears for the first time, such as the World Trade Organization, and when it is mentioned later, it will be replaced by WTO. There are also many ways to abbreviate Chinese. Besides English, there are also ways to abbreviate words: ① Abbreviation (Internet celebrity — Online celebrity); Section division (such as the abbreviation "CPPCC" for "Political Consultative Conference"); ③ Headword sharing method (such as "universities, primary and secondary schools, import and export, entry and exit", etc.); (4) Co-deletion of headwords (such as "being more advanced than learning, catching up with the advanced, helping the advanced and surpassing the advanced" constitutes "being more advanced than learning");⑤ Sentences are condensed into words (such as "conversion from military to civilian, upgrading from college to undergraduate, changing profits into taxes"); ⑥ Once contracted and then contracted, abbreviations are shortened again according to the occasion of use (such as "People’s Republic of China (PRC)" — "China" — "medium"); ⑦ "consonant", part of phonemes are selected from two syllables to form a new syllable ("two" — "Two" and "Three" — "three", "no need" — "Don’t") and so on.

　　In recent years, the convenience and speed of network communication have stimulated the creativity of netizens, and a large number of new abbreviations have entered the field of communication and extended from online to offline. Such as "rich soil, camp reform, Gao Fushuai, plain and sweet, ignorant, eager to make progress, unwilling to dismantle people’s difficulties, and refusing to move ten times". Many of these new abbreviations compress a complete event into three or four syllables. However, the new abbreviations are widely used, and their negative effects are rapidly emerging. First, the newly created abbreviations are too random and have poor stability, and they are produced and disappeared almost every day, which has caused the user’s memory burden; Second, some abbreviations are relatively obscure in meaning, and many people often don’t know what they mean, resulting in communication barriers; Third, out of the pursuit of fashion, primary and secondary school students use network abbreviations in daily communication and composition, which blurs the learning of standardized language.

　　So, how should abbreviations be standardized? On the one hand, we must be strict. Network abbreviations should not be used or appear in official documents, publications and school teaching. On the other hand, we should be tolerant. No matter how novel the network abbreviation language is, after all, it aims at communication. This factor determines that it can’t be too outrageous, and some distinctive new abbreviations will also settle down and enter the standard words. Back to the university abbreviation mentioned at the beginning, there are the following solutions: First, respect history. In recent decades, "Nanda" has gradually become a recognized abbreviation of Nanjing University. Lingnan University and Nankai University, which were originally called "Nanda", were renamed "Lingnan" and "Nankai" respectively. Second, respect the authority. The abbreviations determined in the university articles of association approved by the Ministry of Education first, and those declared later, should be avoided. For example, Nanchang University, Nantong University and Nanning University should no longer be referred to as "Nanda". Third, now everyone has accepted three-syllable words and four-syllable words, and university abbreviations don’t have to be reduced to two syllables, such as "Beijing Normal University" and "Northeast Normal University" are also good choices.

　　(Author: Wu Changan, Wu Na, professors of Northeast Normal University and postdoctoral fellow of Sun Yat-sen University)

Bo Yihang, an associate professor at the Academy of Fine Arts of Beijing Film Academy, shared AI’s empowerment in the film field from the perspective of digital humanities.

1905 movie network news Science and film merge to create the future. On May 5th, the China Film Science and Technology Summit and the 14th China Film Science and Technology Forum held a forum on film and television technology and talent development in Yongchuan, Chongqing, where representatives from the film and television industry, experts and scholars gathered together to make suggestions and suggestions for promoting the development of domestic film and television high technology and talent training, and to help achieve the goal of building a film power and a cultural power.

In the sharing session of film and television technology, six industry representatives gave speeches and exhibitions around different themes. Bo Yihang, an associate professor at the Academy of Fine Arts of Beijing Film Academy, first brought a share entitled "AI Empowering the Film Field from the Perspective of Digital Humanities", and expounded her research and thinking on cutting-edge theories such as computational film, the prosperity and decline of AI, machine learning, intelligent metrological cinematography, and the cultivation of algorithm consciousness.

Ma Ping, deputy general manager of China Film Digital Production Base, shared realistic science fiction and imaginative technology.

Ma Ping, deputy general manager of China Film Digital Production Base, took the film as an example, and put forward the enlightenment and prospect for the integration of science and film in the new era. He believes that science fiction movies have multiple meanings for the integration of science and technology culture. "Science fiction promotes the development and innovation of science and technology; Improve the development level of division, specialization and process of film industry production; Ignite the enthusiasm of the whole people for science and technology and improve the influence of science and technology education; The unique grand narrative background of science fiction movies inspires people’s patriotic feelings and recognizes and thinks about the future destiny of mankind. "　

Wei Li, Chairman of 1905 Film Network

Wei Li, the chairman of 1905 Film Network, introduced the mode, main body, cases, characteristics, opportunities and challenges of overseas dissemination of China film content with the theme of "Science and Technology Innovation Empowering China Film and Television International Communication", and took the overseas distribution of 1905 Film Network as an example to share and explore the development path of China film and television going abroad.

Wei Li said that the overseas distribution of 1905 Film Network has three stages. The first stage is to manually hand in AI intelligence, and more content "going out" becomes possible. 1905 Film Network promotes high-quality Chinese film and television works to overseas TV stations and new media platforms, sells copyrighted content to international first-line streaming media websites, and also distributes content to pay TV stations and network platforms in East Asia (Japan and South Korea), Southeast Asia (New Matai) and South Asia (India).

Wei Li, Chairman of 1905 Film Network, participated in the Forum on Film and Television Technology and Talent Development.

The second stage is to lead the research and development of the 1905 GO platform, and to transform "borrowing a ship to the sea" into "shipbuilding and sailing". With the implementation of the "going out" strategy of Chinese culture, the international communication of Chinese culture presents a new feature of platform going out to sea. Platform construction is helpful to grasp the dominant position of international communication and improve the initiative of foreign promotion.

The third stage is to operate the content matrix accurately with technology and innovation as the engine. "As of May 2023, 1905 Movie Network has built 18 matrices on overseas social media platforms, reaching 240 countries and regions. In terms of platform construction, there are more than three aspects: the multinational landing of movie channels, the establishment of multilingual channels, and multi-dimensional interaction. " Wei Li said that the 1905 brand overseas matrixing captures and analyzes user portraits and user habits more accurately from the data analysis level by leveraging technical means, and formulates data promotion strategies in a targeted manner; From the level of productivity, comprehensively improve the efficiency of work and coordination and increase productivity; And there is still a lot of room for various AI tools to further empower the brand internationalization road.

Wei Li, Chairman of 1905 Film Network, talks about scientific and technological innovation to empower China films to spread internationally.

In the new era, scientific and technological innovation will help film production and empower film marketing. Science and technology and cross-border cooperation will promote the internationalization of China films. Facing the grand goal of building a socialist cultural power in 2035, Wei Li said, "We filmmakers will bravely shoulder the mission, seize the day, and effectively improve the overseas communication effect and influence of China’s film and television content through strategies such as resource integration, technology empowerment, and going to sea together, accelerate the internationalization process of China’s film and television industry, and promote the excellent Chinese culture to go out, be determined to move forward, and be stable and far-reaching."

Deputy general manager of Lingyun Guangyuan Guest Vision shared the creation of a vivid and beautiful digital world.

Zhang Kai, co-founder of Beijing Tiantu Wanjing Technology, shared perception of virtual production and virtual production process management.

Director of Lingran Chuangzhi Industrial Meta-Universe Joint Research Center of Tianjin University shared the platform of digital movie cloud collaborative production and integration of production and education for meta-universe.

In addition, Li Miao, deputy general manager of Lingyun Guangyuan Guest Vision, introduced how to create a vivid and beautiful world of digital intelligence; Zhang Kai, co-founder of Beijing Tiantu Wanjing Technology, shared high technologies such as perceptual virtual production and virtual production process management. Wang Yifu, director of Lingran Chuangzhi Industrial Meta-Universe Joint Research Center of Tianjin University, explained the platform of digital movie cloud collaborative production and integration of production and education for meta-universe.

During the dialogue and exchange, the guests gave full play to their expertise and expressed their opinions, and put forward many constructive suggestions around the two major topics of domestic film and television science and technology development and film and television talent development, encouraging the exploration of new technologies, strengthening the scientific and technological literacy of industry talents, and accelerating the high-quality development of China film and television.

[Global Network Comprehensive Report] According to US media reports on February 22, the new Volvo XC90 was released on the 22nd. The car’s exterior and interior have undergone minor changes, as well as power system and energy efficiency upgrades.

Russell Datz, a Volvo spokesperson, has confirmed that the new XC90 will go on sale later this year as a 2020 model year and that the new powertrain will not be available in the early US market. Other market models will be equipped with a new braking-by-wire system, which includes a kinetic energy recovery function. The mild hybrid system works with Volvo’s existing internal combustion engine to recover lost energy during braking. Volvo expects the system to improve fuel economy by 15 per cent and reduce emissions from the XC90 by 15 per cent.

Volvo will mark the new powertrains with a "B". Other market models outside the US will be available in gasoline or diesel versions of the XC90 B5, or B6 petrol models. Volvo says these powertrains will eventually become standard for the brand.

It is not clear when the new powertrain will be available on US models, but the existing T8 powertrain has increased its battery capacity from 10.4 to 11.6kwh. Worldwide, the T6 and T8 powertrains with 2.0-liter turbocharged and supercharged inline-4-cylinder engines also feature braking-by-wire technology similar to the B5 engine. Volvo says the new car’s range has also increased by 15%. The T8 powertrain can now deliver 420 horsepower, compared to 400 horsepower previously. But Datz says the only change on US models is the larger battery size, while the T6 and T8 powertrains have not yet changed.

In terms of appearance, the 2020 XC90 features a new grille design, new wheels, and new exterior color options. In terms of interior, the new car is equipped with a new luxury wool blend trim and new leather seats. The car is available in six- and seven-seat versions.

Active safety features include a blind spot monitor and automatic steering auxiliary features for the pedestrian detection system. In addition, the new car is equipped with a lane deflection reminder function to help relieve lane traffic pressure.

The 2020 XC90 will begin production at the Torslanda plant in Sweden this May.

(Internship Compiler: Li Yumin, Reviewer: Liu Yang)

1905 movie network news The movie "The Heavenly Way of the Sun II" will meet the fans on February 12th. Previously, the producers had produced many popular national works such as Super Seminary series, Xiongbinglian series, and Lieyang Tiandao I online movie.

　

　The Spring Festival file ushered in the most powerful country, and the fantasy plot climaxed again.

　

As a sister collection of Fierce Yang Tiandao II, it mainly tells the growth story that Di Tianlin, the founding father of Fierce Yang Kingdom, entrusted the young girl of Fierce Yang Star to Pan Zhen, and with the help of Pan Zhen, Dilena grew into the third generation of Fierce Yang King. In the story, Tirana, who was in a rebellious period, got rid of Pan Zhen’s discipline and came to earth. Just at this time, the earth was attacked by gluttonous stars, so she stayed on earth to cooperate with the implementation of the "Heaven Plan".

　

Although it is a sister collection of Fierce Yang Tiandao I, compared with Fierce Yang Tiandao I, Fierce Yang Tiandao II has richer story content, more fantastic plot and more three-dimensional scene. In addition, many "good-looking, fun and interesting" attractions have been added to Fierce Yang Tiandao II. Let’s take a look at what they are.

　

Gao Shuai knight Nusa parachuted into the battlefield to enrich the content.　

　

As a synonym for handsome and decisive, Nusa had participated in the "Deno Star Wars" before participating in this "gluttonous star attack war", and repeatedly carried out assassination missions for Carl, and quietly eradicated the big lords who refused to accept Carl in the universe for many times and then spread the belief of death.

　

Although Nusa played for the villain this time, his murderous look could not stop his handsomeness. As soon as he appeared, everyone was reluctant to give up the villain’s "lunch box", hoping that he could fight with Tirana a little longer. There are even netizens who hope that they can fight a new spark.

　

Three-dimensional preparation field display makes the scene more detailed.

　

Following the perfect integration of oriental aesthetics into the scene design of the Heavenly Palace in the Sun, the Heavenly Palace in the Sun II has greatly upgraded all indoor scenes, making us feel like we are in a fantasy world. In "Lieyang Tiandao II", the ordinary cabin that can only take people in Lie 1 is upgraded to a shuttle cabin that can detect and predict the information needed for various battles.Brother monkey buys wine"The unpretentious scene was upgraded to a bar where we could drink beautiful wine together, and the ordinary training ground in Lie 1 was upgraded to a high-tech martial arts field.

　

Every scene in "The Heavenly Way of the Sun II" has become more advanced, and every detail has been portrayed more completely. Let the audience have an immersive experience.

　

The cool captain and the Lolita players make the plot more interesting.

　

Fierce 1 is full of hard shots. It can be said that the dashing Dilena touches the hot monkey brother. In Lie 2, a sweet and salty little loli was added — — Sue Xiaoli. Although Xiaoli and Monkey Brother have similar genes, their personalities are totally different, which adds more unpretentious interest to the ordinary war.

An in-depth survey of science and technology finance every day

Walking into the story behind business

Source: Blizzard China official Weibo

Over 500,000 players call overnight.

Writing/Meng Huiyuan

Editor/Li Jinlin

Typesetting/Annalee

In recent days, the game circle’s "Xi Fei returned to the palace" drama began.

On April 10th, Blizzard officially announced that it had reached an agreement with Netease to return to the China market, and vividly interpreted what it meant to be "divorced for nearly a year and a half, and it was better to return home".

At the beginning, when "wrangling" happened, Blizzard and Netease blamed each other, and the scene was once very ugly. Now, with Hershey, Blizzard and Netease can sit together again and discuss the compensation benefits for players. Of course, judging from various signs, the combination of game manufacturers is not only the need of their own development, but also the entanglement of interest exchange.

But no matter what kind of consideration, the behavior of the game company, only the players are finally injured.

Abandoned veteran player: I can’t stop cursing and can’t let go.

After Blizzard officially announced that its games will begin to return to the domestic market in the summer of 2024, netizens were excited for a while, and the excitement was comparable to that of the New Year.

Some people recall the past and want to relive the beauty of the game time: "I miss the vegetable garden on my mid-mountain, I miss whether my sunflower has eaten well, whether the song can be sung, and whether it will only be sung to me. I miss my hearthstone Tianma, which is healthy and unhealthy, and I will ride it to soar in the sky and travel all over Azeroth."

Some people care about the gains and losses, urging the players to pay compensation during the suspension period: "It is a good thing to return, but there are also some concerns to be raised here. For example, during the suspension of service, the store tokens and the monthly and annual rewards of the store; Rewards, prestige, illusion, etc. that are often missing in various activities (holiday activities) and weeks during the period of stopping taking medicine; The pvp season rewards that were missing during the suspension period, etc. The catch-up mechanism after the new service. If the above content is not handled well, the reopening of the national service is also the carnival of the studio. "

Others scolded from the beginning to the end, claiming that the most innocent players were gamers: "At that time, one person acted as if he didn’t need China players at all, and the other person said that the other party wanted our information to touch the bottom line. What does it mean to make up now? What is not the bottom line is not as important as money. "

Game players are all in phase.

Qin Zhen, a veteran Warcraft player, thinks that all the seemingly opposing voices on the Internet are understandable. "For example, the game World of Warcraft is basically a lot of youthful memories of the post-80s and post-90s. For this typical emotional game, the more people scold it, the more they love it. Moreover, scolding it is also afraid that it will abandon domestic players again. It’s a fatal blow that memories of youth, who has spent so many years, said no, no, no,no. "

"Imagine that one day Jay Chou collapsed and all the songs could not be heard. Can you accept it as an iron powder?" Qin Zhen told Zinc Scale that one of the most popular sayings among players now is: "Don’t forget that players are just victims of Microsoft and mobile violence". The point that makes everyone unhappy is that "the game company acts to let the players pay the bill. But the problem is that the player is innocent! " .

Obviously, at the beginning, Blizzard and Netease suddenly got divorced, which caught the players off guard. However, it seems sincere to see all kinds of promises and actions made by Blizzard officials after their return.

The discovery of zinc scale has been clearly mentioned in "Try to heal, then recover excessively-a letter to the national service Blizzard gamers", "When the server is turned on, we will ensure that your account data is completely preserved", directly feeding the players who are willing to return. A reassurance.

In addition, when Netease is recruiting for Blizzard Games, the released job requirements can also be seen as additional requirements such as "arranging sincere compensation content when the server restarts" and "fully understanding the game content during the suspension period, and arranging appropriate operational content to help players regain the opportunity to obtain these contents as much as possible".

These actions have made many Blizzard players who are "outspoken" consciously wait for the specific opening time. By the time the zinc scale was published, 525,000 people had reserved World of Warcraft. "Anyway, I have already made an appointment. The new’ cake’ drawn by the game company is delicious. Wait until I taste it first." Qin Zhen said so.

Looking at the market, Blizzard can’t let go of millions of players.

From November 2022, Blizzard announced that it would break up with Netease, and on April 10, 2024, Blizzard officially announced that it would return to cooperate with Netease again. Blizzard, which had made a high-profile announcement to withdraw from the China market, also chose a high-profile return after nearly a year and a half of absence (Blizzard’s Battle.net server in China was officially closed on January 24, 2023).

In fact, looking back, the reason why Blizzard and Netease "divorced" has been inconclusive.

At that time, it was rumored that the cooperation conditions proposed by Blizzard were harsh, requiring Netease to develop other IP mobile games for global distribution, but Netease was not allowed to share the proceeds except China, and Netease was required to provide a deposit and two-year advance payment. In addition, Blizzard also wants to control all intellectual property rights and data control for China players.

The statement issued by Blizzard said, "Because Netease has not reached a renewal agreement that conforms to Blizzard’s operating principles and promises to players and employees". In this regard, Netease said, "The conditions put forward by Blizzard are harsh, and it is impossible to reach an agreement on some key terms involving sustainable operation and the core interests of China players."

In other words, the core interests of the two companies are inconsistent, and cooperation will naturally not continue.

Although we can’t cooperate for the time being, the China market really smells good. After all, Activision Blizzard mentioned in the financial report of the third quarter of 2022 that the blizzard works jointly launched with Netease in Chinese mainland contributed about 3% of Activision Blizzard’s total revenue. According to the report of the new knowledge of the game, if the blizzard part is taken out independently, the "3%" here is equivalent to 13.5% of the revenue in 2022, equivalent to about 1.603 billion yuan.

Mike Ybarra, president of Blizzard, also said in an interview with the media: "There are millions of players in Chinese mainland who love Blizzard games, and everyone in Blizzard wants to make sure that they can play our games. We are a global company, and I hope Blizzard games will spread all over the world, including Chinese mainland. Therefore, when we make progress, we will evaluate this and see what will happen. "

The opportunity of "remarriage" appeared in October 2023, but this time the main body of cooperation with Netease changed from Blizzard to Microsoft.

According to a number of media reports, shortly after Microsoft officially acquired Activision Blizzard, the parent company of Blizzard Entertainment, for about 68.7 billion US dollars, it began to renegotiate the return of Blizzard’s national service with Netease, and it was basically finalized in December last year that it would re-cooperate. One of the clear clues is that on December 20, 2023, Netease Great God platform re-launched the World of Warcraft community.

Blizzard officially announces return

Anyway, now the boots have finally landed successfully. Even though we broke up with Netease, on the basis of cooperation for more than fifteen years in the past, this wonderful drama of reconciliation after breaking up always gives people an unexpected but reasonable feeling.

On the one hand, it is the version number problem. Blizzard’s whole family has a total of 12 version numbers registered under Netease’s name. If Blizzard changes its agent, it is necessary to reapply for the version number after the game stops serving, and the number of imported version numbers is more scarce than that of domestic games. On the other hand, it is a physical server. Even if the agent is changed, Blizzard has to get back the historical user data, which is now in Netease’s hands.

Therefore, in the eyes of many people in the industry, Netease has almost become a necessary option for Blizzard’s return, and the release of cooperation news only confirms their judgment.

Netease, the "pick-up man", laughed?

From Netease’s perspective, it was very ugly when we broke up with Blizzard.

Netease once fiercely countered in an official statement, "Blizzard’s proposal is outrageous, inappropriate and not in line with business logic", calling it "overconfident" and "take whatever you want, ride a donkey to find a horse, and get divorced". Netease canteen has also launched new dishes "Blizzard Green Tea Rape" and "Blizzard Green Tea Small Pacai", directly playing with stalks to insinuate Blizzard.

But once again, Netease is willing to actively strive for it.

Thanks to the help of mobile games such as Egg Party and Going Against the Water, and the stable performance of Fantasy Westward Journey, Netease’s game business revenue reached 81.6 billion yuan in 2023, up 9.4% year-on-year, accounting for 78.8% of the total revenue. This achievement made Netease offset the impact of its breakup with Blizzard in early 2023, and also drove the annual revenue to pass the 100 billion mark in one fell swoop.

However, the competition in the game industry in the domestic market is fierce. Take the Egg Party, which Netease values most, as an example. Although it has brought it a lot of revenue, the Egg Party is often caught in the whirlpool of negative public opinion of "inducing recharge" and "minors paying a large amount". At the same time, the same type of game "Yuan Meng Xing" created by Tencent’s late arrival has performed well, which has also brought a lot of pressure on the business performance of "Egg Party".

However, with the World of Warcraft, Hearthstone, Warcraft, Watching Pioneer, Diablo and StarCraft, and other games under Blizzard, they began to return to the Chinese mainland market one after another this summer. Netease can not only gather the hearts of a wave of old players, but also continue to rely on these classic games to increase their profitability, and can look forward to transforming these online games IP into mobile games IP later (Netease and Blizzard jointly produced the mobile game Diablo: Immortality before the "breakup", and the game performed well).

Blizzard game family barrels will return one after another.

In this way, after the second cooperation, Blizzard may make a small profit, but Netease will definitely not lose money. According to the latest report released by JPMorgan Chase, the re-cooperation between Netease and Blizzard is expected to bring 3% to 4% of the online game revenue of Netease.

What’s more, Microsoft also reached an agreement with Netease to try to bring new Netease games to Xbox and other platforms.

In this regard, Zhang Yi, CEO and chief analyst of Ai Media Consulting, said in an interview with Securities Daily that Netease also needs to increase its overseas revenue share. Microsoft promotes Netease games to log on to Xbox, which can give overseas players more opportunities to understand Netease’s game products. It is very important to enhance Netease’s brand influence and market share in overseas markets, and it is also an easy shortcut for Netease.

Generally speaking, the re-cooperation between Netease and Blizzard is not only the best choice made by them from their own personal perspectives, but also a win-win "commercial marriage".

END

Menghuiyuan

Email: coopert@163.com.

Introduction: You can talk about poetry and distance, and you can also talk about tea and streamer.

Focus areas: streaming media, Internet medical care.

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In March 1957, East China Normal University will hold a large-scale academic seminar. At the request of the organizer of the conference, Qian Gurong, then a lecturer in the Chinese Department of East China Normal University, wrote the article "On Literature as Human Studies" the month before. In May of that year, this paper was published in Literature and Art Monthly (predecessor of Shanghai Literature).

On "Literature is Humanism" begins with a clear meaning-Gorky once suggested that literature should be called "Humanism". Later, Qian Gurong explained this: "We often quote Gorky’s opinion when explaining that literature must be described by people and create vivid typical images. But our understanding stops here, only knowing that we can’t take a step forward because we are stuck in emphasizing the importance of writing people. In fact, the meaning of this sentence is extremely profound. We can simply regard it as a master key to understand all literary problems. Whoever wants to go deep into the literature and art hall, whether he is a creator or a theorist, must master this key. Without this key, theorists cannot explain a series of phenomena in literature and art; If the creator forgets this key, he can’t write exciting real works of art. "

To be honest, "literature is human science" is the key to understand all literary problems. As a unique language art of human beings, how can literature settle down without "people"? This is common sense. But just because it is common sense, people tend to be ignorant of it and don’t ask for a very good solution. For example, as a proposition that anchors China’s values of modern and contemporary literature, whose mouth did "literature is a study of human" originally come from? For a long time, the academic community has been unable to agree. Even Qian Gurong, who used this key to open the door to China’s modern and contemporary literature, has experienced repeated explorations. Today, the answer he gave himself may not be convincing.

Collected Works of Qian Gurong

Qian Gurong’s initial answer was Gorky. The full text of On Literature as Human Studies is more than 30,000 words, and Gorky’s name is mentioned 33 times. The gesture of "I note the Six Classics" is self-evident. However, after reading this article, you will find that the actual effect is "six classics note me". Interestingly, as far as the view of humanitarian literature expressed by Qian Gurong is concerned, Gorky’s literary theory, which is the "Six Classics" that he quoted, that is, the "proletarian artistic authority" (Leninist), is not solid and powerful in supporting the thesis. Gorky’s theory is not completely compatible with Qian Gurong’s point of view in some specific discussion links, such as the task of literature, the motivation of literary creation, the abstraction or concreteness of people in literature, and especially the typical creative mode of literature. On the contrary, in the same article, Chernyshevski, another Russian writer cited by Qian Gurong, is in the same breath as the author.

As a matter of fact, searching for the whole paper on "Literature is a study of humanity" does not show the words "Literature is a study of humanity" or the sentences such as "Literature is a study of humanity" in the form of Gorky’s direct quotation. Looking up Gorky’s related writings and speeches, I found no such expression.

In this case, why did Qian Gurong associate "literature is human studies" with Gorky? Obviously, he equated Gorky’s suggestion that "literature is called’ humanism’" with "literature is humanism". And where does "calling literature’ human studies’" come from? Qian Gurong said: "It comes from Timofeev’s Principles of Literature." In 1953, the Principles of Literature, published by Pingming Publishing House, was mentioned in many places, and Gorky called literature a "human study". However, in this edition of Principles of Literature, Timofeyev did not annotate the origin of Gorky. It was not until 1959, that is, two years after "On Literature as Human Studies" was written, that Timofeyev indicated in the revised edition of "Principles of Literature" that Gorky’s statement came from the article "On Skills". In 1979, People’s Literature Publishing House published this article. According to this version, Gorky’s original words are not "calling literature" human studies ",but" literature is the best literature of "people’s studies" or "human studies".

It is necessary to point out that, from Gorky’s original words to Qian Gurong’s quotations, the semantics have changed a long time ago after being reported by many texts and translated in different languages. But one thing is certain, Gorky is not the original creator of "literature is human studies".

Because of this, since the publication of "On Literature as Humanism", the controversy about the real origin of "Literature as Humanism" has never stopped. As a party to the debate, Qian Gurong’s attitude has also gone through the process from "defense-persistence" to "doubt-correction" and even self-denial. Finally, he admitted that "Gorky may not have said that literature is a human study".

Of course, denying Gorky, Qian Gurong didn’t give up solving the mystery he created. He found a new answer: Dana.

How did Qian Gurong find Dana? There are related descriptions in his correspondence and interviews in his later years:

In July 2003, Qian Gurong said in a letter to literary critic Li Ling: "I remember that one day in the 1990s, I happened to read the English version of A History of English Literature written by Tanner. In the preface of the book, Tanner said in plain language:’ literature, it is the study of man’. Turner was born in 1828, 40 years earlier than Gorky. The invention right of the phrase’ literature is human studies’ should not belong to Gorky, but to Turner. "

In March, 2005, Li Shitao, a classmate from Qian Gurong, mentioned this matter again, and the expression was basically the same, adding that Dana’s History of English Literature was kept in his family.

In June 2014, Qian Gurong repeated the above words in an exclusive interview with Ma Xinfang, a reporter from Shenzhen Special Zone Daily, only emphasizing that "the book History of English Literature has always been in my family, but I didn’t read it".

Qian Gurong’s book-flipping in the 1990s was a rock-breaking event. The three key clues he came across while turning pages —— Dana, the preface of English History of English literature, and "literature, it is the study of man" —— refreshed people’s understanding of the origin of "literature is the study of man".

Danner, a famous French philosopher, historian and literary theorist, had a far-reaching influence on literary research in the 19th century. In China, Dana’s most famous literary theory work is Philosophy of Art, which was translated by Fu Lei.

The History of English Literature, written by Dana from 1864 to 1869, has no complete translation in China, and some chapters are scattered in books compiled by others. For example, the second volume of Selected Western Literary Theories edited by Wu Yifu contains the second chapter of the preface to the History of English Literature; The Interpretation of Shakespeare’s Plays compiled by Zhang Ke and Wang Yuanhua contains the "Shakespeare Theory" in the History of English Literature.

"literature, it is the study of man", according to Qian Gurong, comes from the preface of the English version of The History of English Literature. Literally, it can indeed correspond to the Chinese saying that "literature is human studies".

If we deduce from these three evidences, the invention right of "literature is human studies" will undoubtedly belong to Dana. Never thought, a new round of questioning appeared soon, and it was rigorous and powerful. In the first issue of China Social Sciences in 2010, Liu Weiqin, a professor at South-Central University for Nationalities, published a paper "Reflections on the Proposition that Literature is a Human Study", which revealed a surprising fact-the original version of Dana’s History of English Literature was in French, while Qian Gurong read the English version. The popular English version of The History of English Literature was translated by Henri Van Laun. However, Liu repeatedly read the preface of this translation, but failed to find the words "literature, it is the study of man". Liu then consulted the preface of the original French version of The History of English Literature, and failed to find a French sentence corresponding to "literature is human studies". Even the sentence closest to "literature is human" is far from its precise meaning.

What is the problem? Let’s take a closer look at Dana and his writings.

The English Version of Dana’s History of English Literature

In the history of western literary theory, Danner was deeply influenced by Comte’s positivism and Darwin’s evolution theory, and borrowed natural laws to explain literary phenomena earlier. The representative work of Dana’s literary theory is the preface to the History of English Literature. In this article, Dana systematically expounded his famous theory of "three elements" of literary development, and he advocated that literary creation is determined by three forces: race, environment and times, which constitute the "internal root", "external pressure" and "acquired momentum" of literary development. The History of English Literature takes English literature as an example to prove the theory of "three elements".

It is true that the preface of the History of English Literature can be regarded as an article on literary theory, but it should be classified into the categories of cultural anthropology and historical sociology. Because Dana pays more attention to the general mental state and national temperament that produce literary works, the writer’s psychology and character as an individual are often ignored by him. As Dana’s teacher St. Pevey commented: Mr. Dana’s research method did not touch the unique and specific individuals, and he always stayed outside, letting the so-called talents and talents escape from the mesh.

Furthermore, Dana’s research paradigm of literary theory, which pays attention to the whole nationality, runs counter to the description of "concrete, living people" in literary works advocated by Qian Gurong in On Literature as Human Studies.

Therefore, it is understandable that Qian Gurong’s new answer-Dana, which was sought by the original creator of "literature is human studies", was questioned.

A good guess, perhaps, Qian Gurong turned to another English version of the History of English Literature in the 1990s; Perhaps, in that version, the English translator has drawn up a title and added a new note for the preface of the book, and "literature, it is the study of man" is part of the title or note …

Perhaps, it’s just that Qian Gurong’s memory is biased. However, with the death of the old gentleman, these have become unsolved mysteries.

Perhaps, we should make a bolder guess: before the publication of On Literature as Human Studies, no one explicitly said that literature is human studies. As one of the most important propositions in modern and contemporary China literature, "Literature is the study of human beings" was invented by the discoverer Qian Gurong himself. Truth is largely a matter of courage. Qian Gurong found a key to understand literary problems with great theoretical courage, but his humility made him devote his time and energy to a fruitless task-to find the person who made the key.

　　[New Ideas and Practice of Governing the Country]

　　Since the 18th National Congress of the Communist Party of China, remarkable achievements have been made in strictly administering the Party in an all-round way, but the building of a clean and honest party style and the struggle against corruption still have a long way to go. In his speech at the Seventh Plenary Session of the 18th Central Commission for Discipline Inspection, the Supreme Leader pointed out that to further promote the comprehensive and strict administration of the Party, we must treat both the symptoms and the root causes. The key to cure the problem is to innovate institutional mechanisms, improve laws and regulations, strengthen inner-party supervision, establish and improve institutionalized and legal governance mechanisms, comprehensively promote the rule of law, and strictly manage the party and power according to law.

　　The essence of strictly administering the party is to strictly govern power and rule power according to law.

　　The Communist Party of China (CPC) is the ruling party. To ensure our party’s long-term governance, we must adhere to the principle of strictly administering the party and governing power according to law. The key to strictly administering the Party lies in strictness and governance, which requires strengthening the awareness of the rule of law and rules, standardizing the operation of power according to law, and strengthening the supervision of power. The Sixth Plenary Session of the Eighteenth Central Committee of the Communist Party of China pointed out that it is necessary to improve the restriction and supervision mechanism of power operation, and form an institutional arrangement in which the right must be responsible, the use of power must be responsible, and the abuse of power must be held accountable. This is actually the concrete embodiment of the thought and important concept of the supreme leader comrade about putting power into the system cage. Montesquieu once pointed out that "all people with power are prone to abuse their power, which is an eternal experience". If the dam of laws and party rules is broken, the abuse of power will be like a flood. Strictly administering the party in an all-round way and strengthening power supervision means institutionalizing and legalizing supervision. Specifically, we should do the following two things.

　　Power should be bound by the Constitution and laws. Article 5 of the Constitution stipulates: "All state organs and armed forces, political parties, social organizations, enterprises and institutions must abide by the Constitution and laws. All violations of the Constitution and laws must be investigated. No organization or individual may have privileges beyond the Constitution and laws. " Constitution of the Communist Party of China also emphasized in the general program: "The Party must act within the scope of the Constitution and laws." Our party is the ruling party. Whether we can adhere to the rule of law, correctly lead legislation, take the lead in abiding by the law and ensure law enforcement is of great significance to comprehensively promote the rule of law. Therefore, governing according to law is the key to governing the country according to law. The implementation of ruling by law first requires the party to govern the country according to the constitution and laws. Adhering to the rule of law means that the supervision of power must be ruled by law and form a long-term mechanism of supervision, which will not change with the passage of time and personnel changes.

　　Power should be bound by the laws and regulations of the party. In order to manage a big party with more than 88 million party member, the traditional management method has many unsuitable places. In the new historical period, the internal and external environment faced by the Party is becoming more and more complicated, and the task of self-construction is becoming more and more serious. These changes have put forward higher requirements for the Communist Party of China (CPC)’s leadership style and ruling style, and objectively it is necessary to govern the Party according to the internal laws and regulations of the Party. State-owned laws, the party has party rules, and governing the country according to law requires the party to govern the country according to the Constitution and laws, and also requires the party to govern the party according to the internal laws and regulations of the party. Comrade Supreme Leader pointed out that it is necessary to "respect party constitution and strictly implement norms and regulations". Inner-party laws and regulations require the behavior standards of all party member and Party organizations, while laws require the behavior standards of all social members, and the behavior standards required by inner-party laws and regulations are stricter than laws. The Communist Party of China (CPC)’s Code of Integrity and Self-discipline and the Communist Party of China (CPC)’s Regulations on Disciplinary Actions, which came into effect in January 2016, have clearly defined party member’s high standards and the discipline of managing the Party. The Constitution and laws are the basis for ensuring the Party to be in power according to law, while the internal laws and regulations of the Party are the rule basis for managing and administering the Party. Only by organically combining laws and party rules can we provide institutional guarantee for the comprehensive and strict administration of the party and lay a solid foundation for comprehensively promoting the rule of law.

　　The core of strictly administering the party and governing power according to law is to safeguard the central authority according to law and ensure the smooth flow of central government decrees.

　　The leadership of the Party is the most essential feature of Socialism with Chinese characteristics and the greatest advantage of the Socialism with Chinese characteristics system. To strictly manage the party and power according to law, we must adhere to, improve and implement democratic centralism, and organically combine centralism on the basis of democracy with democracy under centralized guidance. To establish a normal order of inner-party life and ensure the unity of will and actions of the whole party, we must adhere to the fundamental principles that individuals obey the party organization, the minority obeys the majority, the lower organizations obey the higher organizations, and the whole party obeys the central government. The basis of this fundamental principle is that the minority obeys the majority, and the core is that the whole party obeys the Central Committee.

　　To uphold the party’s leadership, we must safeguard the authority of the central government, ensure the centralization and unity of the party, ensure the smooth implementation of the party’s central government decrees and orders, and prevent and overcome acts that are unorganized and undisciplined, have orders that are impossible, have prohibitions, and go their own way. We must resolutely put an end to the phenomenon that there are policies at the top and countermeasures at the bottom. We can’t "you have your closing plan and I have my jumping over the wall". If the party wants to be in power according to law, it must ensure that the central government decrees are smooth and the decision-making takes root by legal means. This is to be good at making the party’s ideas become the will of the state through legal procedures, formulating laws and regulations, and ensuring their strict implementation. In our country, the constitution is the concentrated expression of the will of the party and the people, and it is the fundamental law formed through scientific and democratic procedures. The party leads the people and formulates laws and regulations through legal procedures in accordance with the Constitution, which is to implement democratic centralism, safeguard the authority of the central government and ensure the smooth implementation of government decrees. Because in a society ruled by law, the law is supreme, the law has the highest status, and the rule of law includes equality before the law, and its rules have universal applicability. Compared with the rule of man, it is more certain and predictable. The ancient legalists in China compared the law to the size, rope ink, rules, balance stones, bucket hoops, angular measurement, etc., which was intended to emphasize the unity, fairness and universal applicability of the law. Therefore, to ensure the smooth flow of central government decrees, we should establish and improve the guarantee mechanism of rule of law. At present, in order to maintain the authority of the central government and keep the government decrees unblocked, we must improve the construction of relevant systems with the rule of law, and establish a linkage system between the deployment and implementation of policies at the higher and lower levels.Ensure that the lower-level policy suggestions can be fed back to the higher level in time, and enable the higher-level policy deployment to be effectively communicated to the lower level. At the same time, it is necessary to establish an assessment and inspection system for policy implementation, and evaluate and inspect the policy communication in all links. Organizations and individuals that hinder policy communication should be held accountable according to law.

　　The key to strictly administering the party and governing power according to law is the leading cadres in party member.

　　Our party is the ruling party, and some leading cadres not only hold positions within the party, but also take charge of public power. In order to ensure their exercise of power according to law, public power must be restrained by law, which is also the proper content of regulating public power with the rule of law. The key point of strictly administering the party and governing the power according to law is "the key minority", which requires leading cadres in party member to firmly establish the awareness of the rule of law, cultivate the ideas and habits of advocating, respecting and acting in strict accordance with the law, always have awe of the law, bear in mind that the legal red line cannot be crossed and the legal bottom line cannot be touched, strictly exercise their functions and powers within the scope of the Constitution and laws, and no one can enjoy privileges other than those stipulated by the Constitution and laws. Must adhere to the administration according to law, the law does not authorize, and the statutory authority must be. Leading cadres in party member should take the lead in abiding by the law, set an example in obeying the law, and play an exemplary role in the whole society. Strictly administering the party and governing power according to law also needs to solve the problem of supervision by the top leaders. The top leaders in leading bodies at all levels are the "key minority". The more important the responsibilities and positions of leading cadres are, the more important it is to strengthen supervision. China’s revised Administrative Procedure Law stipulates that "the person in charge of the accused administrative organ should appear in court to respond to the lawsuit", which strengthens the supervision of the chief executive from the legal point of view. In order to ensure the leading cadres in party member to exercise their functions and powers according to law, we must also improve the accountability mechanism, and insist that the responsibility must be asked and the accountability must be strict.Without clear responsibility, implementation and accountability, it will be difficult to truly manage the party strictly.

　　At present, China is in the stage of social transformation, with profound changes in economic system, social structure, interest pattern, ideas and concepts, and various social contradictions constantly emerging. The basic function of law is to settle disputes and stop disputes, and the law will program the schemes and ways to solve various disputes, providing the most stable and effective solutions for the settlement of social contradictions and disputes. Resolving social contradictions and disputes through law can avoid arbitrariness and differences in dispute resolution and ensure fairness. In practice, some leading cadres are indifferent to the law and lack the consciousness of exercising their functions and powers according to law, which is not only not conducive to resolving contradictions, but may lead to further intensification of contradictions. In this context, it is more important for leading cadres in party member to establish the rule of law thinking and be good at using the rule of law.

　　Strictly administering the party and governing power according to law must guarantee party member’s democratic supervision rights according to law and regulations.

　　Strengthening inner-party supervision focuses on daily life and perseverance. Strengthening party member’s democratic supervision right is an important measure to effectively prevent decision-making mistakes and abuse of power. In reality, some party member cadres, bending the law, constantly touch the legal bottom line, the most fundamental reason is the lack of supervision. Therefore, it is necessary to unblock the channels for party member to participate in the discussion of inner-party affairs, broaden the channels for party member to express his opinions, and create a political atmosphere for democratic discussion within the party. Comrade Supreme Leader pointed out that some party organizations and party member lacked the courage to use the weapon of criticism and self-criticism, which ultimately hurt the party’s cause. Making good use of criticism and self-criticism to safeguard party member’s democratic supervision right is an important way to improve inner-party supervision.

　　To strengthen inner-party supervision, we must establish and improve the effective mechanism of inner-party democratic supervision, and effectively protect the rights of democratic supervision in party member according to law. According to the provisions of the Constitution of the Communist Party of China, every party member enjoys the right to criticize, report and demand recall. In recent years, our party has attached great importance to the construction of the inner-party supervision system and established a series of specific democratic systems, such as the democratic life meeting system, the democratic appraisal of party member system, the inner-party reporting and accusation system, and the rights protection system in party member. The two inner-party laws and regulations that came into effect in January this year are both the guarantee and the basis for institutionalizing democratic supervision. On the one hand, supervision must be carried out in accordance with laws and regulations, which requires the full protection of party member’s democratic supervision rights through party rules, so as to realize the institutionalization and legalization of democratic supervision in party member. At the same time, practical measures should be taken to ensure that party member’s democratic rights, such as democratic participation, democratic election, democratic decision-making and democratic supervision, stipulated by party constitution, are fully exercised. On the other hand, in order to further play the role of democratic supervision in party member, it is necessary to institutionalize supervision and establish comprehensive, systematic and operable procedures and rules. We should constantly broaden and improve the channels of inner-party democracy, so as to realize party member’s extensive participation, effective management and effective supervision of inner-party affairs. In addition, we should broaden the channels of reporting, exposing, appealing, accusing and petitioning in party member, formulate a specific and strict system with strong operability, and expand the scope of party member’s participation in the management and supervision of cadres.

　　The key to strictly administering the party and governing power according to law is to punish corruption according to law and ensure equality before the law.

　　Strictly administering the party in an all-round way and punishing corruption must be firmly grasped. Comrade Supreme Leader pointed out that anti-corruption should be carried out with no forbidden zone, full coverage and zero tolerance, and efforts should be made to curb the spread of corruption and punish unhealthy practices and corruption around the masses. To punish corruption, we must insist on investigating every case and correcting every mistake. Since the 18th National Congress of the Communist Party of China (CPC), the anti-corruption campaign has been "fighting tigers" and "swatting flies" simultaneously, severely punishing corruption, promoting the implementation of responsibilities with serious accountability, showing a new atmosphere in the political life within the Party, winning the hearts and minds of the Party and providing an important guarantee for creating a new situation in the cause of the Party and the country. Judging from the anti-corruption cases that have been disclosed, it has truly achieved "no forbidden zone against corruption" and "zero tolerance" for corruption. This shows that there is no special citizen in our country, and there is no special party member in our party, which truly implements equality before the law and party rules. However, it must be noted that the anti-corruption situation is still grim, and we must always maintain a high-pressure situation against corruption. We must prevent corruption fundamentally by strictly administering the party and the country according to law and relying on the system. In accordance with the requirements of comprehensively administering the country according to law and strictly administering the party in an all-round way, accountability and investigation of cases of violation of law and discipline should be carried out in strict accordance with the law and regulations. Dare to investigate and handle cases, dare to be disciplined and accountable, and dare to touch the truth. At the same time, it is necessary to carry out organizational and institutional innovation, promote the reform of the national supervision system, comprehensively integrate anti-corruption resources, expand the scope of supervision, and establish a centralized, unified, authoritative and efficient supervision system and mechanism.

　　Comrade Supreme Leader pointed out that "popular support is the greatest politics, and justice is the strongest force". Governing the country must first govern the party, and the party must be strict. To strictly manage the party in an all-round way, we must govern power according to law and comprehensively promote the rule of law, which can provide long-term and effective institutional guarantee for strictly administering the party in an all-round way.

　　 (Wang Liming is the executive vice president of China Renmin University)

　　"The power of culture, or what we call the cultural soft power that constitutes comprehensive competitiveness, is always ‘ Moisturize things silently ’ Integrate into economic, political and social forces. " On August 12, 2005, the supreme leader, then secretary of the Zhejiang Provincial Party Committee, wrote such a passage in the column of Zhijiang Xinyu in Zhejiang Daily.

　　Culture is related to the country’s foundation and national luck. The prosperity of a country and a nation is always supported by cultural prosperity.

　　Since the 18th National Congress of the Communist Party of China, the General Secretary of the Supreme Leader has placed propaganda and ideological and cultural work in an important position in governing the country, promoted historic achievements in propaganda and ideological and cultural undertakings in the new era, and the situation in the ideological field has undergone an overall and fundamental change. The cultural self-confidence of the people of all ethnic groups in the whole party and the whole country has been significantly enhanced, and their mental outlook has become more energetic.

　　October 7-8, 2023, an important meeting — — The national conference on propaganda, ideological and cultural work was held in Beijing. The most important achievement of the meeting was to put forward the cultural thought of the supreme leader for the first time.

　　What can we learn from the cultural thoughts of the supreme leader in today’s construction of a socialist cultural power? "Micro-observation of current politics" is for you to interpret.

　　The power of truth

　　"It is the only way to open up and develop Socialism with Chinese characteristics on the deep foundation of Chinese civilization for more than 5,000 years, and to combine the basic principles of Marxism with the concrete reality of China and the excellent traditional Chinese culture."

　　A few months ago, at the forum on cultural inheritance and development, General Secretary of the Supreme Leader profoundly explained the great significance of "two combinations" and pointed out that "‘ Two combinations ’ It is the greatest magic weapon for our success. "

　　The road of Socialism with Chinese characteristics came out under the guidance of Marxism, and it also came out from the history of Chinese civilization for more than 5,000 years. "Two combinations" means not only mastering the basic principles and application conditions of Marxism, but also knowing the reality of China and Chinese excellent traditional culture clearly and using it freely.

On June 1st, 2023, General Secretary of the Supreme Leader visited China National Edition Pavilion before attending the symposium on cultural inheritance and development.

　　"If there is no Chinese civilization for five thousand years, what are the characteristics of China? If it is not the characteristics of China, how can we have such a successful Socialism with Chinese characteristics road today? " On March 22, 2021, General Secretary of the Supreme Leader’s speech at Zhu Xi Garden in Wuyishan, Fujian revealed that "strengthening cultural self-confidence is a major issue related to the rise and fall of the national movement, cultural security and national spiritual independence".

　　Cultural self-confidence, repeatedly emphasized by the Supreme Leader General Secretary, has been placed at an unprecedented height. Focusing on doing a good job in propaganda, ideological and cultural work in the new era, the general secretary clearly put forward a series of major innovation theories — —

　　Put forward firm cultural self-confidence and rank it with road self-confidence, theoretical self-confidence and institutional self-confidence as Socialism with Chinese characteristics’s "four self-confidences"; Incorporate upholding the socialist core value system into the basic strategy of upholding and developing Socialism with Chinese characteristics in the new era; Focus on the new situation, new tasks and new requirements, and clearly publicize the mission and tasks of ideological and cultural work, such as "raising flags, gathering people’s hearts, educating new people, rejuvenating culture, and displaying image".

　　Hong Xianghua, a professor at the Party School of the Central Committee of the Communist Party of China (National School of Administration), said in an interview with Current Affairs Micro-observation that the cultural thought of the Supreme Leader not only absorbed the essence of Marxist theory, but also fully utilized and inherited the valuable resources of Chinese excellent traditional culture and made it grow continuously, which constituted the cultural chapter of Socialism with Chinese characteristics Thought of the Supreme Leader in the new era.

　　The formation of the supreme leader’s cultural thought marks that our party’s understanding of the law of Socialism with Chinese characteristics’s cultural construction has reached a new height, indicating that our party’s historical self-confidence and cultural self-confidence have reached a new height, and it has shown great power in China’s socialist cultural construction.

　　The power of practice

　　At the symposium on cultural inheritance and development, the General Secretary of the Supreme Leader put forward clear requirements for better shouldering the new cultural mission: strengthening cultural self-confidence, upholding openness and tolerance, and persisting in integrity and innovation.

　　In this important instruction on propaganda and ideological and cultural work, the General Secretary once again emphasized this requirement and put forward "seven efforts" on how to show the new atmosphere and new achievements in propaganda and ideological and cultural work in the new era and new journey.

　　Propaganda and ideological and cultural work is related to the future and destiny of the party, the long-term stability of the country, and the national cohesion and centripetal force.

　　From August 2018, the National Conference on Propaganda and Ideological Work summarized the regular understanding of propaganda and ideological work with "nine persistences", to the 20th National Congress of the Communist Party of China focusing on the deployment of cultural construction from five aspects, and then to the important requirement of "seven efforts" … … A series of important instructions made by the Supreme Leader General Secretary for propaganda and ideological and cultural work have both epistemology and methodology, both overall guidance at the macro level and practical paths at the specific level.

　　At the just-concluded Hangzhou Asian Games, from the mascot "Jiang Nanyi", the emblem "Tide" and the medal "Lake Mountain" to the Asian Games venues full of charm in the south of the Yangtze River, from the intangible experience of the "cultural hut" in the Asian Games Village to the cumulative launch of 30 urban collection routes … … The traditional cultural heritage gathers into "Chinese romance", which conveys the cultural self-confidence and the connotation of the times of a great country.

　　Through Beijing Winter Olympics, China-Africa Cooperation Forum, Shanghai China International Import Expo(CIIE), Asian Civilization Dialogue Conference … … An everlasting and ever-changing China is presented to the world.

On October 8, 2023, the 19th Asian Games in Hangzhou closed.

　　Practice fully shows that the cultural thoughts of the Supreme Leader not only have innovations and breakthroughs in cultural theory, but also have the deployment requirements of cultural work layout, which is clear and practical, and provides a powerful ideological weapon and scientific action guide for doing a good job in publicizing ideological and cultural work in the new era and new journey and shouldering new cultural missions.

　　The National Conference on Propaganda, Ideological and Cultural Work also pointed out that the cultural thought of the Supreme Leader is a continuous and open ideological system, which will be enriched and developed with the deepening of practice.

　　Professor Hong Xianghua believes that "the continuous and open ideological system" embodies the practicality of Marxist epistemology. With the development of the times and the deepening of practice, the cultural thought of the supreme leader will continue to develop and deepen, and make a correct answer in line with China’s reality and the requirements of the times, draw a scientific understanding in line with objective laws, form theoretical achievements that keep pace with the times, and then better guide China’s practice.

　　The power of personality

　　"Chinese culture is profound and profound, and I am also a passionate advocate and loyal learner of Chinese culture."

　　General Secretary of the Supreme Leader attaches great importance to Chinese excellent traditional culture and regards it as "the root and soul of the Chinese nation". Since the 18th National Congress of the Communist Party of China, the "cultural footprint" of the General Secretary has spread all over the country, inspecting cultural heritage and exploring the roots of civilization.

On October 28th, 2022, General Secretary of the Supreme Leader visited the Yinxu Museum in Anyang City, Henan Province.

　　In October 2022, General Secretary of the Supreme Leader came to the ruins of Yinxu in Anyang, Henan. Stepping into the Yin Ruins Museum and observing bronzes, jade articles, Oracle Bone Inscriptions and other cultural relics, the general secretary pointed out the profound meaning of this trip: "I have been longing for Yin Ruins for a long time, and this time I want to learn more about Chinese civilization, make the past serve the present, and provide reference for better building the modern civilization of the Chinese nation."

　　Investigating Pingyao Ancient City, a world cultural heritage, stressed the need to "protect the precious wealth left by our predecessors"; Investigate China National Edition Museum and China Historical Research Institute, and draw wisdom for the future from thinking about history … …

Fujian Nanping Wuyishan Zhuxiyuan

　　At Zhuxi Garden in Wuyishan, Fujian Province, in front of the wall printed with Zhu Xi’s famous sentence "The country is based on the people and the country stands for the people", the General Secretary of the Supreme Leader stopped for a long time. He quoted this old saying many times to answer the fundamental proposition of "for whom".

　　He led us to build a well-off society in an all-round way for the sake of "there are thousands of buildings, which are a great shelter for all the poor people in the world"; In order to "have a good old age, be strong and useful, have a good young age, and care for those who are lonely and sick," he promoted reform so that the fruits of development could benefit all the people; Because "those who serve the law are strong, the country is strong, and those who serve the law are weak, the country is weak", he proposed to govern the country in an all-round way according to law; Because "weeding out one harm makes many seedlings grow, and punishing one evil makes all people happy", he called for the comprehensive and strict administration of the party … …

　　"Since I was ordered, I have been sighing at night, fearing that the entrustment will not work." He once quoted Zhuge Liang’s model to express his feelings.

　　"5,000 years of history is the source of our cultural confidence. Having a clear understanding of 5000 years, we will naturally form national pride and national self-esteem. The so-called ‘ Self-effacing with poetic spirit ’ The foundation and confidence of cultural self-confidence are also formed in this way. Only by understanding the history of humiliation of the Chinese nation after the Opium War can we have a deeper understanding of the strong desire of the people of China for the great rejuvenation of the Chinese nation. " In December 2019, on the occasion of the 20th anniversary of Macao’s return to the motherland, the Chairman of the Supreme Leader came to Haojiang Middle School to talk with his classmates about the past and the present.

　　Looking back and looking forward, culture is like a link, connecting the past and the future, inheriting a long history and civilization and simple realistic struggle.

　　From the cultural thought of the supreme leader, we not only realized the significance of strengthening cultural construction, but also felt the personality strength of the leaders of great powers. As many years ago, the Supreme Leader wrote in an introduction:

　　"Today, we are stepping on the river from history and are expected by one side of the people. We should take on the mission and make sincere dedication, so that our culture will continue and our creation will continue."

On September 23rd, 2023, Chairman and his wife Peng Liyuan of the Supreme Leader took a group photo with the international guests attending the opening ceremony of the 19th Asian Games in Hangzhou.

　　Thought keeps pace with the times, and culture is passed down from generation to generation.

　　The supreme leader’s economic thought, rule of law thought, ecological civilization thought, military strengthening thought, diplomatic thought and cultural thought … … The Supreme Leader’s Socialism with Chinese characteristics Thought in the new era is constantly enriched and developed in practice, illuminating the way forward for national rejuvenation.

　　On the new journey, we deeply understand the decisive significance of "two establishment", strengthen "four consciousnesses", strengthen "four self-confidences", achieve "two maintenance", and unswervingly follow our own path. Our cause has an incomparably broad stage of the times, an incomparably profound historical background and an incomparably strong determination to advance.

　　Producer: Geng Zhimin

　　Producer Xing Lai

　　Writing: Ning Li Li Yang Caiyun

　　Visual sense Jiang yuhang

The new M7 was a hit, and it won an order for 15,000 vehicles within 24 hours after the launch. You know, after many slaps, most car companies will not announce the order results within 24 hours or 72 hours after the press conference. Dare to let go of the fear of being beaten in the face in the future and announce the order results, which reflects the great confidence of the Helix team in this product. However, considering the conversion rate of orders, the order data is actually of little reference significance. What really makes sense is the first weekend after the press conference. A big order refers to an order that actually pays a deposit of more than 10 thousand yuan and can basically be converted into actual delivery. At the new product launch conference in autumn, Yu Chengdong revealed that the new M7 has been on the market for less than two weeks, and it will definitely exceed 20,000 units. The bright figures show that the new M7 will definitely become an explosion.

Address quoted in this article: https://www.eepw.com.cn/article/202310/451532.htm.

Some people think that the rapid explosion of the new model M7 is influenced by the light of Mate60 and Huawei, especially after the breakthrough in the production of 7-nanometer chips and the launch of Mate 60, Huawei’s voice volume is in full swing, and the new model M7 has achieved such good sales. This is only half right. To tell the truth, the new M7 is indeed exposed to the light of Mate 60 to a certain extent. After all, the cars in the world are sold in Huawei’s stores, and the huge number of stores brought by Mate 60 will inevitably increase the exposure of the new M7. But it’s as normal as your brothers and sisters in your work and life. If the hat of the great hero who broke out in the world of inquiry M7 is buckled on Mate 60, it is unfair and objective to the team of inquiry. You should know that mud can’t help the wall. If the new model of inquiry M7 itself doesn’t give strength, Mate 60 will shine again and will not shine on it.

Therefore, we still have to go back to the product itself to find the answer.

In the marketing of the new model M7, Huawei and Sailis team found three highlights to promote: safety, comfort and intelligence.

When I first saw the propaganda copy, the author smiled knowingly. Because, if you still have the impression, the author has analyzed the reasons for the misfire of the old M7. First, the test conducted by China Insurance Research Institute made consumers put a big question mark on the safety of the M7. Second, the wheelbase is too short to arrange three rows of space, and the comfort experience is greatly reduced; Third, despite Huawei’s brand aura, in terms of intelligence, the old M7 only has the icing on the cake of the HarmonyOS cockpit, but there is no high-end intelligent driving that high-end consumers are increasingly concerned about. In other words, the three highlights of the new M7 marketing-safety, comfort and intelligence-all have obvious shortcomings in the old M7 marketing.

Let’s start with safety. At the launch conference of almost every new car of BYD, the golden sentence that Wang Chuanfu, the head of BYD, said at the blade battery launch conference was later widely circulated in the industry-safety is the greatest luxury of new energy vehicles. In the new species of new energy vehicles, safety is mainly reflected in two aspects-body safety and battery safety.

For a rigid object that weighs two or three tons and can move at high speed, safety is a political correctness. From the sales volume of Volvo, safety is not the biggest persuasion factor when people buy cars, but from the peak drop of M7 sales volume of the old model, we can find that safety is definitely one of the biggest persuasion factors when people buy cars. After the resumption of trading, there are many reasons for the sales collapse of the old model M7. For example, the ideal L8 is really more amazing. For example, the test of China Insurance Research Institute directly destroyed the momentum of the M7. Therefore, the M7 500 million rejuvenation has put a lot of energy into the upgrading of body strength.

Image source: Huawei

The strength of the car body is closely related to the proportion of high-strength steel and the price of the car. For example, the high-strength steel of BYD’s Qin Plus DMI, which "subverts fuel, Qin rules the world", accounts for 52%, the high-strength steel of Audi A series accounts for 62%, the high-strength steel of LI accounts for more than 75%, and the high-strength steel and aluminum alloy of the new model M7 account for 80.6%.

As for battery safety, Huawei has taken advantage of its own cloud-side collaborative algorithm. Through the combination of local BMS and cloud BMS, it has prevented unburned, creating a good result of selling hundreds of thousands of cars in the world.

In terms of comfort, the author always thinks that changing three rows into two rows and six seats into five seats is a stroke of genius. It is indeed a little stretched to make three rows with a wheelbase of 2.8 meters, and it will inadvertently make the third row of passengers inferior. Since it can’t be arranged, it is simply changed to two rows, so that each seat can be arranged properly. As for other comfort upgrades, it is somewhat eclipsed in front of the 6-seat flying fairy.

Image source: Huawei

The biggest improvement in intelligence is, of course, the introduction of Huawei ADS2.0, a high-order assisted driving function that can be used on the structured roads of all cities in China at the end of the year.

Image source: Huawei

After a year’s market education and the efforts of major car companies such as Huawei and Tucki, consumers of models with a price range of more than 250,000 have gradually accepted and recognized the value of advanced assisted driving. In the high-speed scene, more and more consumers have liberated their hands and feet through high-speed NOA, and gained a more relaxed and comfortable driving experience. In this year’s market environment, if a mid-to-high-end vehicle does not have the ability or potential to assist driving in urban areas, it is basically difficult to achieve good sales performance. We can accurately capture this from the bleak sales of BYD Tengshi N7. It is also based on this judgment that the new model M7 decisively abandoned the third-party intelligent driving solution of Wen Yuan Zhixing and directly launched the "far ahead" Huawei ADS. It is precisely because at this stage, Huawei (and Tucki) have achieved a real lead in the field of autonomous driving, so this short board that Huawei has filled in on the new M7 has become its biggest highlight.

The first good quality is seeking truth from facts, dare to face problems directly, do not evade, do not evade, and get up from where you fell last year. The three shortcomings that users spit out have become the three highlights of the product.

The second quality is pragmatism, accepting the fact that the post-80s generation has become the mainstream consumer group in the mid-to-high-end automobile market, and carrying out targeted transformation and upgrading to meet the mainstream needs of this group. Compared with the driving experience, the post-80s generation, which has become a nanny or treasure mother, pays more attention to the elderly’s riding experience and children’s entertainment needs. The former needs a large space, which requires a spatial layout, and the third row needs to be changed into two rows. The latter needs color TV or flat panel. MagLink has achieved the front row control and linkage requirements while ensuring the rear row entertainment experience.

Image source: car home

The third excellent quality is flexible and decisive, conforming to the reality of market downturn and industry involution. Based on the current situation that the volume and sales volume of the industry have gradually declined in the past six months, we will decisively reduce the price and increase the distribution, and bring the dead old products back to life with sincere prices. Compared with the old model, the new model is 60,000 yuan cheaper, and 70,000 yuan cheaper than the ideal L7, the main competing model. Even if we have to reduce the suspension of 20,000 yuan on the basis of 70,000 yuan, it is also 50,000 yuan cheaper.

No car company has invested hundreds of millions of dollars and a lot of manpower and material resources to make a car, and does not want to achieve a good sales result. If it doesn’t meet the enterprise’s hope in the terminal market, there must be some problems in some aspects. What should we do to face the problems? What kind of answer should car companies give? At this time, it is a special test whether the car companies can make an effective resumption, accurately judge the problem and give targeted solutions.

After comparing the new and old questionnaire M7, we can realize that Huawei and Mercedes team are practical, pragmatic, flexible and decisive from its three highlights. This car is far ahead of intelligent driving, with a comfortable space of five seats, and the price has hit 250,000. Why not become a super explosion?