1905 movie network news On February 6th, a movie starring Deng Chao, director, and others released a "skill card" version of the preview and a "role card" version of the poster. The "devil coach" in the film led the male table tennis "General Five Tigers" to fight back, and the youthful feeling of high blood overflowed the picture. The film will be passionately screened on February 14th and officially released on February 17th.

The Jedi counterattack of China Table Tennis tells the story that Dai Minjia, a coach studying abroad, volunteered to return to China in the early 1990s when the men’s table tennis was crushed by the "European powers" and led the veteran recruits to launch a counterattack against the "powers" in Tianjin to save the men’s table tennis. The loneliness and invincibility of men’s table tennis played an overture on that legendary night. On February 5th, the film held a Lantern Festival meeting in China Film Archive. Yu Baimei, one of the film directors, appeared with actors Timmy Xu, Duan Bowen, Cai Yida, Ding Guansen and Wang Xi, as well as Li Lizi, the director of table tennis on the film scene.

Men’s table tennis "Five Tiger Generals" have their own magical powers, and they have assembled "opposing" world masters.

The "Skill Card" version of the preview released on February 6th changed the description of the ups and downs of the story in the previous preview, and more showed the unique personal charm and blood burning point of the male table tennis "General Five Tigers" led by the head coach. The hard work and young soul of the "Five Tigers" were unobstructed in the preview — — In the passionate voice of Amway, Bai Min, who has comprehensive skills and outstanding personal ability, Huang Zhao, who plays a stable role and is also the big brother in the team, Gong Feng, a "secret weapon" who appeared as a surprise soldier at a critical moment after four years of snow hiding, Dong Shuai, a "girl killer" with a broken face and elegant ball style, and, who showed the general style at a young age. The youthful vitality of the "Five Tigers" has added a unique feeling of blood and excitement to the exciting competition, and the young souls of a generation of national table tennis athletes are vividly portrayed.

The simultaneous release of the "role card" poster has brought this burning feeling into full play — — The whole set of posters takes China Red as the main color, and the head coach and the "Five Tigers" jerseys blend into this unique passion and enthusiasm of Chinese. It seems that the superhero is about to set out to "fight monsters", and the film’s slogan "Before becoming a big devil, you are a Xiaoqiang who can’t be killed" tells more about the juvenile strength of male table tennis athletes. The "five tigers" immediately formed a group, and the high-burning assembled the world’s masters of "being intercepted". When people saw the poster, they couldn’t help shouting "Sa"!

"Let’s start again and be more reunited" is supported by the audience, and "the soul of a childlike heart" is burning to welcome the spring.

On February 5th, at the Lantern Festival meeting, the creative people present spoke freely with the guests and audience, and had a unique Lantern Festival. Yu Baimei, the director of the film, first expressed his gratitude to the audience. He said, "I think there are countless people who have helped us. Many predecessors and colleagues in the film industry behind us have made efforts beyond my imagination to make this film meet with you today. I am very grateful and very moved. I also thank all the partners and predecessors present today." At the same time, Yu Baimei also thanked the audience for their praise and support in the early stage: "This film has experienced many interesting stories, but today this film can finally meet the audience." The director’s heartfelt speech won the support of the audience: "China Ping-Pong is burning and bloody, so it’s good to cry and laugh." "A good movie will definitely have a good market return!" It is worth mentioning that the audience gave a higher evaluation to the men’s table tennis "Five Tigers" with different styles in China Table Tennis "The Jedi Strikes Back", and they became "Five Tigers" in succession, looking forward to welcoming the coming spring together with "The Jedi Strikes Back of China Table Tennis".

At the meeting, there were also many well-known cultural and sports café s who brought their families to watch the movie, and they also gave high praise to the film. Hu Zhifeng, deputy secretary and vice president of the Party Committee of the Film Academy, said, "This film has aroused unforgettable memories of our generation, at least our generation, and it is indeed an unforgettable historical moment. It is also the very deep and irreplaceable spiritual motivation that table tennis, as a national sport, has left for each of us in Chinese. This film has made this kind of spirit! " Yin Li, a famous director, said, "It is not only a sports movie, but also records the mental journey of Chinese in that era, and every step is so difficult. Today, I saw the inspiration of "China Table Tennis Jedi Counterattack". Let me say thank you to all the creators and directors. You let us feel the hope of China movies! " Zhang Zequn, a famous host, said, "I was particularly moved after watching it, because this film has a special texture, not only the image and temperament of the actors, but also the accuracy. Today is the film’s re-departure. I hope all audience friends will support our "China Table Tennis Jedi Counterattack" for a conscience work of China’s film. " The wonderful comments of the guests won applause from the audience. On the same day, "China Ping-Pong’s Jedi Fight Back" also opened a national screening of "Small Round, Love a lot", and the audience was absorbed and laughed constantly during the movie.After the screening, many people said: "It’s very cool to watch. The film is not only about the athletes’ struggle, but also tells us how powerful the power of’ believing in yourself’ is!" On this reunion day, the film laughs, cries and whispers with everyone!

The film "China Ping-Pong Fight Back" is directed by Deng Chao and Yu Baimei, starring Deng Chao, Sun Li, Timmy Xu, Duan Bowen, Cai Yida, Ding Guansen, Sun Jilun and Aruna. The film will be passionately screened on February 14th and officially released on February 17th.

With the listing of Zhijie S7, how to allocate offline sales channels to different smart models is a problem that Huawei needs to consider now.

Author | Li Donghui

Editor | Li Yuchen

The name of the smart car selection business has been decided.

On the evening of November 9, Huawei officially launched Zhijie S7 at the smart travel conference. Zhijie S7 is the first smart electric car and the first smart choice model after Wenjie.

In addition, HarmonyOS Zhixing Ecological Model was officially unveiled.

Yu Chengdong said that Huawei’s smart travel solution is a strategic upgrade of Huawei’s smart car selection model. It aims to make use of Huawei’s incremental parts products and technical solutions for smart cars in the ICT field over the past 30 years, as well as Huawei’s experience in quality control, sales service and brand marketing accumulated in consumer business over the past 10 years, and carry out in-depth cooperation with automobile brands.

Previously, there were three modes of cooperation between Huawei and automobile companies: parts supply mode, HI mode (solution mode) and intelligent car selection mode. Among the three modes, the supplier mode mainly provides ICT (information and communication technology) components, and the HI mode is upgraded to provide a complete set of solutions for intelligent parts of vehicles.

Since it is an "upgrade", it is not as simple as changing a name from Smart Car Selection to HarmonyOS Zhixing. The biggest difference between Smart Car Selection and the other two models is that Huawei is deeply involved in automobile R&D, manufacturing and sales.

With the addition of Zhijie S7, Huawei is bound to re-allocate resources for various smart models.

In the past, there was only one question. Now, with the release of Intellectual S7, how to balance the relationship between them is a matter that Huawei must consider.

User center "flop" HarmonyOS Zhixing

At present, HarmonyOS Zhixing Model has four partners, namely Cyrus, Chery, BAIC and JAC, and Huawei has different cooperation emphases with these car companies.

Among them, Huawei and Cyrus jointly built the AITO brand, which currently includes M5, M7 and M9 to be launched soon, covering new energy SUV models; Huawei and Chery are aiming at pure electric coupes and SUV models.

In addition to the Zhijie S7 released this time, Huawei will also cooperate with Chery for another smart selection model, EHY (or named Zhijie S9), which is expected to be launched in Q1, 2024 and defined as a pure electric medium and large SUV.

Huawei and Beiqi Blue Valley will launch high-end intelligent pure electric cars in sub-sectors, while Huawei and Jianghuai Automobile may jointly develop larger new energy MPV models.

With the increase of HarmonyOS Zhixing model partners, Huawei will obviously face more challenges.

In terms of channels, according to Huawei’s official statistics, Huawei currently has more than 5,000 high-end experience stores and more than 60,000 retail and service outlets across the country, but not all Huawei offline stores can sell cars, and not all stores can place multiple cars.

The offline shop owners are divided into the customer center and the experience center. The customer center mainly focuses on the drainage, delivery and after-sales of automobiles, which are mainly built in the automobile business circle. Similar to the traditional 4S stores, these stores are mainly recruited and managed by Cyrus.

The other is the experience center, which is the most common Huawei flagship store and experience store in all shopping malls. It is mainly responsible for selling and providing product consultation. The experience store agent is composed of mobile phone agents and local traditional 4S shop agents. At present, there are 206 customer centers and 903 experience centers in Huawei.

Huawei’s agency model does bring some troubles to sales. First of all, because the user center and the experience center belong to different bosses, they belong to different links. When selling a car, most of the profits are usually in after-sales and insurance business, and the uneven distribution of profits makes the two sides often have internal friction. When the sales in the early days were not good, there were also phenomena that the user center privately grabbed orders and dumped inventory.

As far as the experience store is concerned, due to the rough expansion in the early days, there are more than three agents in the same city. When the models are not easy to sell, there will be mutual bargaining.

With the listing of Zhijie S7, how to allocate offline sales channels to different car companies is a problem that Huawei needs to consider now.

In fact, Huawei has made some moves. In early October, Huawei turned over the brand "HarmonyOS Zhixing Eco-brand" for the first batch of 50 "customer centers" and started to clear a number of stores.

A Huawei mobile phone dealer in a southwest city told Leifeng. com: "My experience store is not big, but I will go to Zhijie S7 later. Huawei’s channels are really being rectified, mainly to optimize the scale of delivery centers and stores. In our city alone, three delivery centers will be closed in the future, all of which are traditional 4S shop owners."

According to Huawei’s current channel strategy, Huawei pays more attention to the business development of 1+8+N, and mateX5 delivery in many places is directly linked to cars, which means that Huawei’s adjustment of terminal car sales channels will still focus on its own entire ecological products. Compared with the new traditional 4S channels, the original mobile phone dealer system is familiar to Huawei and has a deeper interest binding. Agents who can sell both mobile phones and cars are naturally their first choice.

Just from the name, HarmonyOS Zhixing includes the definition of the whole car and ecological hardware, which can better balance the relationship between the car and the mobile phone business and other unpublished smart-selected models. If you want to see how to allocate the intellectual and intellectual circles, you will have to wait until the new car goes on the market.

Intellectual S7 is very Chery and Huawei.

This time, Huawei and Chery joined hands to show full sincerity. There are four versions of Zhijie S7 (standard version of Zhijie S7 Pro, long-haul version of Zhijie S7 Max, super-navigation version of Zhijie S7 Max+, and four-wheel drive flagship version of Zhijie S7 Max RS). The pre-sale price starts from 258,000 yuan. Under the pre-sale period of Zhijie S7, you can also enjoy the rights and interests worth 40,000 yuan, which is valid until November 28th.

Throughout the press conference, Zhijie S7 has been benchmarking Tesla everywhere in terms of product positioning and price. Yu Chengdong said that the specifications of Zhijie S7 are higher than those of Tesla Model S and Mercedes-Benz EQE, but the price is the same as that of Tesla Model 3.

Yu Chengdong revealed that before the press conference, "we had a terrible internal quarrel" about the price of the intellectual S7. He said that after several rounds of cost calculation, the four versions of Zhijie S7 "we are all losing money" and need to increase production capacity in the later stage to pull back profits.

From the price point of view, Zhijie S7 mainly covers the pure electric medium and large car market in the range of 200,000-300,000. At present, the market is mainly dominated by BYD, North and South Volkswagen, Tesla and two Toyota. In the field of electric vehicles, the competitors of Zhijie S7 include Tucki P7, BYD Han EV/ SEAL and Tesla Model 3.

The dimensions of Zhijie S7 are 4971mm in length, 2950mm in wheelbase and 1963mm in width. "The profit rate of space in the warehouse has reached 88%. Mercedes-Benz E is 73.8%. Compared with the above models, Zhijie S7 obviously shows its advantages. Yu Chengdong pointed out Tesla: "We are bigger than Tesla Modle3, and we are far ahead in space utilization again".

In terms of function, Zhijie S7 is equipped with a new generation of DriveONE 800V silicon carbide gold power platform. The front motor adopts 150kW AC asynchronous motor, and the rear drive motor adopts 215kW permanent magnet synchronous motor. The total power of the four-wheel drive version is 365kW, the torque is 679 N m, the acceleration of 100 kilometers takes only 3.3 seconds, the comprehensive power consumption is only 12.4 kW h, and its CLTC cruising range can exceed 800+km.

At the same time, Zhijie S7 is equipped with the brand-new Whale 800V high-voltage battery platform and 800V high-voltage fast charging platform, and Huawei’s high-voltage fast charging technology is introduced for the first time, which is compatible with the mainstream charging protocols in the industry. After charging for 5 minutes, the cruising range of 200+km can be increased, and after charging for 15 minutes, the cruising range of 400+km can be increased.

In the same segment, Chery can do more space and functions than Youshang, which is what Chery is good at, which also makes Zhijie S7 look "Chery" in product strategy.

However, the "soul" of this car comes from Huawei, and Zhijie S7 is the first model equipped with HarmonyOS 4 intelligent cockpit. At the same time, Zhijie S7 is equipped with HUAWEI ADS 2.0 advanced intelligent driving system, which can realize the functions of unmanned AVP parking service, tracking and reversing, intelligent car search and so on.

Yu Chengdong said that buying Smart S7 "is equivalent to buying a limousine with higher specifications and higher intelligence than Model S at the price of Model 3".

Looking back, Chery cooperated with Huawei to launch the Smart World S7, which is of great significance to both sides. Earlier, Chery Automobile said that it would launch a total of 39 new energy vehicles including 24 super hybrid vehicles and 15 E0X platform high-end electric vehicles within two years. Chery is playing "car-sea tactics" in the market, but it is difficult to produce products that explode and take responsibility.

Huawei’s huge brand pull and channel network have made the intellectual community a great success, making the intellectual community, also empowered by Huawei, more expected by the market. Since the launch of the new M7 in September this year, the world has changed the sales decline since this year, and achieved a rebound in sales with the help of the popularity of Huawei Mate60.

In the past October, 12,700 vehicles were delivered for all models in the world, of which the delivery volume of the new M7 has exceeded 10,000. At present, the order for the new M7 in the world has exceeded 86,000 units, and the blind order for the M9 in the world that will be listed next month has exceeded 25,000 units. The S7 in the world of intelligence has indeed made a good start, with the scheduled sales volume exceeding 5,000 units a day.

Looking back, did Huawei "show off its muscles" in Zhijie S7? Zhijie S7 will be the first new car equipped with Huawei HarmonyOS Intelligent Cockpit 4.0, and the lidar version will also have Huawei ADS 2.0 high-order intelligent driving system, which can realize high-speed and intelligent NCA driving in urban areas. However, the whole conference did not pay much attention to HarmonyOS Intelligent Cockpit 4.0 and self-developed lidar.

Huawei started the laser radar pre-research work as early as 2016. The last time it publicly talked about laser radar was in 2019. Because of the technical route, it was not widely used, including Huawei’s full-stack integration solution for software and hardware. Some models used sagitar laser radar.

Judging from the information disclosed so far, Huawei released the M9 at the end of the year. This model is confirmed to be equipped with the lidar 2.0 developed by Huawei, which will be greatly improved compared with the previous generation. At present, the outside world can only see the specific performance of lidar 2.0 when the M9 is released.

Exclusive | He Liyang joined Celestial Motors as the rotating president of AITO’s business group.

Ask the world about the new M7.

Text | Ruiying

Fairy tales are a scenery that never fades in the film industry. Romantic innocence and wild fantasy are eternal themes in fairy tales. Gorgeous visual impact and wonderful adventure stories can add luster to the film. Alice in Wonderland is a representative fairy tale movie.

Donoff’s attention to narratology focuses on narrative time, form and style. Donoff believes that the characters in the novel are equivalent to the subject, their actions are equivalent to the predicate, and their actions and results are equivalent to the object. For example, the action predicate in the novel can be connected and transformed with the evolution of the plot. The transformation of predicate verbs makes the plot of the novel change from the original balance to imbalance, and then to a new balance, which will become a narrative transformation. This is Tonodov’s "imbalance-reconstruction" principle.

In the first part of the film, Alice’s engagement ceremony was in a state of balance, and it was not until Alice fell into a black hole that the plot was out of balance. The magical dream gives people a psychedelic and unreal feeling, which breaks the previous balance. Alice thought it was just her own dream. It was not until she was scratched by the giant bear that she realized that it was not a dream, but a real situation. This is an imbalance of the plot. Then Alice sneaked into the red queen’s castle to save the mad hat, seized the Woboer sword, fought against the monty, overthrew the tyranny of the red queen, and regained the kingship for White Queen. Finally, Alice returned to reality, chose her ideal lifestyle and rebuilt a new balance again.

one

Color in the Visual Modeling of Characters

The concept of film color contrast contrasts, expressing ugliness with bright colors and expressing justice with single color, which has played an unexpected irony effect. White Queen is dressed in white lace, including his own war horse, and the color of lipstick is really red and black. She speaks with blue fingers cocked up and got it, holding cream fingers with ease to do her own research and development of pharmaceuticals. This is a foreshadowing, paving the way for later explaining the mistakes made by White Queen’s selfishness as a child. The red queen has red hair, big head, short and dark red robes. In China, red symbolizes joy, happiness, luck and wealth, but in the west, red is blood and fire, symbolizing cruelty, disaster, danger and terror. Therefore, the red queen’s red just reflects her brutal rule and blood, but in fact, she has been longing for love all her life, lonely and sensitive, and her ugly appearance has cast an increasingly surly character. Her bones are simple and childish, so she has to hide her weakness with fierceness.

How terrible and hateful human nature is, that weakness is deeply hidden in everyone’s heart. The personified "time" is dressed in black, and the mechanized body and calm personality are integrated with each other. The crazy hat’s orange hair and Gothic smoky makeup highlight his warm, funny, cute and confused side. Blue is also repeated in the film. Different blues represent different meanings. The big ostrich in blue, the caterpillar, Mr. Rabbit, and the blue cat that has disappeared without a trace are all symbols of wisdom. The black color of Mr. Time is a mystery. Alice once said that time is ruthless, but black is unknown besides mystery. The warrior black around the red queen and a piece of red heart on her eyes are interesting.

Alice has blonde hair and is warm and soft. The characters in the film, especially the costumes, use a lot of China elements, which makes the audience feel more cordial. Alice wore a dress at the end of the Qing Dynasty and the beginning of the Republic of China, wearing the same cloud shoulder and not caring about other people’s opinions. This shows Alice’s stubborn, rebellious, thoughtful and adventurous spirit. In the 19th century, the idea of Renaissance freedom was deeply rooted in the hearts of the people, especially the temporary awakening of women. However, with the profoundness of China culture, especially the collocation of clothing colors, foreigners often add their own ways of understanding. Although Alice is an element of China from beginning to end, it is more like singing opera from color to whole. What resonates with China audiences is that Alice spends most of her time in the film wearing clothes with China elements.

two

Male-dominated society and female freedom

The profound meaning that the film wants to express is presented in the contrast between reality and dreams, so as to reflect Alice’s inner desire for entanglement and freedom and her depressed psychology bound by traditional ideas. The ambivalence in reality is released in dreams, so everything in fairyland is symbolized by metaphor.

Freud said that the subconscious will be expressed in the form of dreams through a condensed procedure. Alice’s self-anxiety turns into a pocket watch in the hands of rabbits, that is, a kind of urgency of time; The brother-in-law who secretly cheated turned into a red knight who betrayed the red queen; The exploding neck dragon symbolizes the oppression of women in the real society. The red queen is actually two contradictory sides of Alice’s heart, which can be seen from the same little gestures of the red queen, for example, her fingers keep shaking when she is nervous. White Queen’s hypocrisy and lies are obvious. She symbolizes Alice’s bound self in a society where women’s status is not high, and she seems elegant and dignified but does not obey her inner self. In fact, the Red Queen is as simple as a child. She just stopped at the night when she was hit on the head forever, so when she was unhappy, she would yell "Cut off his head!" " She symbolizes Alice’s inner resistance to this social reality, which is the undisguised original id. The embodiment of this subconscious in dreams represents Alice’s self-consciousness, that is, the awakening of feminist consciousness.

From the perspective of character positioning, we will find that the rulers of Wonderland are the Red Queen and White Queen, both women, but in reality, before Queen Victoria ascended the throne, the rulers were always men. At that time, under the social status of women, it was difficult for women to be recognized and respected, which was realized in dreams. In the dream, after Alice defeated the Jabberwocky Dragon, the Mad Hatter danced for her, but in reality, it was often women who danced to cater to men’s preferences. Alice in the dream had high hopes from beginning to end, and all her partners expected her to save the fairyland. In the end, Alice defeated the Javelin as expected. In the real world, the heroes who save the world are often men. Only men are required to learn knowledge and learn to fight, which is needed by society, while women are regarded as reproductive tools and cannot realize their self-worth.

Comparing reality with dreams from the perspective of plot, we will find that in the film, Alice found that her brother-in-law was having an affair with others, and her brother-in-law threatened Alice not to say anything about her sister’s happiness, so she had to keep silent. In the social environment at that time, women’s marriage was arranged by the family. The society believed that a woman’s greatest glory was to marry a "good" man with power and dignity. No matter whether her married life was happy or not, women should unconditionally tolerate her husband. In the dream, Alice’s feelings are not bound by rules and regulations. She and the mad hat appreciate and help each other, which is the truest emotion from her heart and Alice’s desire for freedom. Another plot that shows this sharp contrast is that Alice in reality dreams of becoming a navigator like her father, but Alice can’t realize her dream because of the pressure from relatives and friends around her and the constraints of women’s social status.

three

Women’s image breaking through the traditional model

Now, with the development of social economy and the improvement of cultural level, women’s thoughts are becoming more and more independent. They are no longer attached to men’s lives as they were in early China. Now women have their own independent thoughts. They advocate freedom, are brave and strong, and strive for their ideal life. Therefore, more and more films are praising feminism, which is a true reflection of the realistic system under the social system.

Alice in Wonderland is set in Britain in the 19th century, which shows the rise of feminism in a patriarchal society. Judging from the character setting, women are the main characters. The violent dictatorship of the Red Queen enjoys exclusive kingship, White Queen is dignified, generous, elegant and holy, and Alice is brave and fearless. In the film, when the Red and White Queens fought, a soldier should have gone to war for White Queen, but it was Alice who went to war in the male-dominated palace, which reflected Alice’s courage; When the bear monster’s eyes were injured, Alice took the initiative to give them back to the bear monster and influenced it, which also reflected Alice’s kindness. In real life, most women carefully abide by the current rules under feudal dogma. Women live a depressed life. They try to struggle and resist, but eventually they all succumb to discrimination and power. Only a few women dare to say no to this power. Their thoughts are more independent, and they dare to fight against evil forces to seek their true selves. Alice is one of them.

In recent years, feminist films have emerged in an endless stream. This kind of films still has great value in today’s open, democratic and rapidly developing society. It treats the differences between men and women in all aspects of social life with an idea of tending to equality, and expands the living space of women in the state of giving equality to men and women, improves their social status and makes more people pay attention to this vulnerable group. Many movies and TV plays with female themes not only need to show the female thoughts of the protagonists themselves, but also have a deep exploration of female self-awareness.

The issue of women is still a problem that needs to be discussed. Nowadays, the development of feminism in different regions is uneven, and the social status of women in some developing countries is still underground. Therefore, feminist theory still has great creative value in the future film market.

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Uncle Si Wei Du is the first vertical independent video expression platform in the film and television culture industry initiated by Tan Fei, drama critic Li Xingwen and screenwriters Wang Hailin, Song Fangjin and Shi Hang. Directors, producers, screenwriters, actors, brokers, commentators, producers, etc. who have personalities and opinions are welcome to come to speak, talk shows, or dialogues. The opinions need not be consistent, but they need to come from the heart. "Say" is responsible and conceited, and boxing is sincere.

The position of Volkswagen Zapat in the automotive world is probably between Zhang Sanfeng’s position in Yitian Dragon Slayer. Even if you have never seen Zhang Zhenren make a move, you must have heard of his Tai Chi sword fame. In the early years, people regarded Zapat as the first choice for home travel, but as our economic dragon took off, more and more people began to choose BBA as a means of transportation, and the discussion of Volkswagen Zapat was far less than before.

However, Volkswagen Zapat has won a stable victory. The reputation it has accumulated over the past few decades can ensure that it has a staggering sales volume in both domestic and foreign markets. Today, we will evaluate this veteran powerhouse to see how much it still has.

We take the Volkswagen 2023 model as an example. In the front car part, Volkswagen continues the previous point-like grille design. Compared with the black grille, this design mode is more personalized and can improve the recognition. Using the popular through-type light group and equipped with a slender LED light strip, this is the usual design method of Volkswagen’s new models, which can enhance the overall sense of mobility of the vehicle.

On the side of the body, Volkswagen uses a slip-back design, which extends backwards in the C-pillar part, and the inclination of the A-pillar is more open, making the body low and slender as a whole. The length, width and height of the body are 4948mm, 1836mm, 1469mm, and the wheelbase is 2871mm. As a medium-sized car for both domestic and commercial use, the size is just right. The waist line of the vehicle is very straight, and the door handle does not choose a hidden design. It comes standard with 18-inch wheels, giving people a dynamic visual experience. The tires used are the Goodyear EfficientGrip Performance Royal Ride II generation, which focuses on silent ability and wetland braking ability, which can greatly enhance the driving experience of the owner.

At the rear of the car, the 2023 Volkswagen still uses a through-type light group, which echoes the front and rear, making it quite beautiful.

Entering the interior of the car, the biggest feeling is that the vehicle has a good riding space. A person with a height of 180cm sits in the car, the seat is adjusted to the minimum distance of one punch or more in the head, and when entering the rear row, there is still more than four fingers in the head. The legs can be stretched freely. The only fly in the ointment is that the rear floor mats are obviously raised, which is not suitable for long-distance sitting.

The vehicle also has good storage space, including a mobile phone charging pad, a front cup holder, and a rear armrest storage slot. In short, there are 7 to 8 spaces in the car for mobile phones and water bottles.

The 2023 Volkswagen Zapat does not use Volkswagen’s latest floating screen interior design, but instead trends towards a practical style, serving the driver. Compared with the old model, the three-frame multi-function steering wheel is more sturdy and relaxed, and the perforated skin is designed on both sides to improve the grip. The multi-function buttons on it are clear-grained, and there will be no accidental touch. The multimedia control is on both sides of the steering wheel. Unfortunately, there is no mute button on it.

The full LCD dashboard is not only large in size, but more importantly, it has a good reflection suppression effect, which can basically avoid the influence of sunlight. The car uses Volkswagen’s latest MOS4.0 system, which has wireless CARPLAY, in-car interconnection and other functions. It can be automatically connected when boarding the car, and the response speed is good.

In part, it is a huge advantage of the 2023 Volkswagen. The front seat is soft and comfortable, and it is equipped with a number of functions, including massage, heating, ventilation, etc. It is worth mentioning that the seat also has a memory function, which is very convenient. The rear seats are more comfortable than the front, especially the headrest, which is very soft and has a good support function. The rear seat armrests, both in height and angle, are impeccable, which shows that the designers have made great efforts for this.

In addition to the seats, the other configurations in the rear row are not perfunctory. The new car has an independent partition air conditioner, the seats can also be heated, and it has an independent USB power interface, a panoramic sunroof, and an electric rear parasol.

The new car’s powertrain is also not to be underestimated. It has three different powertrains for consumers to choose from. Among them, the 208TSI is equipped with a 1.4T engine, which matches a 7-speed dry dual-clutch gearbox, while the 330TSI and 380TSI are equipped with a 2.0T engine, which matches a 7-speed wet dual-clutch gearbox. According to the data website, the 330TSI has a maximum power of 186 horsepower and a maximum torque of 320 Nm, which is quite good as a scooter.

The suspension structure of the vehicle is stable, and it is a combination of front McPherson independent suspension and rear multi-link independent suspension, which can adapt to a variety of road conditions and weather.

The fuel tank of the Volkswagen Zapat has a capacity of 68.5L, which is quite impressive. It can reach more than 800 kilometers when fully refueled, which is enough for ordinary office workers to drive for two or three weeks without any problems. In terms of fuel economy, the Volkswagen Zapat belongs to the first gear.

At present, the official guide price of Volkswagen Zapat is 18.19 to 252,900 yuan. It is difficult to find a model with the same configuration at the same price, and a model with the same configuration is much higher than it. It can be said that Volkswagen has unparalleled cost performance. On the data website, it was even given a high score of 4.39. Many BBA models only have an average score of 3.8, which is enough to see the word-of-mouth of the car. Vehicle preservation is worth a try.

◇ "It is necessary to build a communication bridge between scientific and technological talents and enterprises, connecting scientific output and technological innovation, so that scientists can help find and solve problems in the main battlefield of the national economy."

Since 2020, the Natural Science Foundation of China has set up an original exploration program to fund original research work from 0 to 1. The research content is put forward by the applicant himself, regardless of field or direction, and only needs the recommendation of two influential peer experts at home and abroad, so as to solve the problem that it is difficult to obtain financial support for original research through conventional channels.

◇ The world has entered the era of great science, and the degree of organization of basic research is getting higher and higher, and the influence of system guarantee and policy guidance on the output of basic research is increasing. To condense key scientific issues from major strategic needs, it is necessary to strengthen the organization at the national level and give full play to the advantages of institutionalized and concise issues.

Text | "Outlook" News Weekly reporter Hu Yongshun

Fan Xu (right), a professor of Fudan University who was selected in the first phase of Shanghai’s "Basic Research Special Zone Plan", and students used the self-developed surface topology soft gripper to intelligently grab various particles for Fudan University.

According to the latest natural index data released by the subsidiaries of the world-renowned academic publishing organization "springer-Nature Publishing Group", the authors in China made the greatest contribution to high-quality natural science research in 2022, and the share of papers published in high-quality journals ranked first in the world for the first time.

The natural index shows the progress of Chinese researchers in global high-quality scientific research output in recent years, and shows that the quality of basic research in China has steadily improved.

Asking scientific questions is the first step in basic research.

In recent years, many measures have been taken by relevant departments to promote concise basic research on key scientific issues. The Natural Science Foundation of China has successively adopted a series of policy measures, such as clarifying the funding orientation, improving the mechanism of concise scientific questions facing the frontier of science and the major needs of the country, guiding the scientific and technological circles to continuously improve the quality of applications, and striving to reverse the phenomenon of "turning basic research into aimless applied research and turning applied research into low-level basic research"; In 2021, China Academy of Sciences issued "Ten Basic Research Articles", which proposed to identify scientific problems around the most urgent scientific and technological problems in the national strategic needs and the world’s frontier scientific problems.

In the direction of aiming at major needs, we should build institutional bridges to promote scientists to concise scientific problems from the "four aspects". Strengthen the construction of basic research bases and platforms such as the National Center for Applied Mathematics, and carry out strategic-oriented systematic basic research. Guide diversified investment and innovate the joint funding model of national scientific research funds and industry departments, local governments and large enterprises; In terms of free exploration, we should further innovate research funding methods for non-consensus projects, speed up the establishment of a subversive and non-consensus basic research topic discovery mechanism, set up a basic research special zone to break the inertia of scientific research management, and ensure that researchers can explore freely and bravely break into no man’s land; Establish a long-term mechanism for concise problems, strengthen organizations at the national level, and give full play to the advantages of institutionalized concise problems. Implement a series of reform measures around the construction of innovative environment for basic research and talent evaluation.

In recent years, China’s investment in basic research has continued to increase, with an average annual growth rate of nearly 15%, which is close to twice the growth rate of R&D investment in the whole society, which has strongly supported the major achievements in the fields of iron-based superconductivity, quantum information, stem cells and synthetic biology, and laid a solid foundation for achieving high-level scientific and technological self-reliance.

Aim at the problem of major demand conciseness

In the soybean functional genome and molecular design breeding laboratory of Institute of Genetics and Development, Chinese Academy of Sciences, thousands of soybean materials thrive under the irradiation of fluorescent lamps. This is the breeding of new soybean varieties being carried out by researcher Tian Zhixi.

Scientific research topic selection is the first problem that scientific and technological workers need to solve. High-quality economic development urgently needs the supply and support of high-level basic research, and the strategic significance of demand-driven and application-oriented basic research is prominent. Aiming at the important national demand of high soybean yield, Tian Zhixi led the team to find the direction of tackling key problems. "Less than 20% of the soybeans we need every year are produced in China, and the rest need to be imported. In recent years, the soybean import volume has been continuously above 90 million tons/year, and improving soybean production capacity is one of the most urgent national needs in China’s agricultural field. " Tian Zhixi concluded that there are two reasons for China’s dependence on soybean imports: First, the soybean yield per unit area is low, which is one-third or even one-quarter of the staple food output. The average yield per mu of major soybean producing countries in the world has reached 220 kg, while the average yield per mu in China is only about 130 kg; Second, we are faced with the national conditions of a large population and less arable land.

Cultivating new soybean varieties with high yield per unit area and developing new soybean varieties suitable for saline-alkali land cultivation are the key to solve China’s soybean import dependence.

According to conventional breeding methods, breeders rely more on naked eye observation of soybean phenotype for breeding, and only one season can be selected in a year, which takes a long time. In order to find out the control mechanism of 50,000 genes in soybean, Tian Zhixi’s team innovated the research method of population genomics, constructed the first pan-genome with graphic structure of soybean, clarified the genetic basis of the evolution of soybean germplasm resources, and explained the coupling relationship of regulatory sites of important agronomic traits, and achieved a series of important results. The related research results provided important theoretical and technical support for solving the high yield of soybean in China.

On March 22nd this year, Team Tian Zhixi, together with other teams, developed a deep integrated database of soybean multidimensional genomics based on large-scale genome, variation group, phenotype group, transcription group and pan-genome data, which provided a high-quality platform for soybean breeders to retrieve and analyze soybean genomics data. Tian Zhixi hopes to cultivate new soybean varieties with higher yield and salt tolerance by molecular design breeding in five years, and improve the self-sufficiency rate of soybean in China.

It is becoming the direction of many efforts to condense scientific problems from the "four aspects" and build a bridge between scientists and the actual needs of society.

Many revolutionary engineering technologies and "stuck neck" problems seem to be technical problems, but their roots are in basic research. "It is necessary to build a bridge between scientific and technological talents and enterprises, and link scientific output and technological innovation, so that scientists can find problems and solve problems in the main battlefield of the national economy." Yuan Yaxiang, academician of China Academy of Sciences and vice chairman of China Association for Science and Technology, told the reporter.

Taking mathematics as an example, the Ministry of Science and Technology has set up 13 national applied mathematics centers, and the national key R&D plan has also launched key projects of mathematics and applied research to promote mathematicians to condense scientific problems from production practice.

Xu Zongben, an academician of China Academy of Sciences, is the director of Shaanxi National Center for Applied Mathematics. He told the reporter of Outlook Newsweek that the center has focused on the research of key mathematical theories and methods in the fields of big data and artificial intelligence, unconventional oil and gas reservoir exploration, future communication technology, and infectious disease prevention and control, and has achieved a series of major achievements in mathematics and mathematical technology.

For example, the Center and Huawei Technologies Co., Ltd. jointly established the Xi ‘an Jiaotong-Huawei Joint Laboratory of Mathematical Technology, and put forward the key mathematical algorithms in 5G communication, which solved the bottleneck problems such as manual resource allocation and limited channel estimation accuracy in the current communication system, and made important contributions for Huawei to solve the problems in 5G communication technology and explore 6G new technologies. Recently, the joint laboratory has also made a breakthrough in the research on the benchmark algorithm of communication physical layer matrix calculation, which is of great significance to improve communication performance, reduce base station energy consumption and break through the chip process blockade. The new algorithm has brought at least 1 ~ 10 times the calculation speed, and this achievement has been adopted by the application department.

Strengthening the conciseness of scientific questions also appeared in the special chapter of the National Natural Science Foundation’s "Tenth Five-Year Plan". According to the requirements of "Four Orientations", the planning puts more emphasis on the conciseness of scientific issues. For example, in the process of project establishment, we should adhere to the combination of "top-down" and "bottom-up", listen to the opinions and needs of departments, industries, industries and scientific and technological associations extensively, give full play to the role of expert review groups and expert advisory committees, and carry out professional argumentation and scientific research and judgment from the needs of economic and social development and industrial innovation and development, and concisely raise key scientific questions.

In terms of financial support, the joint fund project of NSFC has opened up a new channel for NSFC to support problems and demand-oriented basic research. By setting up a joint fund, giving full play to the platform-oriented role of the Science Fund, innovating the joint funding model with industry departments, local governments and large enterprises, exploring the establishment of a docking platform for demand, talents and achievements, further amplifying the leverage effect of financial funds, promoting the original innovation ability of industries and regions, and creating a new situation of diversified investment in basic research.

Broaden the space of non-consensus scientific research projects

Exploratory topics facing the forefront of world science and technology are original and often non-consensus, and non-consensus basic research may exceed the level of scientific development, research mindset or existing technical conditions, and the risk of innovation failure is greater. Innovating scientific research funding methods and encouraging scientists to explore frontier fields according to their own interests is one of the important ways to achieve original scientific research breakthroughs.

In April, 2020, the Ministry of Science and Technology, the Ministry of Finance, the Ministry of Education, the Chinese Academy of Sciences, the Academy of Engineering, and the Natural Science Foundation jointly issued "Several Key Measures to Strengthen Basic Research under the New Situation", proposing to optimize and improve the selection mechanism and funding mechanism of non-consensus projects, establish an "online through train" for non-consensus and subversive project proposals, and collect suggestions on major demand directions all the time.

More and more original projects with the characteristics of "subversion, non-consensus and high risk" stand out in the innovative selection methods. The research field of Zhu Ting, a chair professor at the School of Life Sciences of West Lake University, is to construct a mirror biological system with the opposite chirality to the natural biological system, which is a non-consensus original project.

When asked why he chose this scientific question, Zhu heard that it was an "interesting guess". Naturally occurring biomolecules in organisms have specific chirality, that is, biomolecules are right-handed and left-handed. The mystery of the origin of chirality of biomolecules has been an unsolved scientific problem since the discovery of chirality in the 19th century. One of the interesting conjectures is whether there is a mirror biological system in the universe, or whether it is possible to artificially create a mirror biological system in the laboratory.

Based on his interest in this issue, Zhu Ting thought of synthesizing mirror biological system in the laboratory from the central principle of constructing mirror version. However, this non-consensus frontier exploration has made Zhu Ting encounter a problem: it is difficult to get financial support from competitive projects.

Similar problems are also the dilemma faced by many scientists exploring frontier fields. For example, when another researcher applied for an original project named "Research on Key Technologies of Learning Parts", because of its originality and high risk, most evaluation experts were skeptical about its feasibility, so the project was not funded.

In view of the fact that original research is non-consensus, easy to fail and difficult to obtain project funding, the Natural Science Foundation of China has set up an original exploration plan project since 2020, aiming at funding original research from 0 to 1. The research content is put forward by the applicant himself, regardless of the field or direction, and only needs the recommendation of two influential peer experts at home and abroad. After the relevant departments pass the examination, they can get funding for 1-3 years, and the annual funding intensity does not exceed 1 million yuan, so as to solve the problem that it is difficult to obtain financial support for original research through conventional channels.

Zhu Ting’s project was supported by the original exploration plan. With the support of the project, the team used multidisciplinary means such as chemistry and biology to construct a mirror biological system with the opposite chirality to natural biomolecules. At present, they have initially realized the process of mirror nucleic acid replication, transcription and reverse transcription in the mirror center rule, and developed technologies such as mirror DNA information storage and directed evolution of mirror nucleic acid.

Similarly, the original topic of "Research on Key Technologies of Learning Parts" has also passed the evaluation of the exploration project. The evaluation experts regard the originality of research ideas and the leading of expected results as the primary evaluation criteria, and the requirements for feasibility are weakened in the evaluation points. In the end, the project was unanimously approved by the conference review experts.

It is understood that in the future, the Natural Science Foundation of China will also accelerate the establishment of a subversive and non-consensus basic research topic discovery mechanism. For example, the recommendation application mechanism is implemented to support reputable experts, institutions or managers to directly recommend projects, so that scientists with ideas, abilities and courage to innovate can be supported and the sense of responsibility and accomplishment of recommenders and recommending institutions can be enhanced.

Exploration is carried out everywhere. In 2021, Shanghai issued "Several Opinions on Accelerating the High-quality Development of Basic Research", and put forward the institutional innovation of "Special Zone for Basic Research", which made scientists dare to try and rush. The Shanghai municipal government invests 20 million yuan in each special zone unit every year for five years; The pilot units will jointly invest in the proportion of funds of not less than 1: 1. Xu Xiaochuang, deputy dean of the Institute of Science and Technology of Fudan University, said that the Basic Research Special Zone has provided relatively sufficient resources and a more secure environment for encouraging young researchers to venture into the basic research no-man’s land.

A light sail aircraft is developed, which uses high-energy laser to push the light sail with a thickness of 100 nanometers and an unfolded width of about 10 square meters, and accelerates the aircraft to 20% of the speed of light and flies to the nearest star system in the solar system-Alpha Centauri. Fan Xu, a professor of aeronautics and astronautics at Fudan University, was deeply attracted by the scenes in this science fiction novel. After the basic research special zone plan was launched in Fudan, Fan Xu learned that the plan encouraged young researchers to venture into no-man’s land, and projects with high risk of failure might be selected, so he declared the project "Structural Stability and Intelligent Regulation of Aerospace Optical Sail Film" and successfully established it. Fan Xu received 2 million yuan from Shanghai and supporting scientific research funds from Fudan University. With the long-term and stable support of the government and universities, Fan Xu has made a lot of progress. Recently, the research results of Fan Xu’s research group were published in Physical Review Express and reported in the "Research Highlights" column of Nature magazine.

The relevant person in charge of the Ministry of Science and Technology said that the next step is to reform and improve the project formation mechanism, explore the discovery and proposal mechanism of original scientific problems facing the forefront of the world’s science and technology, establish a support and management mechanism for non-consensus projects and subversive technologies, further increase investment in basic research, optimize the investment structure, and increase long-term and stable support for unpopular disciplines, basic disciplines and interdisciplinary disciplines, so as to provide better services for scientific researchers to think calmly, concentrate on research and devote themselves wholeheartedly, and support and encourage the majority of scientific and technological workers to be innovative.

Establish a long-term mechanism for concise problems

"To solve the’ stuck neck’ problem, we need to attach great importance to concise basic research scientific problems. In addition to relying on the interests of scientists for free exploration, we should also establish a mechanism for concise scientific problems in light of major national needs." Xu Zongben thinks.

First, give full play to the enthusiasm of scientists, especially strategic scientists, to concise key scientific issues."Strategic scientists play an important role in identifying and refining key scientific issues in basic research. They often have high academic attainments, can build bridges between multiple disciplines, and are good at identifying new research directions and potential scientific breakthroughs. " Yang Jinlong, academician of China Academy of Sciences and vice president of China University of Science and Technology, thinks.

Xu Zongben believes that, first of all, by establishing mechanisms or management norms, it is clear that concise scientific issues should be regarded as the duty of strategic scientists; Secondly, a special research project on concise problems can be set up to support strategic scientists to carry out research aimed at concise scientific problems; Furthermore, establish and improve the incentive mechanism, and give some forms of recognition and reward to scientists who have condensed out major scientific problems.

Second, concise organized scientific questions. The world has entered the era of great science, and the degree of organization of basic research is getting higher and higher, and the influence of system guarantee and policy guidance on the output of basic research is increasing. To condense key scientific issues from major strategic needs, it is also necessary to strengthen the organization at the national level and give full play to the advantages of institutionalized and concise issues.

"For the key scientific issues of basic research in strategic industries and major engineering fields, the government and research subjects should play a leading role and explore the establishment of a key scientific issues concise mechanism." Mu Rongping, director of the Innovation and Development Research Center of China Academy of Sciences, thinks.

Dong Guoxuan, executive deputy director of the Department of Mathematical Physics Science of NSFC, introduced that the Department of Mathematical Physics Science of NSFC is exploring the establishment of a collection mechanism for cutting-edge scientific questions, and guiding researchers to carry out basic research around the major needs of the country by giving play to the strategic advisory role of high-level experts and the functions of academic exchange platforms such as the "Shuangqing Forum". For example, in-depth communication with China Academy of Engineering Physics and other industry departments, investigation of major engineering projects, major needs in the main economic field, etc., to explore the key basic scientific problems behind them; Extensive contact with the first-line experts and scholars related to the scientific problems preliminarily condensed by the department, and organization of regular systematic seminars and irregular special seminars. Focusing on the preliminary concise scientific problems, we will further sort out the fields and directions involved, clarify the core problems that need to be broken through, the possible technical methods and the situation of the talent team, and constantly clarify the key scientific problems and the scientific problems that are expected to make breakthroughs, so as to provide decision-making reference for the subsequent publication of guidelines and funding by the Natural Science Foundation of China.

Scientific problems often involve multiple disciplines, and interdisciplinary exchanges and cooperation can help researchers understand and solve problems from different angles, which will lead to more major breakthroughs."Therefore, the competent department of science and technology should build a multi-disciplinary cross-research platform and encourage concise problems from cross-disciplines." Yang Jinlong said.

Third, create a scientific research environment that is conducive to finding key issues and tackling difficulties. The more significant the breakthrough, the higher the possibility of failure. Because of the fear of failure, the "courage" of researchers will also become less, and it is more difficult to judge whether a problem is a scientific problem. In particular, young researchers lack confidence in how to raise high-quality scientific questions.

"It is necessary to create an open and encouraging research environment to stimulate the curiosity of researchers and make them more willing to explore the unknown and propose and solve key scientific problems. It is necessary to further optimize the evaluation methods of talents and improve the enthusiasm of young researchers for concise original scientific problems. " Yang Jinlong said.

(Outlook, No.29, 2023)

Article source: https://h.xinhuaxmt.com/vh512/share/11593236? d=134b23a&channel=weixin

Yao Chen brand-new charm photo

Retro and enchanting show slender legs

　　Yao Chen showed off his true colors of fashion and shot the latest spring and summer advertisements of a brand. Under the creation of the famous image master Sean K, this group of fashion blockbusters named "Thinking of Morning in Spring and Summer" respectively show the retro elegance of the court and the charm and mystery of the Woods in the early morning. Yao Chen’s strong plasticity makes him very satisfied: "The beauty displayed by Yao Chen is very unique. Apart from the temperament in appearance, it also permeates its inner vitality."

"Thinking of the morning in spring and summer" highlights the charm of the morning.

　　Sean K, an image master who has designed images for many stars such as Maggie Q and just made an image design for the movie love city, creates spring and summer styles for Yao Chen to show two different morning feelings, indoor and outdoor.

　　The shooting theme "Thinking of Morning in Spring and Summer" is also a response to Yao Chen’s name "Morning" and her image like the morning light. As the saying goes, a year’s plan lies in spring, a day’s plan lies in the morning, and "Morning" represents the morning and is a new beginning of a day. This advertising shoot hopes to make people feel the fashion charm induced by the visual elements such as morning light, dawn and dawn in spring and summer through Yao Chen’s personal characteristics, so as to show the new look of high fashion in spring and summer.

　　Summer of the Band is a hit. In the three months since the program was broadcast, 70,000 netizens rushed into Douban and scored 8.7 points for it. Baidu’s search index peaked at over 845,000, which was basically the highest among variety shows in the first half of the year. In the first 11 issues of the program, a total of 233 hot search lists were occupied in the whole network; It also produced more than 14,000 media reports … … All these data show that in this summer, the bands conquered the audience with musicality and personal charm.

　　Summer of the Band really ignited this "summer". Recently, the producer Ma Dong, the chief producer Judith Mou, the band representative Shen Lihui, the founder of Modern Sky, and the band representatives attended several forums, which let us know more stories before and after the show and the changes brought to too many people.

　　Reveal the past

　　Xu’s two "soul tortures" won Shen Lihui.

　　A year ago, Ma Dong and Judith Mou approached Shen Lihui, the founder of Modern Sky, and said that they wanted to make a variety show of bands and invited the signing bands of Modern Sky to participate. At that time, Xu conquered Shen Lihui with two "soul tortures": "First, do you believe in the resources of iQiyi’s S+ level? Second, do you believe in Miwei Media? " The two sides finalized the cooperation within ten minutes. With the help of Shen Lihui, Xu got in touch with music institutions such as Taihe and Street Sound, and by the way, he also settled the broadcasting platform iQiyi.

　　In Summer of the Band, the importance of Shen Lihui and the modern sky is obvious. Among the 31 teams participating in the competition, there are five bands, including New Pants and Painful Yang, which belong to Modern Sky. Half of the top seven programs are from Modern Sky, and New Pants and Painful Yang, the top two of HOT5, both signed contracts with Shen Lihui.

　　When you find Shen Lihui, you actually find the key to the band.

　　Respect works and highlight musicians’ personality.

　　In Ma Dong’s memory, during the recording of the program, "all kinds of accidents happen every day". Comparing the differences between idol programs and band programs, Judith Mou said, "If I do idol programs, I may have more control over myself. However, when doing band programs, we must always remind the planning team to collect some, because the band’s energy is too great, and the musicians are very individual. All we can do is give advice, and every band will communicate when choosing songs. "

　　Chen Hui, the lead singer of the Face Band who participated in the competition, said, "We refused to be on the show before. I met my third brother (bassist Ou Yang) several times, and I felt that we would not be in danger when the time came, but we had integrity. We were actually the last to join the show. " Chen Hui admitted that the reason why he agreed to participate in the competition was moved by Miwei Media. "Summer of the Band completely broke the contents of the reality show, that is, it highlighted the music and showed great respect for the personalities and works of all musicians. This is the best place for the program."

　　Of course, the running-in between the two sides is also skillful. One of the keys is that "80% of our band program directors are girls." Judith Mou said.

　　Chen Hui’s experience is, "A 20-year-old girl tells you, ‘ Tran Huy Nang can’t change another song, this one really can’t stand it ’ . We will change the song immediately. "

　　Reveal the status quo

　　"Do you know how much Peng Lei earns a year?"

　　In China’s music ecological environment, it is a commonplace topic that independent musicians have a hard life. Many people think that the band is in a worse situation. However, when "Summer of the Band" dragged these bands who "cherish integrity and refuse business" to the public, people found that there was a big gap between the real situation and the imagination.

　　"After about three episodes of the program, a girl I haven’t contacted for many years suddenly transferred 10,000 yuan to me on WeChat, ‘ Please be sure to give it to Peng Lei, he is too difficult. ’ I replied, ‘ Do you know how much he earns a year? ’” Peng Lei’s new pants band has signed a contract with Modern Sky for 22 years. "The band has a fixed income to participate in the music festival. Before" Summer of the Band ",New Pants had a performance of 400,000 and admired 450,000." Shen Lihui once posted an account in an interview with Guiquan. "There are 300 music festivals in China a year, and (the band) sings 20 times, with an annual income of nearly 10 million; Livehouse, which is divided into box offices, plays 50 performances a year. If a ticket costs 200 yuan per game, 1,000 spectators will be 200,000. " After taking part in the program, the appearance fee of mourning did not go up, but New Pants probably went up by 12%. Shen Lihui believes that these two bands have already started from a very high level. The most direct change brought to New Pants by participating in the program is the increase in the number of fans. Halfway through the show, the new pants band was 880 thousand short of millions of fans. By the end of the show, their fans had exceeded 1.15 million.

　　In Judith Mou’s words, New Pants went to the show with admiration, "It is most important that they have fun". In the "summer", I am afraid that young bands like Hedgehog Band, penicillin, click#15, Fruit VC and Jiulian Zhenren who have been suffering for many years have benefited the most.

　　Although fruity VC was eliminated in the first round, lead singer Liu Zitao said, "At this time of last year, we had an average of three performances, and this year we have seven, and the number has really improved"; Liu Jin, convener of Indie Works, said that the commercial prices of its branded bands such as Hedgehog and click#15 have increased more than 10 times on the original basis; "Summer" made Mr.Miss’s fame soar geometrically, the number of jobs increased greatly, and his income increased slightly.

　　Variety is moving closer to valuable music.

　　For the faces who are at the top of the band’s food chain like "New Pants", going on the show mainly brings spiritual satisfaction. "Many people saw us and joined us in Weibo, and then they will come wherever we perform. We touched ‘ Summer ’ The light is not only us, but many people listen to the songs of the previous era and even listen to the bands of that era to feel that era because of us. I think this is meaningful. "Chen Hui said.

　　At the same time, Chen Hui also believes that "summer" is stained with the light of the face. "I think the face band may make" Summer of the Band "more upscale." Shen Lihui agrees with this statement of mutual fulfillment. "There is no contradiction between variety and music. Take ourselves as an example, because ‘ Fast man ’ Singing "Miss Dong" gave us a bigger spread point. Later, ‘ Good voice ’ "Nanshan South" was sung again, and the program group wanted to invite Ma Di (the original singer) to sing with the students. As a result, he would not go anyway. "

　　Shen Lihui said, "At least seven or eight variety shows are related to original music this year. When variety shows are leaning towards original music and moving closer to truly valuable music, there are not so many contradictions between the two, which is a general trend. "

　　Questioning the future

　　For the people with the strongest purchasing power or for young people?

　　Why is Summer of the Band popular? Many people think that its success can’t be separated from two reasons. First, it found a good band, and second, it caught the silent middle-aged people. Some people who don’t watch variety shows began to watch variety shows, and some people who don’t listen to rock music began to listen to rock music. However, the latter point may not be consistent with Ma Dong’s idea. "I don’t understand what a circle is. From the perspective of customer service, marketing and market positioning, everything should have this strong awareness — — To serve more people. In our hearts, Miwei has always been a targeted content production organization serving young people, targeting people aged 18-35, that is, the people with the strongest overall purchasing power. "

　　He took Miwei Media’s fist product "Qi Pa Shuo" as an example. "In the first season, our general director was 25 years old, and by the fourth season, he was almost 30 years old. So did the audience who accompanied us all the way down. They were our iron fans. They asked the program to be deeper and more philosophical, but most young people didn’t buy it.

　　"So in the fifth season, we put down these iron powders — — Put their opinions aside. We think we should still serve people aged 20-25. In the first season of Qipa Shuo, they were still watching Happy Camp. At that time, they were 15 years old and were not bothered by love, workplace, relationship with their parents and many social factors at all. By the time they were 20 years old, when he began to worry, the fifth season of Qipa Shuo might help these young people. As a result, the traffic data in the fifth quarter of "Qi Yu Shuo" has more than doubled compared with the fourth quarter. "

　　This strategy will also be used in the second season of Summer of the Band. "Maybe the first season of" Summer of the Band "today touched the memories of many people in their 30s around me. But I said what the goal of the second season is to be younger and let the band resonate with more young people. On this basis, we believe that what really touches people is the content itself, not what you originally called market positioning and direction. "

　　Can it awaken the enthusiasm of middle-aged people for music festivals?

　　Serving young people may be more urgent for the band. "In the past, we never looked at the data, just follow what we like, but we occasionally looked at the data in the last two years." Shen Lihui introduced that strawberry music festival can sell about 1 million tickets offline every year.

　　How old is the strawberry music festival? The data shows that about 80% of the audience at the peak of Strawberry Music Festival are 19 years old, 18-mdash; 20-year-olds account for nearly 80%-90% of the body mass, and about 75% of them are girls. The mainstream audience of MDSK Music Festival dominated by Hip-Hop is younger — — Seventeen years old.

　　"The audience at the festival is really young. Foreign music festivals can see many people aged 40 and 50. China is completely different. When China is 30 and 40 years old, life is completely different. This is a topic we have to think about. " Shen Lihui said.

　　So, did Summer of the Band awaken the middle-aged people’s enthusiasm for music festivals? Shen Lihui replied, "In terms of the number of the whole music festival, there may be a big or small increase. In terms of the ticket sales speed of the music festival, we found that this program will be faster later, but for the whole music festival, there is not such a big change, indicating that many people have not turned into action."

　　Text/Reporter Zuwei Coordinator/Man Yi

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Walking into the story behind business

Source: Blizzard China official Weibo

Over 500,000 players call overnight.

Writing/Meng Huiyuan

Editor/Li Jinlin

Typesetting/Annalee

In recent days, the game circle’s "Xi Fei returned to the palace" drama began.

On April 10th, Blizzard officially announced that it had reached an agreement with Netease to return to the China market, and vividly interpreted what it meant to be "divorced for nearly a year and a half, and it was better to return home".

At the beginning, when "wrangling" happened, Blizzard and Netease blamed each other, and the scene was once very ugly. Now, with Hershey, Blizzard and Netease can sit together again and discuss the compensation benefits for players. Of course, judging from various signs, the combination of game manufacturers is not only the need of their own development, but also the entanglement of interest exchange.

But no matter what kind of consideration, the behavior of the game company, only the players are finally injured.

Abandoned veteran player: I can’t stop cursing and can’t let go.

After Blizzard officially announced that its games will begin to return to the domestic market in the summer of 2024, netizens were excited for a while, and the excitement was comparable to that of the New Year.

Some people recall the past and want to relive the beauty of the game time: "I miss the vegetable garden on my mid-mountain, I miss whether my sunflower has eaten well, whether the song can be sung, and whether it will only be sung to me. I miss my hearthstone Tianma, which is healthy and unhealthy, and I will ride it to soar in the sky and travel all over Azeroth."

Some people care about the gains and losses, urging the players to pay compensation during the suspension period: "It is a good thing to return, but there are also some concerns to be raised here. For example, during the suspension of service, the store tokens and the monthly and annual rewards of the store; Rewards, prestige, illusion, etc. that are often missing in various activities (holiday activities) and weeks during the period of stopping taking medicine; The pvp season rewards that were missing during the suspension period, etc. The catch-up mechanism after the new service. If the above content is not handled well, the reopening of the national service is also the carnival of the studio. "

Others scolded from the beginning to the end, claiming that the most innocent players were gamers: "At that time, one person acted as if he didn’t need China players at all, and the other person said that the other party wanted our information to touch the bottom line. What does it mean to make up now? What is not the bottom line is not as important as money. "

Game players are all in phase.

Qin Zhen, a veteran Warcraft player, thinks that all the seemingly opposing voices on the Internet are understandable. "For example, the game World of Warcraft is basically a lot of youthful memories of the post-80s and post-90s. For this typical emotional game, the more people scold it, the more they love it. Moreover, scolding it is also afraid that it will abandon domestic players again. It’s a fatal blow that memories of youth, who has spent so many years, said no, no, no,no. "

"Imagine that one day Jay Chou collapsed and all the songs could not be heard. Can you accept it as an iron powder?" Qin Zhen told Zinc Scale that one of the most popular sayings among players now is: "Don’t forget that players are just victims of Microsoft and mobile violence". The point that makes everyone unhappy is that "the game company acts to let the players pay the bill. But the problem is that the player is innocent! " .

Obviously, at the beginning, Blizzard and Netease suddenly got divorced, which caught the players off guard. However, it seems sincere to see all kinds of promises and actions made by Blizzard officials after their return.

The discovery of zinc scale has been clearly mentioned in "Try to heal, then recover excessively-a letter to the national service Blizzard gamers", "When the server is turned on, we will ensure that your account data is completely preserved", directly feeding the players who are willing to return. A reassurance.

In addition, when Netease is recruiting for Blizzard Games, the released job requirements can also be seen as additional requirements such as "arranging sincere compensation content when the server restarts" and "fully understanding the game content during the suspension period, and arranging appropriate operational content to help players regain the opportunity to obtain these contents as much as possible".

These actions have made many Blizzard players who are "outspoken" consciously wait for the specific opening time. By the time the zinc scale was published, 525,000 people had reserved World of Warcraft. "Anyway, I have already made an appointment. The new’ cake’ drawn by the game company is delicious. Wait until I taste it first." Qin Zhen said so.

Looking at the market, Blizzard can’t let go of millions of players.

From November 2022, Blizzard announced that it would break up with Netease, and on April 10, 2024, Blizzard officially announced that it would return to cooperate with Netease again. Blizzard, which had made a high-profile announcement to withdraw from the China market, also chose a high-profile return after nearly a year and a half of absence (Blizzard’s Battle.net server in China was officially closed on January 24, 2023).

In fact, looking back, the reason why Blizzard and Netease "divorced" has been inconclusive.

At that time, it was rumored that the cooperation conditions proposed by Blizzard were harsh, requiring Netease to develop other IP mobile games for global distribution, but Netease was not allowed to share the proceeds except China, and Netease was required to provide a deposit and two-year advance payment. In addition, Blizzard also wants to control all intellectual property rights and data control for China players.

The statement issued by Blizzard said, "Because Netease has not reached a renewal agreement that conforms to Blizzard’s operating principles and promises to players and employees". In this regard, Netease said, "The conditions put forward by Blizzard are harsh, and it is impossible to reach an agreement on some key terms involving sustainable operation and the core interests of China players."

In other words, the core interests of the two companies are inconsistent, and cooperation will naturally not continue.

Although we can’t cooperate for the time being, the China market really smells good. After all, Activision Blizzard mentioned in the financial report of the third quarter of 2022 that the blizzard works jointly launched with Netease in Chinese mainland contributed about 3% of Activision Blizzard’s total revenue. According to the report of the new knowledge of the game, if the blizzard part is taken out independently, the "3%" here is equivalent to 13.5% of the revenue in 2022, equivalent to about 1.603 billion yuan.

Mike Ybarra, president of Blizzard, also said in an interview with the media: "There are millions of players in Chinese mainland who love Blizzard games, and everyone in Blizzard wants to make sure that they can play our games. We are a global company, and I hope Blizzard games will spread all over the world, including Chinese mainland. Therefore, when we make progress, we will evaluate this and see what will happen. "

The opportunity of "remarriage" appeared in October 2023, but this time the main body of cooperation with Netease changed from Blizzard to Microsoft.

According to a number of media reports, shortly after Microsoft officially acquired Activision Blizzard, the parent company of Blizzard Entertainment, for about 68.7 billion US dollars, it began to renegotiate the return of Blizzard’s national service with Netease, and it was basically finalized in December last year that it would re-cooperate. One of the clear clues is that on December 20, 2023, Netease Great God platform re-launched the World of Warcraft community.

Blizzard officially announces return

Anyway, now the boots have finally landed successfully. Even though we broke up with Netease, on the basis of cooperation for more than fifteen years in the past, this wonderful drama of reconciliation after breaking up always gives people an unexpected but reasonable feeling.

On the one hand, it is the version number problem. Blizzard’s whole family has a total of 12 version numbers registered under Netease’s name. If Blizzard changes its agent, it is necessary to reapply for the version number after the game stops serving, and the number of imported version numbers is more scarce than that of domestic games. On the other hand, it is a physical server. Even if the agent is changed, Blizzard has to get back the historical user data, which is now in Netease’s hands.

Therefore, in the eyes of many people in the industry, Netease has almost become a necessary option for Blizzard’s return, and the release of cooperation news only confirms their judgment.

Netease, the "pick-up man", laughed?

From Netease’s perspective, it was very ugly when we broke up with Blizzard.

Netease once fiercely countered in an official statement, "Blizzard’s proposal is outrageous, inappropriate and not in line with business logic", calling it "overconfident" and "take whatever you want, ride a donkey to find a horse, and get divorced". Netease canteen has also launched new dishes "Blizzard Green Tea Rape" and "Blizzard Green Tea Small Pacai", directly playing with stalks to insinuate Blizzard.

But once again, Netease is willing to actively strive for it.

Thanks to the help of mobile games such as Egg Party and Going Against the Water, and the stable performance of Fantasy Westward Journey, Netease’s game business revenue reached 81.6 billion yuan in 2023, up 9.4% year-on-year, accounting for 78.8% of the total revenue. This achievement made Netease offset the impact of its breakup with Blizzard in early 2023, and also drove the annual revenue to pass the 100 billion mark in one fell swoop.

However, the competition in the game industry in the domestic market is fierce. Take the Egg Party, which Netease values most, as an example. Although it has brought it a lot of revenue, the Egg Party is often caught in the whirlpool of negative public opinion of "inducing recharge" and "minors paying a large amount". At the same time, the same type of game "Yuan Meng Xing" created by Tencent’s late arrival has performed well, which has also brought a lot of pressure on the business performance of "Egg Party".

However, with the World of Warcraft, Hearthstone, Warcraft, Watching Pioneer, Diablo and StarCraft, and other games under Blizzard, they began to return to the Chinese mainland market one after another this summer. Netease can not only gather the hearts of a wave of old players, but also continue to rely on these classic games to increase their profitability, and can look forward to transforming these online games IP into mobile games IP later (Netease and Blizzard jointly produced the mobile game Diablo: Immortality before the "breakup", and the game performed well).

Blizzard game family barrels will return one after another.

In this way, after the second cooperation, Blizzard may make a small profit, but Netease will definitely not lose money. According to the latest report released by JPMorgan Chase, the re-cooperation between Netease and Blizzard is expected to bring 3% to 4% of the online game revenue of Netease.

What’s more, Microsoft also reached an agreement with Netease to try to bring new Netease games to Xbox and other platforms.

In this regard, Zhang Yi, CEO and chief analyst of Ai Media Consulting, said in an interview with Securities Daily that Netease also needs to increase its overseas revenue share. Microsoft promotes Netease games to log on to Xbox, which can give overseas players more opportunities to understand Netease’s game products. It is very important to enhance Netease’s brand influence and market share in overseas markets, and it is also an easy shortcut for Netease.

Generally speaking, the re-cooperation between Netease and Blizzard is not only the best choice made by them from their own personal perspectives, but also a win-win "commercial marriage".

END

Menghuiyuan

Email: coopert@163.com.

Introduction: You can talk about poetry and distance, and you can also talk about tea and streamer.

Focus areas: streaming media, Internet medical care.

Zinc scale

An in-depth survey of science and technology finance every day

A few days ago, Jiang Ge learned from the official that the pre-sale was officially opened. The pre-sale price started at 169,800 yuan, and the new car will be officially listed on September 23. Shangjie H5 is a combination of Huawei’s leading intelligent technology and SAIC’s profound car-making heritage. Its appearance is simple and atmospheric, its space is spacious and practical, its battery life meets the needs of the whole scene, and it is equipped with HUAWEI ADS 4 auxiliary driving system. According to the latest official data, Shangjie H5 opened a one-hour pre-sale order and exceeded 25,000 units.

In terms of appearance, the new car adopts the closed front face of new energy vehicles, and the latest brand logo is hung in the center of the front face. The roof is equipped with a laser radar, and the new car is also equipped with a luminous logo and a smart blue light. The overall appearance is full of technology.

From the side of the car body, the overall lines of the new car are relatively smooth, and the traditional door handle is adopted instead of the popular hidden door handle design. In terms of body size, the length, width and height of the new car are 4780/1910/1657 (1664) mm.

When we arrive at the rear of the car, we can see that the design of the rear of the new car also adopts simple design techniques. At present, the popular through-type taillight group, and the central part of the taillight is also equipped with the Shangjie brand logo.

In terms of interior, the new car adopts the popular minimalist design style, creating a fashionable and warm interior atmosphere. In terms of specific configuration, the front row of the new car is equipped with a liquid crystal instrument and a large-size floating central control panel. In addition, it is equipped with three flat-bottomed steering wheels, a wireless charging panel for mobile phones and a panoramic canopy.

The rear space looks extremely spacious and the seats look very comfortable. In addition, we also see that the rear row of the new car is not only equipped with a central armrest, but also provides an entertainment screen.

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In terms of power, the new car offers two options: pure electricity and extended range. The pure electric version is equipped with a battery pack with a capacity of 80kWh. The CLTC has a pure battery life of 655 kilometers and a comprehensive power consumption of 13.4kWh per 100 kilometers. The extended-range version has a pure battery life of 235 kilometers, a comprehensive battery life of 1360 kilometers and a comprehensive fuel consumption of 4.44L per 100 kilometers.

　　BEIJING, July 30 (Xinhua)-Recently, the website of the State Railway Administration released an announcement on the investigation and handling of the K596 passenger train collision with the operator on the "6.4" Lanzhou-Xinjiang line, which pointed out the suggestions for handling the units and personnel responsible for the accident: 21 people were given disciplinary sanctions, and the judicial organs have taken compulsory measures against 3 people.

　　The details are announced as follows:

　　I. Basic information of the accident

　　1. Overview of the accident

　　At 5: 18 on June 4th, 2021, Jinchang Workshop of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. carried out line mechanical maintenance work on the down line between Yushi and Jinchang Station of Lanzhou-Xinjiang Railway. Due to the temporary failure of tamping the stabilizing car, when the person in charge of the operation organized the workers to transfer to cross the railway line, the cross-line personnel collided with K596 passenger train, resulting in 9 deaths.

　　2. Overview of the accident unit

　　China Railway Lanzhou Bureau Group Co., Ltd. has 16 trunk lines including Baolan High-speed Railway, Lanxin Passenger Dedicated Line, Yinxi High-speed Railway, Longhai High-speed Railway and Lanxin High-speed Railway, and 4 other branch lines, with a business mileage of 6,052 kilometers and 41 transport stations. Wuwei Works Section is its subordinate transportation station, and the line in the accident zone is maintained by Jinchang Line Workshop, a workshop under Wuwei Works Section.

　　3. The accident happened

　　According to the maintenance plan, there are two tamping stabilization vehicles working together in this maintenance operation, and the mechanical maintenance operation is carried out from east to west from K361+850 and K364+500 respectively.

　　At 2: 54 on June 4th, Zhang, deputy director of Jinchang Line Workshop in Wuwei Works Section, as the operation leader, organized the workshop participants to hold a preparatory meeting for maintenance operation, and deployed the maintenance operation organization plan and division of labor. A total of 5 employees and 18 laborers from Wuwei Works Section participated in the mechanical maintenance operation at K361+850, and Zhou was appointed as the shift leader. Because the operation area is in the curve and poor communication area, the protector responsible for the protection of the operators is adjusted to the middle protector, and the protector responsible for the emergency group is adjusted to the protector responsible for the protection of the operators.

　　At 4: 20 on June 4, according to the registration request of the station liaison officer of Wuwei Works Section, station attendant of Jade Station applied to the train dispatcher, who issued a dispatching order, blocked the downlink between Jinchang Station and Jade Station from the time of receiving the order, and allowed Wuwei Works Section to carry out line mechanical maintenance at K360+000 to K368+000, and the maintenance was completed at 7: 22.

　　At 4: 38 on June 4th, Zhang, the person in charge of the operation, led the workers to enter the protective net from the operation door on the side of K361+900 uplink, crossed the uplink and downlink, and walked along the shoulder to the K361+850 operation site.

　　At 4: 48 on June 4th, the tamping stabilizing car was moved from Jade Station to K361+850 according to the operation plan.

　　At 5: 04 on June 4, the tamping stabilized vehicle failed to continue its operation due to the oil leakage of the accumulator.

　　At 05: 09 on June 4th, the resident liaison officer informed the on-site guard that the passenger train K596 was predicted to pass the Jade Station at 05: 10.

　　At 5: 15 on June 4th, Wang, the site protector of tamping stabilizing vehicle, confirmed that he had received the approaching information of passenger train K596 twice.

　　At 5: 16 on June 4th, it was confirmed that the fault of the tamping stabilization vehicle could not be repaired and the operation could not be continued. The person in charge of the operation, Zhang, issued an instruction for the operators to transfer to the operation site K364+500, arranged for the shift leader, Zhou, to lead 15 operators to cross the uplink and downlink lines, and went out of the protective net from the operation gate K361+900 to take a bus to K364+500 to participate in the operation. Wang, the protector who originally followed the tamping stabilization vehicle for mobile protection, was appointed to be responsible for the transfer and crossover After that, the protector Wang and the shift leader Zhou led 15 workers to the shoulder of the road at the 5-meter position (K361+820) on the east side of the faulty tamping stabilization vehicle. During the preparation for crossing the line, the person in charge of the operation, Zhang, urged the crossing line three times.

　　At 5: 18 on June 4, Wang, who was in charge of the protection of the operators, was still jointly controlling the position of the K596 passenger train with the middle protector. In the case that the middle protector did not answer, he did not issue an order prohibiting crossing the line and did not stop the personnel from crossing the line. Zhou, the shift leader, blindly organized the cross-line personnel to cross the line without confirming whether the train passed. Because the lookout line was blocked by the faulty tamping and stabilizing vehicle, the crossing personnel did not see the approaching K596 passenger train before crossing the line. During crossing the uplink, they collided with the passing K596 passenger train, and nine workers died on the spot. Three workers have crossed the uplink, and the other three workers were blocked by the shift leader Zhou.

　　Second, the emergency response

　　After the accident, the co-driver of K596 passenger train, the vehicle attendant and the police immediately got off the train to check the scene of the accident. The driver immediately reported to Jinchang Station and called 120 and 110 for rescue and alarm. After receiving the report, the station immediately organized the police officers of Jinchang station police station and other relevant personnel to rush to the scene of the accident to carry out rescue work for the collision personnel. Confirmed by 120 medical staff, 9 people were killed and others were not injured. After on-site disposal, K596 passenger train started at 6: 43.

　　After receiving the accident report, China Railway Lanzhou Bureau Group Co., Ltd., the main person in charge led the relevant personnel to the scene of the accident for emergency and after-treatment work.

　　After receiving the accident report, China National Railway Group Co., Ltd. immediately rushed to the emergency command center to direct emergency rescue, and assigned a deputy general manager to lead a team to rush to the scene of the accident to guide Lanzhou Bureau Group Co., Ltd. to carry out emergency rescue, after-care treatment, safety and stability, and cooperate with accident investigation.

　　The main person in charge of Lanzhou Railway Public Security Bureau rushed to the scene of the accident, organized and dispatched 120 police officers, set up 8 working groups, and devoted themselves to on-site maintenance, exploration and after-treatment work.

　　After receiving the accident report, Lanzhou Railway Supervision and Administration Bureau immediately launched the emergency plan, and the main person in charge led the relevant personnel to the scene of the accident to guide the accident rescue, and set up an accident investigation team to carry out the accident investigation.

　　The Gansu Provincial Party Committee and the provincial government attached great importance to it, and assigned provincial government leaders to rush to the scene to guide Jinchang Municipal Party Committee and Wuwei Municipal Party Committee and Municipal Government to fully cooperate with the railway department to carry out the aftermath and family comfort and condolences.

　　The emergency management department sent personnel to the scene of the accident to guide the emergency treatment and accident investigation.

　　Iii. Casualties caused by the accident

　　Nine workers were killed and no one was injured in the accident.

　　Four, the cause and nature of the accident, responsibility identification

　　1. The direct cause of the accident

　　During the maintenance operation, the tamping stabilizing car broke down, and the direct causes of the accident were blind command, incomplete joint control, field protection failure and illegal crossing of the line during the transition and crossing of the line.

　　(1) The foremen violate Article 54 of the Law of People’s Republic of China (PRC) on Work Safety, Article 5 of the Regulations on Railway Safety Management and Article 3.2.2 of the Rules for the Safety Management of Railway Works (TZY [2014] No.272) "When crossing a bridge, crossing or crossing a line, they should ‘ Hand-to-hand, eye-to-eye, mouth-to-mouth ’ , do ‘ One stop, two looks, three passes ’ , it is forbidden to cross the line ",Article 6 of Labor Safety Card Control Measures for General Speed Railway of Public Works Department of Lanzhou Bureau Group Company (Gong ‘an Letter [2020] No.66):" It is forbidden to cross the line blindly without confirming the arrival of cars on this line or adjacent lines ",and Article 68:" Before the operators get on the road and cross the line, they should choose a place with good lookout conditions to cross the line ".When leading the operators to cross the line, there are no regulations.

　　(2) On-site guards violated Article 54 of the Law of People’s Republic of China (PRC) on Work Safety, Article 5 of the Regulations on Railway Safety Management and Article 24 of the Labor Safety Card Control Measures for General-speed Railways in the Public Works Department of Lanzhou Bureau Group Corporation (Gong ‘an Letter [2020] No.66): "The guards should concentrate on their work, look carefully, correctly display and use signal spare parts, and accurately grasp the train operation. Timely and clearly inform all the operation leaders and foremen of the advance notice of each train heading for the operation site, supervise the operators (machines and tools) to get off the train in time when starting, and so on. When knowing that the K596 train is approaching and the joint control has not been answered and confirmed to be safe, it has not issued an instruction to prohibit crossing the line and has not prevented the crossing personnel from crossing the line.

　　(3) The person in charge of the operation violates Article 54 of the Law of People’s Republic of China (PRC) on Safety in Production, Article 5 of the Regulations on Railway Safety Management and Article 19 of the Measures for the Safety Management of Railway Business Lines (Tieyun [2012] No.280): "The main duties of the person in charge of the construction are: to be responsible for organizing and directing the construction site, directing the on-site construction, arranging construction protection and confirming the conditions for releasing the train; Responsible for summarizing and analyzing the construction organization, progress and safety, and being responsible for the safety of the construction site ",etc., did not arrange safety precautions for crossing the line, did not comply with the on-site protection regulations, and blindly urged the transition personnel to cross the line.

　　2. Identification of the nature and responsibility of the accident

　　According to Article 11 of the Regulations on Emergency Rescue and Investigation and Handling of Railway Traffic Accidents (Order No.501 of the State Council) and Articles 10 and 49 of the Rules on Investigation and Handling of Railway Traffic Accidents (Order No.30 of the Ministry of Railways), this accident is a serious accident of railway traffic, and China Railway Lanzhou Bureau Group Co., Ltd. takes full responsibility.

　　V. Suggestions on handling the units and personnel responsible for the accident

　　1. Persons whose judicial organs have taken compulsory measures (3 persons)

　　Three people, including Zhou, the operator, Wang, the site protector, and Zhang, the person in charge of the operation, have been arrested according to law.

　　2. Give disciplinary action personnel (21 people)

　　(1) The secretary of the Party Committee and the chairman of China Railway Lanzhou Bureau Group Co., Ltd. were given administrative demerits.

　　(2) The deputy secretary of the Party Committee and the general manager of China Railway Lanzhou Bureau Group Co., Ltd. were given administrative demerits.

　　(3) The deputy general manager in charge of public works of China Railway Lanzhou Bureau Group Co., Ltd. was severely warned by the party.

　　(4) The deputy director in charge of overall work of the Public Works Department of China Railway Lanzhou Bureau Group Co., Ltd. was ordered to resign, and the administrative record was severely punished.

　　(5) The director of China Railway Lanzhou Bureau Group Co., Ltd., who is in charge of this maintenance operation, was removed from office and the administrative record was severely punished.

　　(6) The chief of the Safety and Quality Section of the Ministry of Works of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed and the administrative record was greater than the punishment.

　　(7) The deputy chief of the Safety and Quality Section of the Ministry of Works of China Railway Lanzhou Bureau Group Co., Ltd., who is in charge of labor safety and protection, was dismissed and the administrative record was given greater punishment.

　　(8) The chief of the line section of the Ministry of Works of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed, the probation period was terminated, and the administrative record was severely punished.

　　(9) The deputy secretary and section chief of the Party Committee of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. were removed from office, and the administrative record was severely punished.

　　(10) The party secretary and deputy section chief of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. were removed from office, and the administrative record was severely punished.

　　(11) The deputy section chief in charge of line maintenance in Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. terminated the probation period and was severely warned by the party.

　　(12) The administrative record of the deputy section chief in charge of labor safety and protection in Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was severely punished.

　　(13) The chief of the security section of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed from his post.

　　(14) The administrative record of the assistant engineer in charge of the safety section of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was severely punished.

　　(15) The head of the line section of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed.

　　(16) The administrative record of the deputy section chief of the line section of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was severely punished.

　　(17) The line section of Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. is responsible for the administrative demerit of the line maintenance engineer.

　　(18) The director of Jinchang Line Workshop in Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed.

　　(19) The General Party Branch Secretary of Jinchang Line Workshop in Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed.

　　(20) The deputy director in charge of Jinchang Line Workshop in Wuwei Works Section of China Railway Lanzhou Bureau Group Co., Ltd. was dismissed.

　　(21) The deputy section chief in charge of equipment of Lanzhou Works Machinery Section of China Railway Lanzhou Bureau Group Co., Ltd. was given an administrative demerit.

　　3. Suggestions on the handling of the unit

　　Instructed China Railway Lanzhou Bureau Group Co., Ltd. to make an in-depth inspection to China National Railway Group Co., Ltd.

　　Six, the problems exposed by the accident

　　1. The field operation standards are not implemented in place.The basic operation system of Wuwei Works Section is not implemented. First, the on-site protection personnel and foremen have a weak sense of safety, fail to implement the operating standards thoroughly, and fail to perform their duties as required. Second, the person in charge of the operation did not direct the operation according to the existing plan, and illegally changed the plan temporarily and changed the protection and shift personnel. Third, the abnormal emergency response was not in place. When the tamping stabilizing vehicle broke down and organized the transition and cross-line operation, the emergency response plan and safety precautions were not formulated.

　　2. On-site operation safety risk control is not in place.Wuwei Works Section did not carry out safety risk prediction in combination with the actual situation of the job site. First, no targeted measures have been formulated for the need to cross the uplink without working doors in the downlink. Second, the card control measures are not formulated in combination with the problem that the construction site is in a continuous curve section and the line of sight of safety protection is limited. Third, there are loopholes in the construction protection scheme, the joint control link is too complicated, the information transmission is lengthy, the intercom channel is busy, there are key traffic information missing, and the transmission chain is unstable.

　　3. Maintenance operation management is not in place.The relevant departments of China Railway Lanzhou Bureau Group Co., Ltd. and Wuwei Works Section failed to implement the maintenance operation standards of the business line organized by the workshop, and the on-site control was not in place, and the business guidance, supervision and inspection were not in place. Wuwei Works Section failed to organize safety education and training for laborers involved in the operation as required.

　　Seven, accident prevention and rectification measures.

　　In order to draw a profound lesson from the accident, draw inferences from others, effectively prevent and resolutely curb similar accidents, the following rectification measures and suggestions are put forward for China Railway Lanzhou Bureau Group Co., Ltd.:

　　1. Firmly establish the safety concept of safety first and life first.

　　We must conscientiously implement the spirit of the important exposition and instructions of the Supreme Leader General Secretary on safety production, adhere to the people first and life first, adhere to the red line consciousness and bottom line thinking, firmly establish the concept of safe development, effectively improve the political position, deeply understand the grim situation facing the current railway safety work, implement the main responsibility of safety production, strengthen risk judgment and hidden danger investigation and management, quickly reverse the passive situation of safety production, and resolutely curb the occurrence of similar accidents.

　　2. Deeply draw lessons from the accident and immediately carry out special rectification of business line construction.

　　It is necessary to draw a profound lesson from the accident, immediately organize the special rectification of the construction safety of business lines, benchmark the regulations in the whole process from the aspects of construction organization and leadership, construction scheme review, construction plan preparation and approval, safety agreement signing, personnel training, etc., comprehensively investigate the problems such as non-implementation of on-site operation standards, irregular organization, non-implementation of protective measures, illegal entry and exit during operation, strengthen the on-site supervision and control of cadres, give play to the role of scientific and technological means such as remote monitoring, increase supervision and assessment, and compact safety responsibilities.

　　3. Strengthen the construction safety infrastructure and improve the construction safety prevention ability.

　　In view of the problems exposed by the accident, scientifically analyze and judge the weak links in railway safety management, and make up for the shortcomings of on-site safety management by strengthening the means of "civil air defense, physical defense and technical defense" to improve the ability of on-site safety management and control. It is necessary to strictly carry out training for construction workers and management personnel in business lines in different levels and grades, strengthen the management and training of labor and employment, establish and improve the responsibility system of "self-control, mutual control and other control" for operation safety, and strengthen the safety monitoring and control of construction operations in key time periods, key lots and key links to ensure traffic, personal and construction safety.

　　4. Strengthen the daily management of business line construction and improve the rules and regulations.

　　It is necessary to improve the construction safety management system of business lines, implement the professional management responsibility of business line construction, improve the construction safety risk prevention and pre-judgment mechanism and abnormal emergency response mechanism, analyze and judge potential risks according to different construction characteristics, formulate emergency response plans, improve emergency response and risk prevention capabilities, and ensure safety.