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▎ If Apple’s folding screen is released in 2027, then, in the face of Samsung and Huawei, which have been marketized for nearly 10 years, can Apple still "crush it"?

Author | Du Zhiqiang

Edit | Zhong Yi

This article is the first titanium media APP.

Recently, Apple, whose market value has evaporated by more than one trillion yuan, has become the target of "singing down" in the market. As a product that contributed more than half, the sales of iPhone in China market plummeted by 24% at the beginning of the year, which attracted many investors’ concerns.

For the iPhone, although it occupies an absolute leading position in the global high-end smart phone market, the innovation of squeezing toothpaste every year attracts many users’ dissatisfaction. After the strong return of Huawei, the position of iPhone in China market has also been faltering. As far as the current environment is concerned, AI will be a lifeline for Apple in the short term, but the specific planning and application are still unknown.

"Users and the market want to see Apple make real innovations in the form and design of products such as iPhone, instead of Applying a set of molds for many years," an industrial chain person spoke to the titanium media app.

Folding screen, as a category that has been in mass production for 5 years, has become a sharp weapon for non-iOS mobile phone camp to break through in the high-end market, and the market is also looking forward to the release of Apple folding screen.

Although Apple’s style is "conservative" and the requirements for products are very high, the folding screen has been delayed, which also puzzles many fruit powders. Before, there were many rumors in the market, but in the end they all went away.

Judging from the current news, Apple’s folding screen has been developed for several years and will be released around 2027, the 20th anniversary of the release of the iPhone. However, at that time, in the face of Samsung and Huawei, which have been marketized for nearly 10 years, can Apple’s folding screen be "crushed by the latecomers"?

Mobile phone, tablet, PC, what will be Apple’s first folding screen?

Counterpoint predicts that by 2027, the global shipment of folding screen smartphones is expected to exceed 100 million units. CICC research also pointed out that the iteration of folding screen products will accelerate in 2022, and it is estimated that the global shipment of folding screen mobile phones is expected to reach 80 million units in 2025.

It is worth mentioning that statistics show that the interest rate of iOS users in folding screen mobile phones has reached 58%, and rumors about Apple’s folding screen planning and cancellation in the market have been constant.

At the beginning of the year, it was reported that Apple suspended the development of the foldable iPhone because of concerns about the durability of the folding screen. It is understood that Apple has been in contact with Samsung Display and LG Display before, but from the samples given, it still does not meet Apple’s standards, which is the main reason why Apple suspended the foldable iPhone project.

However, judging from the progress of related patents, Apple is still accelerating the layout of folding screen products.

A few days ago, the list published by the US Trademark and Patent Office showed that Apple obtained a patent on folding screen, covering a variety of products including iPhone, tablet computer and notebook computer. By making textured glass by chemical method, the problem of glass breakage at the folding place is solved. Moreover, it can effectively deal with the crease problem of the folding screen.

It is also reported that Apple transferred some core personnel of the Apple Vision Pro team to the folding screen project team, and internal executives revealed that the release of the first folding screen iPhone will be postponed until 2026, and more advanced technologies will be adopted, which is expected to be thinner and lighter than competitors’ models.

Regarding the release plan of this online foldable iPhone, Tianfeng International analyst Guo Ming Yi said that his latest survey shows that the only foldable product that Apple has a clear development schedule at present is the MacBook with a display of about 20.3, which is expected to be mass-produced in 2027.

In addition, the above-mentioned industry chain people told the titanium media App that Apple will enter the folding screen market with a high probability, but the test will be the iPad first, not the iPhone. Let’s look at the market reaction of the folding screen through the market reaction.

What is certain is that Apple has been developing foldable products for many years. What is uncertain is what Apple’s first foldable screen product will be, which may be a mobile phone, a tablet or a laptop.

Titanium Media App believes that from the perspective of market maturity, mobile phones and tablets are more likely. If it is a mobile phone, it will be listed on the occasion of the 20 th anniversary of the release of the iPhone. If it is a tablet, it is more likely to test the water first in 2026 and explore the road for the foldable iPhone in the following year.

Get up early and catch up with late episodes.

The picky apple is "too slow"

It has been more than five years since the release of the first mass-produced folding screen. In the past five years, the number of folding screen players has expanded from Samsung and Huawei to Xiaomi, OPPO, vivo and Glory, and the double-digit growth rate has also become a "clean stream" in the declining mobile phone market.

Although the current volume of the folding screen is not very large, one thing is certain, the direction of the folding screen is not wrong. In the view of Titanium Media App, the innovation of the current smart phone market has reached a bottleneck period. Before revolutionary innovation, folding screens are the right direction for mobile phone manufacturers to seek increments and enhance their experience.

Image source: IDC

According to the latest data released by IDC, the China folding screen mobile phone market shipped about 7.007 million units in 2023, up 114.5% year-on-year. Since the launch of the first product in 2019, the folding screen mobile phone market in China has grown by over 100% year-on-year for four consecutive years.

Guo Tianxiang, a senior analyst of IDC China, revealed to Titanium Media App that according to the forecast data of IDC in November 2023, the expected shipment of folding screen mobile phone market in China will be around 10 million in 2024, with the year-on-year growth rate still exceeding 50%, continuing the trend of rapid growth.

Talking about the rapid development of folding screen mobile phones, Zhao Jun, CEO of TCL Huaxing, told Titanium Media App last year, "About five years ago, folding mobile phones began to enter consumers’ field of vision. Three years ago, the market size of folding mobile phones was less than 1 million. This year, the market size of the whole folding mobile phone is close to 20 million, probably between 18 million and 20 million. The global shipment of folding mobile phones is basically growing at several times a year. We believe that folding mobile phones are the main innovation and growth point of product innovation and iteration in the field of smart phones. "

In an article about Apple Vision Pro, Vanity Fair revealed that on the edge of Infinite Loop in Apple’s old campus, there is an unremarkable low-rise building called "Mariani 1", which contains some imaginary products that Apple is developing, including the foldable iPhone.

Domestic folding screen products in 2023, titanium media App drawing

Compared with Samsung and Huawei, Apple’s research on foldable products is not too late, and may even be earlier. However, in terms of the progress of mass production and the attitude towards the market, Apple is much slower. Even if the product requirements are high, if the foldable product is released in 2026, it will be seven years later than Samsung and Huawei.

In contrast, Apple Watch is only two or three years later than Samsung. According to the incomplete statistics of Titanium Media App, in 2023, a total of 7 domestic brands released 13 folding screen products, including left and right folding and up and down folding. Among the head brands, Apple has not released related products.

In fact, it is understandable that the foldable project has been "difficult to produce" because Apple is so slow. On the one hand, folding screens are currently aimed at high-end user groups, which is a weapon for domestic brands to break through, and this is also the main battlefield of iPhone. From the perspective of sales volume, the core position of iPhone in the high-end market has not wavered. In addition, although the folding screen has a high growth rate, the tens of millions of volumes are still a small category compared with the annual sales of smart phones exceeding 1 billion. Therefore, the smaller competitive pressure has not made Apple feel a sense of urgency.

On the other hand, there are still many problems with folding screens, such as creases, especially small creases, which will become more obvious after long-term use. There are also the balance between thinness and performance, system-level optimization, etc., which are also the development problems faced by folding screens. But in the face of the future, there is still a question. By 2026, can Apple really solve these problems? Or can’t Huawei and Samsung solve it?

In addition, considering the impact of the iPhone in the market, even if the volume is currently small, Apple should indeed accelerate the mass production of folding screen products. Guo Ming said that the market consensus of iPhone shipment in 2024 was 220-225 million units, and now it has started to be repaired, and it is close to its previous forecast of 200 million units. Guo Tianxiang pointed out that the folding screen, which has greatly improved the product form, is more likely to attract consumers’ attention and stimulate their desire to change machines.

More challenges lie ahead.

For Apple, once the folding screen product is launched, the initial big sale is foreseeable, and its strict requirements will inevitably lead to the promotion of the entire foldable industrial chain. It is understood that Samsung Display is a panel company that has more scandals with Apple. It is reported that if Apple mass-produces folding screen products around 2026, it will be exclusively supplied by Samsung Display, which has supplied panels for Samsung folding screen mobile phones for many years, and it will be more suitable for Apple’s requirements in terms of production and technical maturity.

However, in the later stage, based on cost considerations, Apple will also cooperate with more panel manufacturers, just like the straight iPhone, which will promote the improvement of domestic panel supply chain technology. At present, in the folding screen supply chain, domestic products are on the rise, but we must also recognize the gap. For example, in the folding screen patent, according to Watt Intelligence, the folding screen patent obtained by Samsung Display is four times that of global competitors, and it is still far ahead.

As one of the most anticipated products in the market, in addition to the release time, there are still many challenges before Apple. First, how to set the price. As we all know, the current price of iPhone has exceeded 10,000 yuan. How to divide the price of foldable version from that of straight screen, and in which range, is something that needs careful consideration. After all, no matter how strong the product is, once the price exceeds five figures, many people will still be discouraged.

The second is how to balance the product form, lightness and performance, and the choice of folding form. Guo Tianxiang pointed out that "thinness" has become the primary factor affecting consumers’ choice of folding screen mobile phones. However, if the pursuit of "thinness" blindly leads to the decline of reliability, it will directly affect consumers’ long-term choices in the future.

At the same time, the overall cost of up and down discounts is lower, which will attract more female users. However, from the perspective of usage scenarios, the experience brought by big discounts will be better. IDC’s data also points out that although the price of vertical folding products is relatively lower, horizontal folding products have been favored by more consumers in China because they can better reflect the big screen experience of folding screen mobile phones.

"In 2023, the market share of cross-folded products increased to 68.1%, up 10.4 percentage points year-on-year. At present, in addition to being convenient to carry, consumers still lack the necessary use scenarios, and there is also a significant gap between the experience and the straight board machine at the same price, and there is still room for improvement in product quality. "

Finally, it is the experience of software. For a folding screen, if you just make the screen bigger, it will only make this category "chicken ribs". After doing a good job in hardware experience, how to make users feel the improvement brought by folding screen in software ecology is particularly important.

Guo Tianxiang told Titanium Media App that when everyone’s hardware enters a basically similar situation in the future, the software experience will become more and more important. To really make consumers use folding screen products for a long time, it is still necessary to create more suitable use scenarios through software and give full play to the characteristics and advantages of folding screens.

At present, the whole folding screen industry is still rushing, which is just Apple’s current "dilemma". More importantly, it may be to solve the problem of EU fines and accelerate the process of AI. As for the folding screen, what the market hopes is not to "skip the ticket". After all, the ten-year plan to build a car can be abandoned, and the foldable iPhone has to be a big question mark.

(This article is the first titanium media App)

Original title: "Why is Apple’s folding screen so difficult to produce?" 》

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　　　　News shouldn’t rush into "heaven"

　　　　The sudden death of Sammo Hung, a Hong Kong martial arts superstar, was revealed by a mainland media, which was proved to be an oolong incident within a day, which was a false alarm. Although Sammo Hung himself, who was at the filming scene, has not come forward to express his position on this matter, or even filed a lawsuit because of anger, the media should really reflect on itself in this matter: Is it because people are "written" to death for no reason?

　　　　As a journalist, when a news event happens, the first thing that comes to mind is to spread it as quickly as possible. This is understandable and even commendable, but how to pay more attention to "authenticity" and "accuracy" on the basis of ensuring "speed" is often overlooked. It is written in black and white like this, and even if the parties come forward to clarify, their bad influence has already existed objectively. There are not a few stars who "come back from the dead" in recent years. Andy Lau, Zhao Benshan and others will mysteriously "disappear" many times in a year. They are too lazy to pay attention to these rumors, but for the public who have the right to know, "being cheated" is small, and "losing trust in the media" is big. The story of "the wolf is coming" is something we heard when we were children, but it is no entertainment when we grow up.

　　　　The media fabricated false reports

　　　　A few days ago, a mainland newspaper published a news titled "Twenty Years of Wulitou Stephen Chow (Q Bar) Celebration-premiered in Beijing on the 24th, and three" star girls "appeared together". According to the report, the premiere of "Changjiang No.7" was held in the Beijing Workers’ Gymnasium on January 24th, and at the same time, as a celebration of Stephen Chow’s 20 years of filming, Stephen Chow will make a full appearance with his master. Not only will Degang Guo lead the disciples of Deyun Society to co-chair with Ceng Baoyi and Lin Zicong, but Sharla Cheung, Karen Mok, Zhao Wei and other "star girls" as well as Feng Xiaogang, Ge You, Zhao Benshan, S.H.E and Cai Qin will all support him.

　　　　China Film: A certain media "makes no sense" to mislead the audience

　　　　In this regard, China Film Group, as the main investor of the film, responded that it was false news, and the premiere was indeed scheduled for the 24th, but the contents mentioned in the newspaper were not confirmed by the film, and they were all fabricated at random. A person in charge of China Film also said humorously that although Stephen Chow’s Wulitou is very popular, as a media, please don’t be "Wulitou". The media plays a guiding role for readers. Ordinary people generally can’t tell whether the news is true or false. The practice of fabricating news in order to attract attention will lead to bad social influence. In addition, according to the person in charge of China Film Publicity, "Changjiang No.7" will be premiered in several major cities in the mainland and several countries in Southeast Asia after its premiere in Hong Kong on the 23rd.

　　　　At present, the premiere ceremony of "Changjiang No.7" in Beijing has been confirmed to be held in Happy Valley on 24th, and its title is tentatively "Stephen Chow has been filming for 20 years? Light and shadow stay in the New Year and be moved by the grand ceremony-cum the premiere ceremony of "Changjiang No.7" in China Lunar New Year. By the n, beijing happy valley will become the theme park of Changjiang No.7.

　　　　A reader who claimed to be an extra actor in the drama "The Past in the South of the Yangtze River" telephoned the reporter and said, "At about 5 pm on the 9th, Zhou Jie had a conflict with a leading actress over the issue of leaving her position, and then Zhou Jie shouted’ Stop filming’. Just as Zhou Jie turned to leave, the actress suddenly made a remark that angered Zhou Jie. He turned and jumped on the other side to start work, but fortunately he was held by the staff, which did not lead to bad results. But Zhou Jie kept cursing the actress and swearing! It was not until the director and producer came forward that the storm was calmed down! " When the reporter asked which actress it was, the extra actress said that she only knew that she played Su Weici in the film. After checking the cast list of "The Past in the South of the Yangtze River", the reporter found that it was Shumei Lian who played Su Weici in the same company as Zhou Jie.

　　　　Zhou Jie’s agent, Miss Huang, was contacted by the reporter. She said that she was not in Nanjing, but she talked to Zhou Jie on the phone every day. "He has been in a good mood recently and has never heard of any conflict with anyone. It is very li kely that it is a trial play, and the extras mistakenly think that there is a conflict. Besides, he and Shumei Lian both belong to our company, and they usually have a good relationship! " Zhu Zhiying, the producer of The Past in the South of the Yangtze River, told the reporter with a smile: "There was no Shumei Lian’s play that day, so how could there be a conflict? On that day, we filmed a big scene. There were more than 300 people on the scene. The scene was really chaotic, but there was no conflict. The actors are very dedicated, and Zhou Jie has been on the set all the time, and he keeps guiding young actors into the show. It must be a mistake! "

　　　　Hu Mei held a press conference: there are many doubts

　　　　At 9: 30 in the morning, the reporter received a text message: "At four o’clock today, director Hu Mei and her lawyer plan to hold a rumor conference on the online rumor article of actor Ding Jun, and you are invited to take the time to attend." In the afternoon, the reporter rushed to the press conference site, waited for nearly 40 minutes, but was told that director Hu Mei could not attend because of an important meeting. The reporters offered to interview Hu Mei himself, hoping that the press conference would be postponed or a short telephone connection would be made, but the alternative way was rejected. The producer, production director and lawyer of the 24-episode TV series "Deep Blue Sea", which was supervised by Hu Mei, said that they were authorized by Hu Mei to hold it on their behalf. However, as the press conference progressed, things became more and more suspicious and full of doubts …

　　　　At eleven o’clock in the morning, director Hu Mei made a solemn statement on a portal website, at the beginning of which he wrote: "I was surprised to see a rumor article downloaded from famous websites such as XX and XXX from my assistant this morning …" Then he refuted the details of the article one by one. From morning till 11: 00 noon, director Hu Mei’s quick and fierce reaction is quite different from his previous style of dealing with the media.

　　　　The four people who held the press conference on behalf of Director Hu Mei were the producers and production directors of the TV series "Blue Sea is De ep" and Hu Mei’s entrusted lawyer. In response to the reporter’s questions, they didn’t say anything further except emphasizing Director Hu Mei’s statement. The entrusted lawyer also said that he had just been entrusted. To in vestigate the criminal responsibility or civil liability of the rumor maker, "we still need to sue the object" and "it is not up to us to decide whether to find it, but to ask the public security department". These hasty answers are obviously unsatisfactory. The reporter inquired about it, and the answer was that the TV series was about to air. At the end of the press conference, one of the female producers also stepped down to send a "taxi fare" to the reporters present, which was rejected by some media.

　　　　Hu Mei is a highly respected director in China. With his excellent works, the public and the media are generally in awe of him. Originally, it was a normal behavior to defend moral reputation. After a day of tossing, it seems to be a boring headless case. Only the dirty "hidden rules" hide in the dark. From beginning to end, the reporter has been paying attention to clues and trying to see through the true face behind this incident. Is it the ubiquitous entertainment law that makes the reporter’s vigilance too tight? Or the phrase "the curtain has just been opened" is chilling.

　　　　Ding Jun reacted fiercely: he would not sell himself for hype.

　　　　After director Hu Mei issued a statement, Ding Junwu Dandan and his wife called director Hu Mei’s assistant separately, saying that they didn’t know about the blog before, and they also wanted to investigate the source of the rumor. Wu Dandan, the wife of Ding Jun, sent a short message to Hu Mei, the director’s assistant yesterday afternoon: "The statement is to be sent. After all, we are also victims, but we are not public figures, and we have no spare money to hire someone to stare at the Internet for us every day, so we know it is too late. However, before the matter is investigated and cleared up, we think there are some inappropriate words in Hu Mei’s statement. Our level is not vulgar enough to use prostitution to speculate, and vicious people will show their tails sooner or later, so wait and see. "

　　　　Wu Dandan then sent a text message again saying: "This matter is not just a statement for us. I think the nausea in our hearts should be solved through legal channels. I also hope that you will have a good look at the article written in the name of Ding Jun to analyze its authenticity! Solemnly declare that our nausea and anger are no less than yours! "

　　　　Wu Dandan also sent a text message to Wang Lu, vice president of Shenzhen Dianguang Media, who attended the conference: "I wonder if this person wants to destroy Ding Jun or Hu Mei? Help me analyze it. "

　　　　Morning News (Reporter Yang Lianjie) Andy Lau’s company, Yingyi Entertainment, invested in the filming of Crazy Stone in 2006, which was a great success. Since then, it has been famous in the industry for being good at discovering new directors. A few days ago, some people used the name of Yingyi Entertainment to promote their own films and actors, which led to the urgent rumor of Yingyi Entertainment.

　　　　Recently, it has been reported that an actor is a new generation of young actors with full deductive ability, which was discovered by Andy Lau’s "Hong Kong Yingyi Entertainment Company" in China. It is also said that Yingyi Entertainment Company is holding the "Focus Fight II Open Recruitment Competition for Asian New Star Directors" to search for the next director Ning Hao, and that "the winner of the (director) will receive our direct investment without interfering with the creative process, and Andy Lau, the superstar himself, can participate in the performance unconditionally as needed, and at the same time invite some big directors as producers.’ At present, Zhang Yimou, Chen Kaige and Tian Zhuangzhuang are all the targets we plan to invite.’ "

　　　　In response to such news, Hong Kong Yingyi Entertainment Co., Ltd. urgently denied the rumor yesterday, saying that the news was not sent by their company, and was deeply dissatisfied that "the inaccurate news was widely reported, and at the same time, the report included false information that was inconsistent with the facts". The person in charge of the company said that Yingyi Entertainment does h ave a new shooting plan, Focus Fight, and is also recruiting writers, directors and actors. However, the news that Andy Lau created a new star mentioned in the report is all fiction. "Yingyi Entertainment has not reached any cooperation consensus with the actor and the production company starring in the film." Yingyi Entertainment said in a statement that Focus Fight is still in the stage of recruit ing writers, directors and actors. Interested parties can browse the details on their official website, and the details of the second round of recruitment of Focus Fight will be announced on the official website later.

　　　　Entertainment circle is really dangerous.

　　　　Entertainment circle is very dangerous, this sentence has been said by countless people countless times, but there are still countless men and women who sharpen their heads and want to get in, for the sake of course, the glamour floating in the world and the splendor of luxurious food. However, after hard work, some people became popular, some people crossed like meteors, and some people didn’t make it out at all. They paid hard work, sweat, tears and, I’m afraid, money and body.

　　　　For young people who have just entered the industry, they know only a limited number of people in the circle. Of course, they should seize as much as possible if there is a seemingly insignificant opportunity, and this opportunity often seems mild and harmless. "Have dinner with director XXX and get familiar with it", that’s all. However, when this "director" painted an infinite bright future, and "accidentally" revealed that he was preparing to invest tens of millions of yuan in a big drama, and then said that "you have great potential, but you need to polish it carefully" and need to "talk to me alone", is it still up? For a newcomer, it is definitely a problem.

　　　　Like the fake Andy Lau company recruiting directors and actors, I’m afraid many young people in the industry will be moved when they first hear it, and they can get a lift in Andy Lau. This is a blessing that has been repaired for many years! I believe that although the rumor is timely, many people have sent their resumes to be summoned.

　　　　In the entertainment circle, strength is very important, and connections are more important. In an environment controlled by people, there are many shady things everywhere. It is probably not easy for anyone to get away with it.

Editor: Liu Li

　　Xinhua News Agency, Hangzhou, September 11th　Question: What you don’t know about the Asian Games: Who will make the rules of the e-sports competition? Can you enter the Olympics in the future?

　　Xinhua News Agency reporters Zhao Jiantong and Ji Jiadong

　　The pace of the Asian Games in Hangzhou is approaching, and the attention of sports fans to various events is gradually heating up. E-sports can be said to be one of the "top streams" of this Asian Games. According to the ticketing scheme, e-sports is not only the most expensive ticket in the final as high as 1000 yuan, but also the only event that requires lottery to buy tickets, so its popularity can be seen.

　　So what are the events in the e-sports competition of Hangzhou Asian Games? Who will make the rules of each event? After the Asian Games, can e-sports join the Olympic family in the future?

　　The e-sports competition of Hangzhou Asian Games was held from September 24th to October 2nd in Hangzhou E-sports Center, China, and produced 7 gold medals. According to official website of Hangzhou Asian Games, there are seven events in this e-sports competition, namely League of Legends, the glory of the king (Asian Games version), Peace Elite (Asian Games version), Knife Tower 2, Dream of Three Kingdoms 2, Street Fighter 5 and FIFA Online 4.

　　In addition to Street Fighter 5, the China team will compete in the other six games. According to industry analysis, the glory of the king, Peace Elite, Dream of Three Kingdoms 2 and other projects will be the potential gold medals for China. Different from the performance events in the 2018 Asian Games in Jakarta, the gold medal of this e-sports event will be included in the medal list.

　　E-sports, as a new type of sports, its competition forms are different with different categories and platforms, and the corresponding schedule system and rules are also various. Fans who are concerned about e-sports will have questions. Compared with individual e-sports events with clubs as the unit, e-sports will become the official event of large-scale intercontinental comprehensive events for the first time. How can teams from different countries and regions in Asia be accommodated?

　　It is reported that the e-sports events of the Hangzhou Asian Games will be decided by the Hangzhou Asian Games Organizing Committee and the Asian Electronic Sports Federation (hereinafter referred to as the "Asian Electronic Sports Federation") through consultation. During the whole preparation process, the copyright owners of the games kept communicating and integrating with the OCA, Asian Sports Federation, Hangzhou Asian Games Organizing Committee and other institutions, and established a set of universal standardized standards applicable to e-sports events in the Asian Games.

　　Among them, the setting that can be used for reference for the future "e-sports included in large-scale comprehensive events" is that the glory of the king and Peace Elite respectively launched the Asian Games version. It is understood that the Asian Games version of the glory of the king has bridged the differences between different versions of heroes at home and abroad, and the peaceful elite has also eliminated the relatively "violent and bloody" escape and shooting. In addition, the two games canceled many commercial settings and some extended gameplay, which also made the game more fair and concise.

　　Judging from the feedback from all parties before the opening of the Asian Games, the formal combination of e-sports and the Asian Games is a win-win marriage for the e-sports industry and traditional sports competitions represented by the Asian Games.

　　Hong Xiao, an expert in e-sports industry and CEO of Perfect World, said: "The entry of e-sports into Asia is a milestone event, which not only means that e-sports will further move towards sports, but also promote the popularization and standardized development of e-sports."

　　In Asia, sports and popularization of e-sports have become a trend. In July this year, the General Assembly of the Olympic Council of Asia was held in Bangkok. It was announced at the meeting that e-sports would become the official event of the 2026 Aichi Nagoya Asian Games. The Asian Sports Federation also announced that it will hold the Asian Cup of Electronic Sports in 2024. In addition, the Pan-American Games held in Chile in October this year will also host the Pan-American E-sports Championship.

　　In the future, can e-sports go further and become an official event of the Olympic Games?

　　International Olympic Committee President Bach said at a press conference in 2020: "Will e-sports be considered for inclusion in the Olympic Games one day? The answer is yes. It depends on when this day comes. "

　　This year, the International Olympic Committee frequently released the signal of "embracing" e-sports. In June, the first Olympic E-sports Week was held in Singapore, which was the first offline event named "Esports" under the International Olympic Committee. In September, the International Olympic Committee announced the establishment of a new e-sports committee, which also triggered many reverie of global sportsmen.

　　In the discourse system of the International Olympic Committee, there is a strict distinction between Virtual Sports and electronic game competition in concept, and in terms of the prospect of entering the Olympic Games, the organization once said that the priority would be virtual sports, such as cycling and taekwondo, which require real physical exercise for participants.

　　Although there have always been strict standards and procedures for the inclusion of new sports, the International Olympic Committee has maintained an open attitude towards the "young wave". From the perspective of skateboarding, break dancing and surfing, it may really be only a matter of time before e-sports enter the Olympics.

Hello, I’m Lu Snake, and today I’m going to talk about football in China!

Speaking of China football, the most important thing recently is that the Football Association has a new head-Song Kai. As a football fan in China, I think this is at least a positive signal, because it shows that the football community in China is trying to improve its own problems and promote the development of football in some way.

Historically, the development of football in China has been plagued by various problems, including mismanagement and corruption. Therefore, changing the president of the Football Association can bring new ideas and directions for the development of football, help solve these problems and promote the healthy development of football in China.

After the new president takes office, he may take a series of measures to improve the football situation in China, including strengthening management, promoting professional development, strengthening the construction of youth training system and improving the quality of coaches and players. From the recent developments of the new head of the Football Association, we can also get a glimpse of it. Then, next, I will sort out the recent events that seem to me to be more important.

1. Debut: "Take youth training as a top priority"

On November 22nd, the second leg of the U15 final in China Youth Championship was held in Weifang, Shandong Province. Football Association President Song Kai, Vice President Xu Jiren and Secretary-General Yuan Yongqing appeared together.

The newest Football Association’s leadership team, which made its first collective appearance, chose youth football matches, fully expressing its attention to youth football. In the words of Song Kai, "China Football Association should take youth training as a top priority." How can we improve the quality of youth training? Song Kai mentioned, first of all, "let the best coaches do youth training", "I have been doing the three big balls in Liaoning for a long time, so I can do some guidance from the policy and system, such as improving the treatment of echelon coaches. In the process of children’s growth, a more competitive competition system is established. "

2. Meeting with AFC President, breaking ice in football foreign affairs.

Song Kai, President of China Football Association, who just arrived in Doha, Qatar, met with Salman, President of AFC, who was also attending the 2022 AFC Awards Ceremony. This is the first time that Song Kai has face-to-face communication with the president of the Asian Football Association as the president of the China Football Association, and it also marks the beginning of the new China Football Association to break the ice for football foreign affairs and take an important first step.

It is understood that during the meeting, Salman reiterated to Song Kai that the AFC will continue to cooperate with the China Football Association to support them in revitalizing football in China.

Subsequently, in its important position in official website, the AFC focused on the meeting between Song Kai and Salman with the title "AFC President praises the football development in China". The AFC quoted Salman as saying: "The AFC will unswervingly strive to make football the number one sport in the Asian continent. I believe that China Football Association can help China football to a higher level under the leadership of President Song Kai. We will also work together for this. " Salman also said: "What is exciting is that we see the determination of the new leadership of China Football Association to develop football and promote the progress of football in China. Football still has great development potential in China. "

3. Study and open the foreign aid policy of the Super League to increase the appreciation of the league.

After Song Kai took office, in view of the situation of the Super League, he said that he would strive to create a professional league that people are satisfied with, and study the foreign aid policy of opening the league against the AFC. At present, the foreign aid policy of the Super League is 654, and his new policy is expected to be "51", that is, five non-nationals and one Asian foreign aid can play at the same time. The implementation of this policy will increase the internationalization and fierce competition of the league, attract more excellent players to China, improve the competitiveness of the league, and at the same time, improve the enjoyment and entertainment, so that fans can enjoy more exciting games.

Finally, I hope the new president can take effective measures to promote the healthy development of football in China, so that we fans can pay more attention to the future of football in China with pride.

If you have any expectations for China football or what do you think of the new head of the Football Association, you are also welcome to leave a message in the comment area for discussion.

　　Photo courtesy of vision china

　　Give you a heads-up

　　Every summer, all kinds of seemingly eloquent "popular science" are "listed" simultaneously with big and red cherries.

　　Recently, a video about the quality and safety of cherries spread on the Internet, saying that "99% of cherries on the market use swelling agents. Normal cherries can only grow to 12-mdash; The weight of 13 grams can be doubled with swelling agent. If there is no kernel in the cherry pit, the hollow one is medicated … …”

　　What is the swelling agent that is often named? Is there really a miraculous effect in the rumor? What factors are related to the size of the cherry? To this end, the reporter visited experts in the agricultural field and consulted people on issues of concern.

　　No food safety incidents caused by it have been found yet.

　　"The swelling agent is a plant growth regulator. In the process of cherry growth, in order to improve pollination rate and fruit setting rate, cherry planted in greenhouse usually needs to use swelling agent; Cherry cultivated in the open field does not need to be used. " Wang Qiang, a researcher at the Agricultural Products Quality and Safety Risk Assessment Laboratory (Hangzhou) of the Ministry of Agriculture and Rural Affairs, told the reporter that at present, open-field cherry is the mainstream cultivation mode in China. According to this calculation, it is indeed possible to use plant growth regulators such as bulking agents in cherry market, but the utilization rate should be less than 50%.

　　How do plant growth regulators play a role in the production of fruit and vegetable products?

　　"Plant growth regulators have similar effects to plant hormones, which can stimulate the division and growth of plant cells. The difference is that plant growth regulators are artificially synthesized by scientists and modified to make their activities stronger than plant hormones." Xu Dong Hui, a researcher at the Institute of Vegetables and Flowers of the Chinese Academy of Agricultural Sciences, said.

　　In terms of management, since 1997, according to the Regulations on Pesticide Management, plant growth regulators have been managed as pesticides.

　　According to the relevant person in charge of the Ministry of Agriculture and Rural Affairs, at present, there are nearly 40 registered plant growth regulators in China. There are more than 100 kinds registered and used internationally. Approved and registered plant growth regulators should formulate technical specifications for safe use, including medication period, dosage, application method, scope of use, matters needing attention and safety interval, and clearly mark them on product labels to guide farmers to use them reasonably. In addition, a series of residue tests should be carried out for registered products, and residue limit standards and reasonable use criteria should be formulated according to data such as residue tests to ensure the quality and safety of agricultural products. Since 2015, the Ministry of Agriculture and Rural Affairs has conducted a risk assessment of plant growth regulator residues in agricultural products, and the results show that the average residue value of plant growth regulators is only 0.001— 0.034 mg/kg, the risk of dietary exposure is very low, and the product quality and safety are guaranteed.

　　Experts said that in terms of safety, there have been no food safety incidents caused by plant growth regulator residues in the world so far. In China, agricultural products that have been applied with plant growth regulators are also very safe for consumers. Compared with other pesticides, although plant growth regulators are included in the management of pesticides, they are not pesticides for treating diseases, insects and weeding in the traditional sense. Their products are of low toxicity, and some of them are even listed as exempted substances without setting residue limits because they are almost nontoxic. For example, the toxicity of chlorfenuron commonly used in expanded fruits (LD50 > 4,918 mg/kg) is lower than that of salt (LD50 = 3,200 mg/kg). In addition, because the amount of plant growth regulator is small, excessive use is easy to produce adverse effects, and farmers can not use it in large quantities, so the residue of plant growth regulator is low.

　　Fruit size is determined by many factors.

　　Then, what factors are related to the size of cherry fruit, and can the swelling agent "double" the fruit?

　　According to experts, large cherry and seedless cherry are related to variety characteristics, cultivation measures and the use of plant growth regulators.

　　Xu Donghui told reporters that "Meizao" is the largest fruit among the cherry varieties at present. This variety of cherries has the characteristics of large fruit shape, full and sweet taste. Under normal circumstances, the single fruit weight of "Meizao" is 8-mdash; 12 grams, which can reach 16-mdash under special cultivation methods; Twenty grams.

　　"A sweet cherry variety selected in China ‘ Red light ’ Under normal circumstances, the weight of a single fruit can reach 11-mdash; Fifteen grams. From the point of view of drug control, it has been reported in literature that treating cherry with plant growth regulator gibberellic acid can increase the weight of single fruit by about 15%— 30%, the swelling effect is limited. " Wang Qiang said.

　　So, does cherry seedless mean that it has been treated with swelling agent? Wang Qiang said, this statement is too absolute. Although it is reported in the literature that cherry stones will be hollow after being treated with gibberellic acid at a certain concentration, it is not necessarily 100% seedless after being treated with gibberellic acid at a low concentration. In addition, the causes of cherry hollowness are natural abortion or other possibilities, not necessarily because of the use of gibberellic acid and other drugs.

　　Xu Donghui explained that in order to improve the pollination rate and fruit setting rate of cherries, fruit farmers will apply gibberellin and other plant growth regulators at flowering stage, which may also cause seedless fruits and nuts, but this will not affect the safety of cherries.

　　February 9th is the traditional Lantern Festival. Folklore experts said that as one of the important traditional festivals in China, the Lantern Festival has a history of more than 2,000 years, and its excitement can be called the "carnival" of the Chinese nation.

　　Zhao Zhi Heng, an expert in Tianjin folklore, said that according to the China lunar calendar, the same date of the sun and the moon’s yellow meridian is the first day of January, when the sun, the moon and the earth are generally in a straight line. The first month is January, and the ancients called the night "Xiao". The fifteenth day of January is the first full moon night in the traditional lunar year, so it is called the Lantern Festival, also known as "Shangyuan Festival".

　　According to the folk tradition in China, on the festival night in spring returns, the moon is high in the sky, and there are thousands of lanterns on the ground. People watch lanterns, solve riddles on the lanterns, eat Yuanxiao and have a family reunion, which makes them happy.

　　Wang Sichao, a researcher at Purple Mountain Observatory of Chinese Academy of Sciences, said that Lantern Festival has a history of at least 2,000 years in China. Legend has it that after the Western Han Dynasty put down the "Zhulu Rebellion", Emperor Wen of Han deeply felt that peace and prosperity were hard-won, so he designated the fifteenth day of the first month of the rebellion as the day of having fun with the people.

　　Emperor Han Ming of East China advocated Buddhism. He heard that monks lit lamps to worship Buddha on the fifteenth day of the first month of Buddhism, so he ordered the palace temples to light lamps to worship Buddha that night, and ordered the gentry and ordinary people to hang lamps. Since then, the Lantern Festival has gradually formed a grand festival.

　　Folklore experts say that New Year’s Eve and the first day of the first month are traditionally celebrated by families, while the Lantern Festival is about going out of the house to have fun with the whole world, which is the only festival with "noisy" as its core content. As the saying goes, "the fifteenth day of the first month is noisy." The word "Noisy" shows the exultation and excitement of the Lantern Festival, and also shows the differences between the Lantern Festival and other festivals.

　　Folklore experts say that Lantern Festival is popular, and fireworks are also indispensable. In addition to lights, more prominent activities are all kinds of community fires, such as lion dancing, dragon lantern playing, roller boating, walking on stilts, drum beating and yangko dancing, which are played every year and are popular. The Lantern Festival can be said to be a carnival in China. Its customs and activities are more varied and colorful in traditional festivals in China.

Editor: Liu Li

　　Recently, this year’s perfect composition "Living in a Tree" in Zhejiang College Entrance Examination triggered a hot discussion among netizens, and Chen Jianxin, the leader of the composition marking group of Zhejiang College Entrance Examination and an associate professor of Zhejiang University, received attention. Some netizens pointed out that Chen Jianxin was the editor-in-chief of the college entrance examination composition teaching aid book, and gave many lectures on college entrance examination composition teaching, and questioned Chen Jianxin’s "abuse of power for personal gain".

　　In this regard, the survey in The Paper found that Chen Jianxin had edited two supplementary books on composition for college entrance examination in 2016 and 2019, and gave lectures on "Intensive Training Course on Composition for College Entrance Examination" through Tencent Classroom, Qingyun Duan Micro Classroom, Southern Academy and other platforms, with a price of 199 yuan. In addition, he has given many lectures on composition for teachers and students in Zhejiang Province.

　　Is Chen Jianxin’s behavior illegal or "abusing power for personal gain"? When interviewed by The Paper, many education experts said that it is necessary for Zhejiang Education Examinations Institute to answer and decide whether college entrance examination examiners edit relevant books and give lectures in violation of regulations.

　　Recently, The Paper repeatedly called the Scientific Research and Publicity Department of Zhejiang Education Examinations Institute, but no one answered the phone.

　　With regard to a series of discussions triggered by the perfect score composition of Zhejiang college entrance examination, many education experts also mentioned that further education reform should be carried out to change the way of education evaluation.

　　Editor-in-chief of the college entrance examination composition teaching assistant, lecturing on the "intensive training course of college entrance examination composition" for 199 yuan.

　　The Paper noted that Chen Jianxin had participated in the editing of two supplementary books on college entrance examination composition, namely, Selected Comments on Essays published by Zhejiang Education Publishing House in 2016 and Practical Training on College Entrance Examination Composition published in 2019. At present, these two books are sold on multiple e-commerce platforms.

　　In a shop of an e-commerce platform, the introduction of "Selected Comments on Discourse Articles" shows that Chen Jianxin, the editor-in-chief of the book, is priced in 30 yuan, and the content is divided into five parts; The latest revised edition published in 2017 added the "2017 college entrance examination composition marking standard" and "selected more than 20 examination room compositions and authentic comments".

　　According to the information of another store on the above-mentioned e-commerce platform, one of the two editors of the College Entrance Examination Composition Practical Training is Chen Jianxin, whose price is 59 yuan, and the designated purchase method is "Xinhua Bookstore in Zhejiang Province". The book also contains full-score compositions and comments from the college entrance examination.

　　In addition, Chen Jianxin’s "Intensive Training Course of College Entrance Examination Composition" was launched on Tencent Classroom, Qingyun Micro Classroom and other platforms, and was promoted through the media platform in late April 2019.

Screenshot of the related publicity page of "College Entrance Examination Composition Intensive Training Course" by Chen Jianxin.

　　The poster of this course is written with the words "2019 College Entrance Examination Composition" and "College Entrance Examination Composition Intensive Training Course for Candidates by College Entrance Examination Marking Teachers". According to the lecturer, Chen Jianxin has been the leader of the composition marking group of Zhejiang College Entrance Examination since 2000, presiding over the composition marking work of Zhejiang College Entrance Examination every year, and evaluating the perfect composition every year. The introduction of the course features in the poster also emphasizes "the head of the college entrance examination marking team and the famous marking teacher personally teach", "accurately coping with the scoring points of the college entrance examination composition" and "writing skills that can be directly applied to the examination room composition".

　　According to the information in the publicity page, the "2019 College Entrance Examination Composition Intensive Training Course" was created by Zhejiang Education Publishing Group, with a total of 18 sessions, including the college entrance examination composition marking and high score points, examination, conception, breakthrough in essay writing, and the use of words and phrases. The online course is priced at 199 yuan in Tencent classroom and Southern Academy platform.

　　In addition, Chen Jianxin has given lectures on composition for college entrance examination for Zhejiang teachers and students for many times.

　　Official website, Education Bureau of Huzhou City, Zhejiang Province, shows that Chen Jianxin gave a special lecture on composition for the 2019 college entrance examination for all senior high school teachers in Deqing County in March 2019 in Deqing No.1 Middle School of Huzhou. Official website, the People’s Government of Cangnan County, Zhejiang Province, shows that Chen Jianxin participated in the "On-the-spot Meeting of Writing Guidance for Senior High School Chinese College Entrance Examination" hosted by Cangnan County Education Bureau in March 2018, giving lectures on composition guidance for nearly 200 senior high school Chinese teachers. Official website of Hangzhou Xuejun Middle School in Zhejiang Province showed that Chen Jianxin had given a lecture entitled "How to write a good exposition article" at the school in April 2017, and the audience was all senior three students of Hangzhou Xuejun Middle School.

　　On the morning of August 10th, according to the report of The Paper, Chen Jianxin responded that he was "unclear" about compiling teaching AIDS for college entrance examination composition.

　　Whether the relevant behavior is illegal or not needs to be answered by Zhejiang Education Examinations Institute.

　　In the past few days, the concern aroused by the perfect score composition of Zhejiang college entrance examination has shifted from the discussion on the text of Living in a Tree and whether the full score given by the composition is reasonable to the disclosure of the marking situation by the head of the Chinese marking group of the college entrance examination, the editing of the teaching aid book of the college entrance examination composition, and whether the intensive training courses and lectures on the college entrance examination composition are in compliance and whether it is suspected of abusing power for personal gain.

　　In this regard, on August 10th, Chen Zhiwen, editor-in-chief of China Education Online, said in an interview with The Paper that there was no room for discussion about how to judge the perfect composition in Zhejiang College Entrance Examination. "In fact, foreign exams such as TOEFL, IELTS SAT, GRE, etc., candidates need to sign a statement on the transfer of rights before the exam. The core meaning is that right or wrong is determined by the organizers of the exam, not by people including candidates." Chen Zhiwen said.

　　He believes that among the concerns caused by the perfect score composition of Zhejiang college entrance examination, the only point worth discussing is: Who pushed a topic that is not suitable for discussion in the public opinion field to the public opinion field?

　　On August 5th, Wen Rumin, editor-in-chief of Chinese textbooks for primary and secondary schools hired by the Ministry of Education, pointed out in the Weibo that the marking of the college entrance examination should be kept confidential, and all participants in marking should not disclose the marking situation to the outside world, and bluntly said, "It is illegal to disclose the Zhejiang perfect score composition in the journal for the first time."

　　In addition, on August 10th, Chu Zhaohui, a researcher at the Chinese Academy of Educational Sciences, told The Paper that it was definitely not suitable for the group leader of Chinese composition marking in the college entrance examination to write and publish the college entrance examination composition guidance book and give lectures on composition guidance.

　　In this regard, Chen Zhiwen said that, unlike the proposer, the management of college entrance examination examiners is relatively not too confidential. Therefore, whether it is illegal for college entrance examination examiners to go out to give lectures and publish some related books requires the relevant departments of various provinces to answer and decide.

　　Similarly, Xiong Bingqi, president of the 21st Century Education Research Institute, pointed out that it is not rational to discuss the issue just because Chen Jianxin published books and participated in lectures. Whether there is any act of illegally seeking personal gain by using the identity of the group leader of Chinese composition marking in Chen Jianxin requires the involvement of relevant departments in the investigation.

　　An education expert who did not want to be named bluntly said: "Zhejiang Education Examinations Institute has the responsibility to stand up and respond to public questions."

　　Expert: The entrance examination should be changed from "selection" to "evaluation"

　　Xiong Bingqi believes that it is impossible for the examiners to disclose the college entrance examination questions, and it is not against the regulations to interpret the marking standards for serving candidates, with the leader of the marking group as the editor-in-chief and publishing books on composition guidance.

　　Chu Zhaohui, on the other hand, said that Chen Jianxin is not alone in publishing books and giving lectures by examiners in the college entrance examination. Some training institutions still use examiners to conduct commercial speculation. He believes that this kind of situation has both loopholes in the system and lax management, so it is necessary to improve the system and strengthen management.

　　In addition, Chen Zhiwen believes that the statement that "Chen Jianxin has been the head of the Zhejiang College Entrance Examination Chinese composition marking group since 2000 and presided over the annual Zhejiang College Entrance Examination composition marking work" needs to be verified by the authorities. "There are still many people who claim to be the leader of the proposition, or the proposer. Can you believe it?" Chen Zhiwen said.

　　Talking about a series of discussions triggered by the perfect score composition of Zhejiang College Entrance Examination, Chu Zhaohui and Xiong Bingqi both mentioned the need for further education reform.

　　Xiong Bingqi pointed out that the focus of the contradiction lies in the fact that the college entrance examination is a selection test, not an evaluation test. The so-called selection test is to select candidates fairly, and it doesn’t matter whether the selection system is scientific or not; The evaluation test, on the other hand, is to pass the test to evaluate students’ mastery of real subject knowledge and subject accomplishment.

　　He believes that it is difficult to solve the problem of exam-oriented composition atmosphere through marking. "To improve the quality of composition proposition and reading, further improve the quality of Chinese education, and the quality of education in all subjects, we need to promote the reform of the examination enrollment system and effectively change the entrance examination from ‘ Selection ’ , the reform is ‘ Evaluation ’ . Otherwise, the controversy surrounding the proposition and marking is just ‘ Chicken feathers in one place ’ 。”

　　Chu Zhaohui believes that the controversial issue reflects from a deeper level that the current enrollment examination program design is not standardized and professional. "In a more standardized and professional procedure, the questioner doesn’t have to write the questions in a closed environment, and the questions need to go through multiple procedures and various tests before ‘ Out of the oven ’ ; In the marking session, it will not be determined that a certain person will be the team leader for a long time. " Chu Zhaohui said.

　　"There is still a long distance between the professionalism and modernity of the college entrance examination enrollment process and modern education evaluation." Chu Zhaohui, for example, said that some foreign exams judged that candidates cheated, not because they caught the candidates plagiarizing in the examination room, but because they initiated the analysis of the answer results, and if the analysis results showed that some answers reached a certain similarity, they were considered cheating.

　　In this regard, Chu Zhaohui’s idea can allow ordinary colleges and universities to use students’ academic performance in high school as the basis for enrollment, thus narrowing the scope of the college entrance examination. In this way, the workload of marking and evaluating the college entrance examination is relatively reduced, and it is possible to analyze and evaluate the results of the college entrance examination according to different levels, to reverse the problems of exam-oriented teaching and routine answering, and to promote the specialization and modernization of educational evaluation. (The Paper reporter Tina Cheng intern Zhou Xiaohang)