Qilu Evening News reported on August 19th (trainee reporter Zhao Zhuoqi) that the vehicles in the residential area were zoned, but it was difficult to check the monitoring. Recently, Ms. Xing told Qilu Evening News that she was a resident of Yuhan North District, Shizhong District. On August 13, she parked her private car in the normal parking space of her own community, but when she picked it up later, she found that the car was maliciously scratched and the pasted ornaments were also removed.

　　"My car was parked in the community, and it didn’t move for about three days. When I wanted to drive out again and take things out of the trunk, I found that the car was scratched." Ms. Xing said that at that time, there were nearly 20 palm-length cuts in the headlights at the left rear of her private car. In addition, the "Gecko" ornaments pasted on the back of the car were also abruptly removed. "The car is placed in the regular parking space of the community and will not affect the passage of other vehicles." Ms. Xing stressed.

　　The reporter saw from the photos provided by Ms. Xing that there were more than a dozen scratches on the left rear of the car, which seemed to be caused by sharp objects being scratched back and forth. In addition, a "gecko" in the lower left corner of the trunk of the car was also removed, leaving only the head, tail and limbs.

　　Because there was monitoring not far from the parking, Ms. Xing found the neighborhood Committee and wanted to see the surveillance video of the day. "At that time, I proposed to check the monitoring. The staff of the neighborhood Committee said that the monitoring display had been damaged for a long time and had been reported to the office. Now it has not been repaired and it is impossible to see it." Ms. Xing said that general video surveillance can be stored for 15 days. If it can be repaired, you may be able to see the situation that day.

　　Ms. Xing said that when she asked when the monitor could be repaired, the staff of the neighborhood Committee only replied "I don’t know". "If it’s just because the monitor is broken, you should give a statement about whether and when it can be repaired. It’s disturbing that you can’t check it now." Ms. Xing questioned.

　　Since the monitoring has already been reported, why is it delayed in maintenance? "There are two main reasons why the monitoring can’t be viewed. One is because the old residential area was renovated in the early stage of Yuhan North District, and some lines were cut off. Another reason is that the short circuit of the wire occurred on rainy days, which caused the monitoring display to be burned out. " Mr. Liu, a staff member of the Ping An Construction Office of Liulishan Sub-district Office, explained.

　　"At that time, the monitoring of Yuhan North District was carried out by two companies. Now these two companies have come to see it. It is only because the lines are on the ground after landing, the construction and maintenance are difficult, and the rain has delayed the time." Mr. Liu emphasized that the monitoring display was caused by short circuit of wires, so it was necessary to wait until the construction party came up with a plan before installing it. "If the location of the owner’s car is monitored, it should be available this Thursday." Mr. Liu said.

On the 21st local time, the European Chip Act came into effect. The announcement issued by the European Commission on the same day stated that the program promoted the industrialization of key technologies through the "European Chip Plan" and encouraged public and private enterprises to invest in the manufacturing facilities of chip manufacturers and their suppliers.

Under the framework of the bill, the European Union plans to establish a coordination mechanism between member States and the Commission to strengthen cooperation among member States, monitor chip supply, estimate demand, and start an emergency mechanism when necessary.

The announcement said that Europe’s share in the global semiconductor production market is less than 10%, and it relies heavily on third-country suppliers. If the global supply chain is seriously disrupted, the European industrial sector may be exhausted in a short time, leading to the stagnation of European industry.

According to the Chip Act, by 2030, the EU will collect 11.15 billion euros of public investment from EU institutions and member States, and will use a lot of private investment. In July this year, the European Parliament passed the Chip Act. The bill requires that by 2030, the share of the European Union’s chip production in the world should be increased from the current 10% to 20% to meet its own and world market demand. (General Desk reporter Gu Xin)

　　[car home Information] Recently, we learned from the official that (|) once again ushered in the OTA upgrade, which was mainly aimed at optimizing the Yunnian -C system to improve its driving comfort. In addition, it also includes adding pet care mode, optimizing dynamic multi-color logic of atmosphere lights, etc., as follows:

Cloud chariot -C upgrade:

　　Optimize the Yunqi -C intelligent damping body control system, and the braking pitch suppression is increased by 20%, and the cornering roll suppression is increased by 12%, regardless of handling and comfort. This function upgrade corresponds to the vehicle configuration, and only applies to the models equipped with Yunnian-C.

Pet care mode:

Start the exclusive care for pets, automatically lock the doors and windows, start the anti-misoperation function in the car, keep the constant temperature air conditioning and make the air circulate freely. This mode upgrade is only applicable to Tengshi D9 EV models.

Optimizing dynamic multi-color logic of ambient light;

　　Ambient lights can realize independent control of the whole vehicle and its partitions, freely choose colors, show smart visual effects, and change with the rhythm of music. This function optimization is applicable to Tengshi D9 DM- car.

Optimizing the heating strategy of the main driver’s seat;

　　Optimize the heating time of the main driver’s seat without waking up many times. This function optimization is applicable to Tengshi D9 DM-i model.

Precautions:

　　1. This upgrade will be pushed nationwide in batches. Please be patient. If there is an urgent upgrade demand, please contact the nearest Tengshi Center for assistance. 2. This upgrade is mainly aimed at 22 and 23 Tengshi D9 models (the new Tengshi D9 models have been optimized and upgraded); 3. There may be differences due to vehicle configuration and other reasons. Please refer to the prompt information of the vehicle for the specific upgrade time; 4. This push takes a long time, so it is recommended to make an appointment to upgrade and reserve sufficient upgrade time; 5. This push will not consume user traffic and can be upgraded with confidence; 6. When upgrading, please park the vehicle on a gentle road to ensure that the vehicle network signal is good, the power is higher than 20%, and the front and rear doors and the front and rear hatch covers are closed; 7. During the upgrade process, the vehicle may appear short-term prompts such as off-screen, running lights on, dashboard failure, etc. These are normal phenomena. Please don’t intervene manually or forcibly power off and restart the vehicle. You can lock the vehicle normally and leave, and the vehicle will automatically complete the upgrade. 8. If you encounter any other problems during the upgrade, please call the user care hotline at 400-039-8888 for consultation. (Compile/car home Guo Chen)

　　Shops and convenience stores in Shanghai are being reshuffled.

　　Carrefour has been operating in China for more than 20 years, and the new owner has been replaced by Suning; Metro, which entered almost at the same time as Carrefour, is also looking for the receiver of China business … … Even ordinary consumers can clearly feel this change when walking on the street — — Traditional hypermarkets such as e-mart and Tesco are gradually withdrawing from the downtown area and being replaced by various new supermarkets and convenience stores. Among them, there are foreign brands such as ALDI, the century-old supermarket chain in Germany, Costco, the second largest retail supermarket in the world, and new brands hatched by domestic capital such as Pick’n Go, Suning Store, Ole’s boutique supermarket and G-Super. Shanghai’s supermarket industry has become more and more lively.

　　Every round of survival of the fittest, Shanghai’s supermarket industry is evolving itself. Every brand is constantly trying and growing in this new era of consumption, letting go of the game between technological upgrading and business model change. And all business comes from the most basic variable, the consumer.

　　■ Wen Wei Po reporter Xu Jinghui

　　Giant game

　　Those who can’t run fast will eventually be eliminated

　　In the early 1990s, the supermarket format entered Shanghai for the first time, and it has reached the stage of standing in the thirties. However, this mature system is not calm, and "undercurrent surging" is the most appropriate adjective to describe the current state of this industry.

　　At the end of last month, Suning.cn announced that its wholly-owned subsidiary Suning International planned to invest 4.8 billion yuan to acquire 80% shares of Carrefour China, thus swallowing this "behemoth" with an operating income of nearly 30 billion yuan in China. Not only Carrefour, but also the "Big Mac" supermarkets in the past seem to have a "middle-aged crisis". Lotte, e-mart, Tesco and other brands have withdrawn one after another, while Metro has been seeking to sell its China business … …

　　The "vacancy" in the market has been replaced by new brands with stronger capital. Box Ma Xiansheng, hatched from Alibaba, became the main store for major shopping centers in just three years, and successfully embarked on the "C position"; Tencent invested heavily in Yonghui’s new format "super species", which expanded rapidly nationwide; Greenland Group’s G-Super Greenland, which lays out the retail industry, is preferably fully expanded in first-and second-tier cities, with 31 stores opened in Shanghai alone … … These supermarkets rooted in shopping centers have gradually replaced the original "single-family" hypermarkets.

　　The same situation also appeared in the convenience store industry. Many years ago, small convenience stores such as Keke, Haode, Liangyou and Diatiantian, which were all over the streets of Shanghai, were shrinking, while Japanese brands such as Family and Rosen developed steadily, while a number of new brands such as Suning Store and Convenience Bee rose, with the blessing of giants such as Suning, Tencent and Gaoyou Capital.

　　Looking at the reshuffle of the supermarket industry, behind the giant game is actually the transformation of business philosophy: when the development and reform of a format can’t beat the market and consumers, it will inevitably go downhill. In the past, the supermarket format faced a market that had not been developed by e-commerce, and consumers had to rely on the offline shopping environment. Therefore, the intensive and one-stop shopping environment was favored. With the impact and integration of e-commerce, the past business model has been difficult to meet the needs of current consumers.

　　The re-opening of the supermarket industry, the traditional hypermarkets represented by Yonghui and RT Mart, and the new brands represented by Boxma Xiansheng, have similar paths — — Seamless online and offline links to speed up home service. In March last year, RT Mart’s "online ordering and offline delivery" service was fully rolled out. Bin Yuan, a new retailer in RT Mart, revealed in an interview that although this transformation is difficult, the effect is quite obvious after the integration of online and offline, which not only greatly improves the efficiency, but also makes the consumer structure younger, which is the most desirable change of traditional hypermarkets.

　　Consumer competition

　　Adjust the strategy according to consumer preferences

　　In this round of reshuffle, the change of business model comes from the most basic variable of consumers. A report from Deloitte shows that the rapid economic development in China has stimulated the consumption demand of the younger generation. Different from the previous generation of consumers, young consumers pay more attention to convenient, personalized and high-quality shopping experience.

　　Judging from the shopping habits of the main consumers, such as post-80s, post-90s and even post-00s, they are fundamentally different from the previous generation: post-80s and post-60s like to browse the promotional advertisements stuffed into mailboxes in supermarkets, then get on the free shuttle bus early in the morning and buy all the discounted daily necessities at once in the stores. However, the post-80s and post-90s are not like this. As far as their eyes are concerned, the "June 18th Promotion" and the "double 11" online carnival are the two major shopping labels at the middle and end of the year, respectively. Those daily necessities such as paper towels, toiletries and baby diapers are purchased at a low price at one time. Even if they "improvise" and move their fingers, these standard products can basically be purchased from all over the country in one day.

　　The change of consumers’ shopping habits has a great impact on hypermarkets. Some surveys show that in first-tier cities, the frequency of young consumers going to large supermarkets can be calculated by "month", which makes the "Big Mac" have to make strategic adjustments around the changes in consumer demand.

　　At present, a relatively successful adjustment model is the development of large-scale enterprises with ultra-miniaturization. For example, Easy Carrefour is a successful case. Its most obvious benefit lies in cost saving. On the one hand, those goods with high online shopping rate gradually withdraw from the shelves, greatly reducing the area of the supermarket; On the other hand, these supermarkets, with an area of about 1,000 square meters, mainly focus on fresh food, imported food, beverages and other products with high repurchase rate and instant consumption, which can filter the positive impact brought by e-commerce to the maximum extent.

　　The development of large-scale supermarkets towards miniaturization is also helpful to its site selection. Previously, "Big Mac" stores loved "single-family" stores, with all kinds of parking lots and shuttle buses. Now, entering shopping centers is not only easier to operate than big stores, but also easier to reach young consumers, and it is also convenient for large-scale expansion.

　　From a deep perspective, the miniaturization of big stores is also a reasonable combination of the whole supply chain to optimize in depth. Nowadays, these scattered supermarkets are already composed of two parts — — Front store and back warehouse. The function of "front store" further flies away in the direction of "emergency+experience", such as fresh products, beverage products and so on; The "back warehouse" has turned into a "front warehouse" for online shopping users, stocking according to big data and responding to online shopping needs.

　　Cost bottom line

　　Looking for breakthrough direction in "actuarial science"

　　The reshuffle of Shanghai Shangchao format is also closely related to cost. At the end of 1990s, when the first batch of hypermarkets entered Shanghai, they signed multi-year leases in one breath. Now, most of them quit because the leases expired and they could not afford high rents.

　　But the latecomers also have to face the cost game — — The premise of any business model is profitability. In the era of supermarkets with high rents and high labor costs, new solutions are needed.

　　Starting from the "variable" of consumers, fresh products with high gross profit have become the main direction of major brands. In this matter, as big as box horse fresh, super species, Ole’ Boutique supermarkets, as small as Suning stores and Haode convenience stores, are all making efforts. As a matter of fact, the fresh-keeping strategy has achieved very good results in the early stage. This kind of goods with high repurchase rate and high gross profit margin can directly drive profit growth. Fresh products have made extremely important contributions to the reason why Box Horse Fresh Life’s first store in China can realize single-store profit so quickly.

　　However, we have to pay attention to the fact that when all brands are heading for running all the way, the rapidly saturated market makes this once-tried-and-tested model "kick the iron plate". Box Ma Xiansheng has closed its store for the first time this year, and Wanda Store in Wujiaochang, the first store of Yonghui Yunchuang’s super species in Shanghai, has recently closed its doors. According to Suning.cn’s financial report, the loss of Suning Store only reached 296 million yuan in the first seven months of 2018. With the rapid expansion of the store, this loss will expand sharply. How to stop loss will be a difficult problem that these brands must face.

　　To cope with the high cost, another way to solve the problem is to replace manpower with technology. For example, the newly-emerging brand Convenience Bee is equipped with unmanned payment equipment in all stores in Shanghai. In convenience stores that are open 24 hours a day, the work of the night clerk is mainly to receive goods, replenish goods, tally, etc., and the cashier work is replaced by intelligent technology equipment.

　　Before this, unmanned supermarkets were indeed booming. In 2017, Taobao’s "Amoy Coffee" became popular at the Creation Festival. Since then, all parts of the country have tried water without retail. However, from the current development, the cost of artificial intelligence is much higher than that of labor, which hinders the promotion of unmanned supermarkets. A retired employee of Binguo Box, an unmanned convenience store, told reporters that the company started to lay off employees at the end of last year, and it has plummeted from more than 500 people at its peak to more than 100 people now. However, Wei Xueqi, an associate professor in the Department of Information Management and Information Systems, School of Management, Fudan University, believes that the launch of the 5G commercial tide will be of great help to unmanned supermarkets in the next year or two. Once the technical cost can be greatly reduced, it will be able to support this new format. Accelerate development.

　　In addition, it is also a strategy to open a shop in the suburbs where the land price is cheaper. Whether it is a Sam member store in Qingpu or Pudong, or a market opening guest who is about to open, it is such a prudent business. Andrew Miles, president of Sam member store’s China business, calculated an account for the reporter: the cost of opening a store in the suburbs is only half of that of an urban supermarket, while the sales volume brought by strict control of product quality can reach 5 to 10 times that of an ordinary supermarket, which gives the possibility of a virtuous circle of supermarket formats.

　　Personalized development

　　Thousands of stores and thousands of faces, to "change" to meet the trend.

　　The transformation of Shanghai supermarket industry is far from over, because from this summer, a large wave of new stores will be unveiled in Shanghai — —

　　At the end of June, Oleqi, a famous cheap supermarket brand in Europe, opened two offline stores in one breath and officially entered the retail battlefield in China.

　　On July 2nd, Box Horse opened a new convenience store in Shanghai — — Pick’n go, the "smallest" box horse store in history, covers an area of less than 20 square meters. It is mainly engaged in fresh food and is also the latest attempt of box horse.

　　On July 4th, Yonghui Supermarket "Market Life" opened in Sanlin Impression City, Pudong, with the combination of traditional market culture and fashionable and modern farmer’s market decoration as its selling point.

　　In late July, Yonghui Supermarket’s first mini community store will soon land in Nanxiang, Jiading, which is also a new exploration of Yonghui Supermarket after "super species" … …

　　New brands emerge one after another, and "change" is the only constant theme. Hou Yi, CEO of Box Horse Fresh Life, once said that in addition to Box Horse Fresh Life, they are actively exploring new formats such as Box Horse Vegetable Market and Box Horse mini, and studying the best format model in different cities, different regions, different population densities and different scenarios, so as to make strategic reserves for the development in the next decade.

　　Not long ago, Convenience Bee got the first hot meal business license of convenience store in Shanghai. Nowadays, in every store, you can see a hot meal sales area enclosed by a glass curtain wall, which is equipped with steaming oven, cleaning and disinfection washing pool, warm water heat preservation cabinet and other equipment and facilities for supplying hot food. After the hot meal is heated, it can be stored in the warm water heat preservation cabinet, which can maintain a constant temperature, which means that no matter the first guest or the last guest, they can get the meal with the same temperature.

　　At the same time, theme stores and exclusive imported goods are also important "playing methods" for major brands. At the end of May, Rosen’s first Hello Kitty theme convenience store in the world opened in Nanjing East Road subway station. Before that, this convenience store had launched theme stores such as "Shanghai Football", "Teddy Bear" and "Detective Conan" to attract consumers to stop. The G-Super Green Space Optimization is based on the spillover effect of the import Expo, trying to improve its core competitiveness while introducing more new overseas products and bringing global good goods into the domestic market more efficiently.

　　In the ever-changing, Shangchao industry is working hard in the direction of segmentation and personalization. These differentiated explorations may become the keys for brands to settle down in the future. Liu Min, deputy director of the Shanghai Municipal Commission of Commerce, said that the retail industry in Shanghai experienced the last round of information technology development, and now it has returned to quality and service again, forming a positive spiral upward trend, which will bring brand-new vitality and energy to the supermarket industry in Shanghai.

　　According to the public data of the Ministry of Commerce, in April this year, the national building materials and home furnishing prosperity index (BHI) was 117.65, and the sales of building materials and home furnishing stores above designated size exceeded 110 billion yuan, and the cumulative sales from January to April exceeded 420 billion yuan.

　　Although the above data decreased slightly compared with the same period of last year, with the introduction of "trade-in" policies in various places since April, and the favorable factors such as the overlapping market entering the traditional peak season, the household sector continued to release consumption vitality, the industry prosperity rebounded, and the "Xiaoyangchun" market in the home building materials market also continued.

　　The market potential of "trade-in" is huge.

　　At present, China’s real estate market is still in the adjustment stage, but since the beginning of this year, favorable policies have been implemented in various places, and industry insiders expect that the industry will accelerate its stabilization. As the downstream industry of the real estate market, the consumer demand of the national building materials and home furnishing market continued to be released from January to April. Although the sales data decreased slightly year-on-year, thanks to the help of the policy side, the overall situation was still improving.

　　In March this year, the State Council issued the Action Plan for Promoting Large-scale Equipment Renewal and Trade-in of Consumer Goods (hereinafter referred to as the Plan) to promote economic transformation and upgrading and improve the quality of life of urban and rural residents.

　　The "Proposal" pointed out that for the trade-in of household appliances, it is necessary to improve the convenience as the core and smooth the consumption chain of household appliances; In order to promote the replacement of home improvement consumer goods, it is required to support residents to carry out local renovation of old houses, kitchens and bathrooms, continue to promote the aging renovation of homes, and actively cultivate new consumption such as smart homes. Promote home improvement model rooms to enter shopping malls, communities and platforms, encourage enterprises to build online model rooms, and provide affordable products and services to meet diversified consumer needs.

　　"The introduction of the trade-in policy is a major positive for the home furnishing industry." Qin Zhanxue, president of China Building Materials Circulation Association, pointed out that the relevant data of the Ministry of Housing and Urban-Rural Development showed that by the end of 2022, the total number of urban and rural housing construction in China had exceeded 600 million, with huge market potential. "As houses enter the aging cycle one after another, the demand for renovation and functional upgrading will gradually increase. It is expected that the industry will usher in a new round of trade-in climax in the future."

　　According to incomplete statistics, in the past year, the total output value of China’s home improvement industry was about 2.77 trillion yuan, of which the demand for local decoration exceeded 35%. "It is conservatively estimated that the replacement scale of the home and home improvement market will exceed one trillion yuan." Hu Yanan, secretary-general of China Building Decoration Association’s Residential Decoration and Parts Industry Branch, said that according to the association’s rough calculation, there are more than 200 million houses in urban housing that are over 20 years old, and the demand for renovation and transformation at the consumer end is strong.

　　Grasp the "renewal" cycle and accelerate the layout of enterprises

　　The promulgation of the "Program" has given industry support and guidance at the policy level and brought new development opportunities at the development level. Many home associations and head home stores have acted quickly, actively responding to the policy call and helping to release the potential of home consumption by issuing trade-in coupons, promoting in communities, and granting subsidies.

　　At the end of April, at the annual meeting of the housing industry in 2023-2024, the Residential Decoration and Parts Industry Branch of China Building Decoration Association, in conjunction with the head home improvement enterprises and parts and materials enterprises all over the country, officially launched the "Home Improvement Trade-in Action". "I hope that through this action, a group of’ home improvement practitioners’ will be cultivated, and typical cases of enterprises will be launched to create a more assured, worry-free and secure consumption environment." According to the relevant person in charge of China National Equipment Association, this action aims to promote the effective implementation of "trade-in" related programs in the home improvement and home furnishing industries, and call on the whole industry to respond to the replacement of home improvement consumer goods, and encourage member units to actively carry out local upgrading and renovation of old houses, kitchens and bathrooms, and aging renovation of homes.

　　On May 6th, in response to the "Consumption Promotion Year" policy of the Ministry of Commerce, and vigorously promoting the trade-in of the household industry, China Building Materials Circulation Association also launched the "Third National Green Smart Home Consumption Festival", which empowered enterprises by implementing the relevant action plan of "trade-in" and issuing exchange vouchers for trade-in.

　　Focus on home stores. According to our understanding, the heads including Red Star Macalline and Easyhome made relevant implementation plans as early as the "trade-in" scheme was put forward.

　　Among them, Beijing Red Star Macalline has invested more than 10 million yuan since March to promote trade-in, benefit consumers, and help people rejuvenate. It is reported that in order to make more consumers enjoy the trade-in benefits easily, Beijing Red Star Macalline not only joined hands with 17 brand enterprises such as Xilinmen, Wrigley Sanitary Ware and Boloni to participate in the trade-in activities of green smart consumer goods, but also distributed subsidies of about 8 million yuan in different forms through online and offline channels.

　　The relevant person in charge of Red Star Macalline said that consumers can make an appointment to drag the old service through the "Red Star Home" applet, and they can enjoy the 600 yuan subsidy at the highest; Go to the offline store for "replacement", and you can also enjoy the government subsidy and superimpose the joint discount. "At present, relevant subsidies have been launched in five major shopping malls in Beijing, and consumers can get subsidies and enjoy the benefits of renewal."

　　The data shows that since the beginning of this year, Red Star Macalline has launched a large-scale "trade-in" campaign for home appliances in many shopping malls across the country, taking the demand for trade-in as the contact point to obtain accurate store traffic for shopping malls, and guiding the related sales between home appliances and other categories through refined operation.

　　On May 9, Easyhome also revealed the progress of "trade-in" on the investor interaction platform. It said that this year, it will comprehensively promote the three major IPS of "trade-in furniture and household appliances", "old houses for new looks" and "it is difficult for families to find them", which will drive the rapid growth of home sales.

　　The relevant person in charge of Real Home pointed out that the company released the "trade-in" strategy as early as 2022 and carried out related business. "According to statistics, a number of IP activities related to’ trade-in’ achieved remarkable results last year, achieving 207,000 customers, guiding sales of 650 million yuan and recycling 68,000 old things." The person in charge said.

　　At the same time, many home furnishing enterprises also seize the favorable market cycle and fully exert their strength in the stock market.

　　At the beginning of May, Qumei Home officially launched this year’s trade-in activities in the "Huanxin Plan Conference". In fact, since the first launch of this activity in 2013, Qumei Home has positioned it as a long-term and far-reaching important action. Zhao Ruihai, chairman of Qumei Home Furnishing Co., has repeatedly said that "trade-in" is not only a commitment to consumers, but also a manifestation of corporate social responsibility.

　　"Among about 300,000 customers accumulated by enterprises, some of them are currently in the consumption cycle that needs to be updated and iterated." Recently, Meike Home also publicly stated that this year, it will increase visits to early users, carry out maintenance and clue acquisition, with a view to providing consumers with diversified replacement programs. Oupai Home has launched the whole house renovation and whole package services, such as package storage, package discount, package design and help to move, to meet the diversified needs of consumers.

　　The industry believes that promoting the trade-in of household products requires both upstream and downstream synergy, and the household industry needs to continuously and deeply tap its own resources to promote the sustainable development of trade-in in a more market-oriented way and more convenient activities.

　　Both ends of supply and demand still face corresponding difficulties.

　　Although the market potential of trade-in is huge, it faces many difficulties in practical operation.

　　From the consumer side, how to deal with the replaced furniture, where to store the old furniture, and how to find a "reliable" decoration company and foreman may all hinder the implementation of the old-for-new policy. On the supply side, trade-in, local renovation and other links have a large amount of work, relatively low customer list value, and most of them are concentrated in old communities, so the construction difficulty is relatively high.

　　"At present, the residual value of many furniture recycling and dismantling wastes is relatively low, and the willingness of large-scale platform enterprises to participate in recycling is insufficient, but consumers do not have the ability to handle large pieces of furniture by themselves, which will become a constraint for replacing new ones to some extent." Zhu Jiagui, CEO and general manager of Red Star Macalline Home Furnishing Group, said that it is not easy for most home furnishing enterprises to provide large-scale trade-in services and handle old furniture well. "It is necessary to pay higher operating costs in terms of management, operation, normative environmental protection and demolition." Zhu Jiagui said.

　　In view of the problem that "trade-in is easy to abandon the old", Qin Zhanxue believes that the focus of trade-in should be on the "new" and the treatment of the "old" should not be ignored. "Old products should not be treated as garbage, but should be reused." He said, for example, furniture products can be dismantled and recycled, while construction waste can be reprocessed into floor tiles for municipal decoration materials.

　　The relevant person in charge of the Consumer Promotion Department of the Ministry of Commerce said that the trade-in work involves thousands of households and the vital interests of consumers. Promoting the trade-in of consumer goods is not only a powerful measure to enhance the momentum of economic growth and consolidate the good momentum of recovery, but also a long-term strategy to promote the high-quality development of the home furnishing industry. In the future, the industry should gradually establish an effective mechanism of "it is easier to get rid of the old and more willing to replace the new", so that consumers can enjoy better services and the trade-in action can be truly and thoroughly carried out in the industry. Text/Zhang Xinyu

　　Source: Beijing Evening News

　　The third episode of the large-scale TV feature film "Pilotage" and the fourth episode of "Development and Change" will be grandly launched on October 9 at 20: 00 on CCTV-1, the Central Radio and Television General Station, and CCTV news, CCTV video and CCTV network will be launched simultaneously.

Episode 3 Pioneer of Dreaming

　　In 1943, in the mountains southwest of Beiping, a young man named Cao Huoxing wrote the well-known song "No communist party, No New China".

　　Simple lyrics and popular melodies sang the voices of the people, the belief that the people firmly follow the party, and the logic of the Chinese nation’s century-old history.

　　"History and people chose the Communist Party of China (CPC). The Communist Party of China (CPC)’s leadership is the most essential feature of Socialism with Chinese characteristics and the greatest advantage of the Socialism with Chinese characteristics system. "

　　Comrade, believe all your life.

　　From more than 50 party member in 1921 to more than 96 million party member by the end of 2021, our team is getting longer and longer, our pace is getting firmer and stronger, our motherland is getting stronger and stronger, and our people are getting happier and happier. All this stems from the Communist Party of China (CPC)’s strong leadership.

　　The key is to maintain the authority of the CPC Central Committee, give full play to the core role of the Party in commanding the overall situation and coordinating all parties, and improve the system.

　　A series of basic, strategic and innovative measures have been launched one after another, which have strengthened the "four consciousnesses", strengthened the "four self-confidences" and achieved the "two safeguards" and become the consensus and action consciousness of the whole party.

　　The party’s leadership is comprehensive, systematic and holistic, which is not only reflected in the functional system of institutions, but also reflected in the hearts of the people.

　　Zhang Ji, a rescued miner at the Hushan gold mine in Qixia, Shandong, said: "It was everyone’s idea to write this note at that time, saying that the party would definitely come to save us and would not give up the lives and safety of the people."

　　Luo Chunyan, a villager in Haohuahong Village, Huishui County, Guizhou Province: "The days of our people are getting more and more prosperous. We thank the party and the government."

　　Xin Wang, the former violinist of Wuhan Philharmonic Orchestra: "I feel that our party is very great. Without communist party, there would be no new China. This song is indeed like this."

The fourth set of development and change

In the new era, the CPC Central Committee with the Supreme Leader as the core has taken the overall situation and grasped the general trend, and put forward a series of new ideas, new ideas and new strategies around China’s economic and social development.

　　On July 1, 2016, General Secretary of the Supreme Leader delivered a speech at the celebration of the 95th anniversary of the founding of the Communist Party of China (CPC):"Accelerate the formation of a mechanism and environment that advocates innovation, pays attention to coordination, advocates green, thick planting and opening up, and promotes sharing, and constantly expands China’s economic strength and comprehensive national strength."

　　Our country’s scientific and technological workers aim at the key core technical fields such as artificial intelligence, quantum information, supercomputing, integrated circuits, life and health, brain science, biological breeding, aerospace science and technology, deep sea and so on, constantly innovating and bravely breaking through, and have made a series of forward-looking and strategic significant achievements.

　　In the past ten years, China’s digital economy has developed rapidly, from 11 trillion yuan to more than 45 trillion yuan, which has effectively guided the demand for computing power in the east to the west, and "calculating from the east to the west" came into being, building a "new base" for the digital economy and becoming a "new highland" for scientific and technological innovation.

　　In the new era, the CPC Central Committee with the Supreme Leader as the core has put forward a series of new strategies to promote coordinated regional development and promote the formation of a regional economic layout with complementary advantages and high-quality development.

　　Nowadays, China has shifted from a simple gradient development strategy from east to west to the development and opening up of things in both directions. Economic belt, urban agglomeration and metropolitan area are opening up the context of regional economic development in China and creating a new pattern of coordinated development in China.

　　Green development is a profound revolution in the concept of development and an inevitable requirement for building a high-quality modern economic system.

　　The change of development concept promotes the innovation of practice, and green is becoming a new fashion for development everywhere.

Opening-up has also brought China’s development into a new world.

　　In 2017, the top leader of president attended the opening ceremony of the "Belt and Road" international cooperation summit forum and delivered a keynote speech:"Unleash the development potential of all countries, achieve great economic integration, develop great linkage and share great achievements."

　　High-quality development is the development in which sharing becomes the fundamental purpose. Development is for and depends on the people, and the fruits of development are shared by the people.

　　Based on the new development stage, implementing the new development concept and building a new development pattern, the people of China are writing a magnificent chapter to promote high-quality development.

In the era of smart electric, a real flagship model needs not only excellent design and performance, but also cutting-edge technology support. Aouita 07, based on CHN model, is the crystallization of tripartite cooperation among Changan Automobile, Huawei and Contemporary Amperex Technology Co., Limited, which brings together the top technologies of the three companies. Changan Automobile’s profound experience in building cars, Huawei’s smart car solutions and Contemporary Amperex Technology Co., Limited’s advanced battery technology have jointly injected powerful scientific and technological genes into Aouita 07.

Huawei’s driving ADS 3.0 is the core technology of Aouita 07. Relying on Huawei Gankun Intelligent Driving ADS 3.0, Aouita 07 can not only start and stop on its own, but also show its leading strength in active safety, and can achieve forward, lateral and backward active protection through omni-directional anti-collision CAS 3.0.

The flagship of science and technology in Aouita 07, CHN mode explains the scientific and technological charm of the intelligent electric age with its strength. (information)

Upstream News Kevin·Z

CCTV News:On the morning of February 28th, the State Council Press Office held a press conference. According to the Ministry of Transport, this year marks the 5th anniversary of the publication of the Outline of Building a Powerful Transport Country. In the past five years, China’s transportation infrastructure network has been stronger, and the mileage of the national comprehensive transportation network has exceeded 6 million kilometers. A number of sets of data outline the "eye-catching" transcripts of the construction of a strong transportation country.

Let’s take a look at the "home" of China’s traffic network. At present, the operating mileage of China’s railways is 159,000 kilometers, including 45,000 kilometers of high-speed railways and 5.441 million kilometers of national highways, including 184,000 kilometers of expressways. The navigation mileage of inland waterways is 128,000 kilometers, including 17,000 kilometers of high-grade waterways; It has 22,000 berths for port productive terminals, including 2,883 10,000-ton terminals; There are 259 airports for civil aviation transportation, including 38 airports with annual passenger throughput exceeding 10 million passengers.

In the past five years, China’s accumulated investment in transportation fixed assets has exceeded 18 trillion yuan. Transportation has taken a big step towards "strong" on the basis of "big" and another big step towards "good" on the basis of "having". The data shows that in 2023, the investment in transportation fixed assets in China exceeded 3.9 trillion yuan, 2,776 kilometers of high-speed rail were newly opened, 7,000 kilometers of expressways were newly rebuilt and expanded, and 1,000 kilometers of high-grade waterways were added and improved.

The transportation service is finer and better. In 2023, China’s commercial freight volume was 54.75 billion tons, an increase of 8.1% year-on-year and an increase of 16.9% over 2019. In 2023, 61.25 billion people moved across regions, a year-on-year increase of 30.9%. The capacity of scientific and technological innovation and industrial governance of transportation has been continuously improved, and the cooperation with the outside world has been deepened.　

Travel more convenient

During the Spring Festival holiday just past, did you participate in a "big project" with hundreds of millions of people flowing — — Spring Festival travel rush? Spring Festival travel rush relies on more newly opened routes, more optimized travel time and more advanced means of transportation to make every trip more convenient.

At the press conference, Li Xiaopeng, Minister of Transport, said that the mobility of people in Spring Festival travel rush this year was unprecedentedly active. In the first 33 days of Spring Festival travel rush in 2024, the cross-regional mobility of the whole society reached 7.204 billion person-times. Another profound change is that road self-driving has become the main force of travel.

Li Xiaopeng, Minister of Transportation, said that in the first 33 days of Spring Festival travel rush, the number of self-driving passengers on expressways and ordinary national highways exceeded 5.8 billion, reaching a historical peak. The mobility of self-driving personnel accounts for 80.7% of the cross-regional mobility of the whole society, and "self-driving travel" has become the absolute main force of travel in Spring Festival travel rush.

More and more rural highway construction has opened up the rural microcirculation. According to the latest data from the Ministry of Transport, all qualified towns and villages in China have hardened roads, and 2.5 million kilometers of rural roads have been newly rebuilt in the past ten years. By the end of 2023, the total mileage of rural roads in China reached 4.6 million kilometers, and all qualified towns and villages in China were connected by bus.

With the transportation network extending in all directions, China’s postal express business volume ranked first in the world for 10 consecutive years. The industry service network is smoother. All the established villages have realized direct postal service, and basically built a postal express service network covering urban and rural areas and reaching the whole world. In addition, the Ministry of Transport will further promote the integrated development of rural passenger and freight postal operation mechanism, infrastructure, transportation routes and operational information. Make every effort to ensure the safe and efficient transportation of grain, agricultural machinery, agricultural materials and agricultural products.

Li Xiaopeng, Minister of Transport, said that better services will promote the overall revitalization of rural areas, accelerate the construction of rural industrial roads, tourist roads and resource roads, and help farmers find jobs nearby.　

Smart travel

At present, China’s traffic construction is actively integrating with new digital technologies, and information infrastructure such as Beidou and 5G is deepening its application. The pace of construction of smart railways, smart highways, smart waterways, smart civil aviation and smart postal services in China has accelerated.

On January 19th this year, the Hangzhou-Shaoyong Expressway connecting Hangzhou, Shaoxing and Ningbo was completed and opened to traffic. At present, Hangzhou-Shaoyong Expressway is the expressway with the highest degree of intelligence and the most digital application in Zhejiang. Let’s follow the reporters at the reception desk to feel the wisdom of high speed.

According to the reporter’s live report, after a period of experience, the reporter received 5— 6 rain reminders, 3-mdash; The road information of 4 times feels particularly accurate. How did this happen?

According to the technicians, in addition to conventional navigation, there are also special functions and services. Because there are many intelligent sensing devices on the highway, it can find the abnormal situation in the first time. When the owner is driving on the highway, the system will take the initiative to find it and push it to the user in seconds, so that the user can know what happened ahead and what the specific situation is.

Since the intelligent high-speed operation for more than a month, it has actively seized more than 100 abnormal traffic incidents such as anchoring and throwing things. These events can be actively discovered within an average of 5 seconds. With the continuous operation of Smart Expressway, more and more data precipitation will make Smart Expressway more and more "smart".　

Driverless driving also appears in more application scenarios. This one is an unmanned minibus located in a scenic spot in Deqing, Zhejiang.

According to the reporter’s report, at present, the unmanned minibus still needs to drive under the guidance of a safety officer. However, Huzhou City issued the latest detailed rules in January this year, and this unmanned minibus can no longer need a safety officer after driving over 20,000 kilometers on the open road, and it is replaced by remote monitoring.

In addition to unmanned minibuses, there are many autonomous driving scenes in Deqing. For example, the unmanned sweeper is serving the cleanliness of the city more efficiently. The unmanned express delivery vehicle is undergoing the final debugging, and will be officially put on duty next month, shuttling between cities to automatically deliver packages for you.

In addition to smart roads and unmanned driving, the scale of automated container terminals built and under construction in China ranks first in the world. The first domestic large-scale cruise ship was officially put into operation on New Year’s Day in 2024, the C919 domestic large aircraft was officially put into commercial operation, and the development of CR450 EMU continued to deepen. According to the latest data, up to now, the mileage of the national inland river electronic waterway map has exceeded 5,700 kilometers. More than 40 automated container terminals have been built and under construction. More than 10 million road transport and urban passenger vehicles have been installed using Beidou terminal, and the application rate of Beidou system in key areas exceeds 95%.

　　BEIJING, Beijing, June 20 (Xinhua) In recent days, many places in the north have once again ushered in the "sunny mode". With the expansion of the sphere of influence of high temperature weather, from today, there will be high temperature weather lasting for many days in Huanghuai, North China, with the highest temperature reaching 35 ~ 38 C. In the south, rainfall has become the key word of weather, and the areas affected by heavy rain involve 10 provinces.

　　Data Map: At noon on June 5, the temperature in Shijiazhuang reached 38℃, and citizens traveled with various sunshade protective gear. China News Service reporter Yujia Zhai photo

　　Many places in the north enter the "sunny mode" and the meteorological conditions of ozone pollution are high.

　　After the Dragon Boat Festival holiday, the high temperature once again visited many places in the north, and the sphere of influence of high temperature in Huanghuai area of North China continued to expand. According to the weather forecast, after 20 days, some areas in eastern North China and Huanghuai will have high temperature weather for 4 to 6 days, with the highest temperature reaching 35 to 38℃.

　　In Beijing, the Beijing Meteorological Observatory issued a blue warning of high temperature at 16: 40 on the 19th. It is estimated that the daily maximum temperature in most parts of Beijing will reach above 35℃ from 20th to 21st.

　　Not only in Beijing, but also in the southern part of North China and the central and western parts of Huanghuai today and tomorrow, high temperatures will continue to spread. Among provincial-level cities, Tianjin, Shijiazhuang and Zhengzhou will have high temperatures today and tomorrow. From the 21st, Jinan will have high temperatures for five consecutive days.

　　As the "sunshine mode" is on, according to the news of the Central Meteorological Observatory, the meteorological conditions of ozone pollution in central and southern North China, Huanghuai and other places are relatively high from the 20th, with the meteorological conditions of ozone pollution ranging from 3 to 4, and the local level in central and southern North China can reach 5.

　　Take Beijing-Tianjin-Hebei and its surrounding areas as an example. From 20 to 25, the central and southern parts of the region have strong solar radiation and high temperature, which is conducive to ozone generation. The meteorological conditions of ozone pollution are maintained at level 3 to 4, and the local level can reach level 5.

　　According to meteorologists, ozone pollution will decompose rapidly indoors because it needs high temperature and ultraviolet radiation. Experts remind that for photochemical pollution dominated by ozone, it is of little use for people to wear masks. The most important way to prevent photochemical pollution is to avoid going out as much as possible and close doors and windows at the same time.

　　Heavy rain in the south involves 10 provinces, Zhejiang and Hunan.JiangxiThere is a heavy rain in the local area.

　　High temperature weather spread in the north, while in the south, especially in the middle and lower reaches of the Yangtze River, these areas that entered the "rainy season" ushered in continuous heavy rainfall. In response to the rainstorm, the Central Meteorological Observatory has issued blue and yellow rainstorm warnings for several consecutive days.

　　According to the weather bulletin of the Central Meteorological Observatory, during the daytime on the 19th, heavy rains occurred in parts of central Anhui, northern Shanghai, northeastern Guizhou and southeast coastal areas of Guangdong, and heavy rains (101 mm) occurred in Tongren, Guizhou. At 18: 00 on the 19th, the Central Meteorological Observatory issued a blue rainstorm warning again.

　　It is estimated that there will be heavy rains in southern Anhui, Shanghai, Zhejiang, central and northeastern Jiangxi, central Hunan and central Guizhou from 20: 00 on the 19th to 20: 00 on the 20th, among which there will be heavy rains (100-150 mm) in western Zhejiang, northeastern Jiangxi and central Hunan. Some of the above areas are accompanied by short-term heavy precipitation (the maximum hourly precipitation is 20 ~ 50 mm, and the local area is more than 60 mm), and there are thunderstorms and strong winds in the local area.

　　In addition, there are heavy rains and local heavy rains in the northwestern and eastern coastal areas of Fujian, the southeastern coastal areas of Guangdong and Taiwan Province Island.

　　The Central Meteorological Observatory reminded that during the process of heavy rainfall in the south of the Yangtze River and Huaihe River, it is necessary to pay attention to disasters such as urban waterlogging and landslides that may be caused by local heavy rainfall, as well as the adverse effects of strong convective weather such as thunderstorms and strong winds.

　　From the evening of June 18th to the morning of 19th, heavy rain fell in dangyang city, Hubei Province, and some residents were trapped. Fire officers and soldiers in dangyang city City were dispatched to evacuate the trapped people. Liu bangpei

　　The rainfall in the middle and lower reaches of the Yangtze River is concentrated, and the Yangtze River Defense General deploys flood control again

　　Since the Dragon Boat Festival holiday, the heavy rainfall in the middle and lower reaches of the Yangtze River has continued to attract attention. The National Defense General, the Ministry of Water Resources and other departments have repeatedly discussed and judged the rain and flood situation and deployed flood control emergency work.

　　According to the forecast of the Central Meteorological Observatory, the main rain belt of heavy rainfall in the south will be located in the south of the Yangtze River on 20-22, and then it will be carried to the middle and lower reaches of the Yangtze River in the north, and the middle and lower reaches of the Yangtze River will enter the rainfall concentration period.

　　According to the website of the Ministry of Water Resources, on the 18th, the Yangtze River Defense General once again held a meeting on the recent flood control situation in the Yangtze River basin, and deployed the dispatching work of the Three Gorges and Danjiangkou reservoirs.

　　The Yangtze River Defense General issued a dispatch order to dispatch Danjiangkou Reservoir to open two surface holes for flood discharge at 18: 00 on the 18th. At the same time, the General Office of the Yangtze River Defense issued a notice to the Hubei Provincial Defense Index, demanding that the flood control work in the middle and lower reaches of the Han River be effectively carried out. According to the deployment of the National Defense President, the Yangtze River Defense General sent a working group to Jiangxi to help guide the flood control work.

　　Ma Jianhua, executive deputy commander of the Yangtze River Defense General and director of the Yangtze River Water Resources Commission, said that the Yangtze River Basin has entered a period of continuous heavy rainfall concentration, and all relevant departments and units should further attach great importance to it and overcome the luck and paralysis; It is necessary to further strengthen the implementation of responsibilities and do a good job in flood control duty and emergency duty. (End)

Recently, Joy of Life, a costume drama, has been controversial because it costs 50 yuan to order it in advance, and some people even sued the video platform for it.

In addition, many users accused the video platform of "drinking poison to quench thirst", and some users said that they would switch to pirated platforms.

As of December 17th, Joy of Life scored 7.9 points in Douban, ranking first in the hot search list of mainland TV series of Tencent Video. According to the data of online film and television media data platform, as of December 17th, the popularity of the whole network in Joy of Life reached 51.26, far exceeding the costume dramas such as "He Lai Hua Ting" and "Sword Dynasty" broadcast in the same period.

At present, on Tencent and Iqiyi platforms, you have to pay 50 yuan to "unlock" 6 more episodes of Joy of Life than members.

On December 17th, Wang Juan, vice president of Tencent Video, talked about the recently controversial "VVIP" model in Joy of Life, saying: "The reason why we are controversial this time, I think it may be that we are not considerate enough to members’ consumption psychology. This piece is indeed our bug or something we have not done well enough."

Joy of LifeThe popularity is over the same period of costume drama, and members still need to pay for 50 yuan’s "unlocking" drama series.

On the evening of December 11th, Joy of Life needed to spend 50 yuan to board the hot search in Weibo due to the advance on demand.

Joy of Life is a costume drama directed by Sun Hao and starring Ruoyun Zhang and Li Qin, which premiered on November 26th, 2019 on Tencent Video and iQiyi. Production companies include Tencent Pictures, Xinli TV Culture Investment Co., Ltd., Deep Blue Film and Television, Reading Group, Huayu Times, Hainan Radio and Television, etc.

At present, on Tencent and Iqiyi platforms, it is necessary to pay 50 yuan to "unlock" six more episodes of Joy of Life than members, which has been hotly debated by netizens. As of December 17th, the drama has been broadcast to 29 episodes on both video platforms. However, at present, non-members can only watch the 17th episode, while members can only watch the 23rd episode. Only by paying 50 yuan to order in advance can they watch the 29th episode.

On the evening of December 14th, the People’s Daily client published an article entitled "Video website routines emerge in an endless stream, which is too ugly to eat", saying: "VVIP is set up outside VIP, and extra money is needed to enjoy advance on-demand video. Video websites are creating anxiety and inducing user consumption. Is there such an agreement in the previous agreement to purchase VIP? If it is not marked, this extra charge is actually a violation of consumer rights. "

On December 17th, Wang Juan, vice president of Tencent Video, said when talking about the recently controversial "VVIP" model in Joy of Life: "The reason why we are controversial this time, I think it may be that we are not considerate enough to members’ consumption psychology. This piece is indeed our bug or something we have not done well enough."

Facing the way of advanced VOD, Wang Juan also said: "The way of advanced VOD that we hope to explore has been challenged and criticized. But in the face of these things, a sense of crisis and creativity coexist. It is very important for the mining of user consumption, but we hope to think in a more scientific, more orderly and more respectful perspective. "

In addition, on December 17th, after the 4th Annual Summit of New Entertainment and New Consumption in China in 2019, Ying Dai, vice president of iQiyi and general manager of the self-made drama development center, said in response to the dispute over advanced video-on-demand in Joy of Life: "The content of video platforms is becoming more diverse, and the needs of users are becoming more diverse. Our original intention is to meet users’ more diverse content needs, but it may not be done well. In the future, we hope to take more account of users’ psychology and do a good job in the design and notification of scheduling. "

In fact, this is not the first time that the video platform has launched the "advance on demand" service.

At the end of the drama of the popular The Untamed, Tencent Video has launched a marketing strategy of an episode of 6 yuan and a total of 30 yuan’s pre-on-demand finale, testing the water for pre-on-demand.

Lawyer: After the appearance of VVIP, the propaganda promise of video websites constitutes fraud against VIP.

Zhao Zhanling, deputy director of Beijing Zhilin Law Firm, told the The Paper reporter: "The main problem in providing advanced on-demand service outside VIP is that purchasing VIP service means that you can watch 6 episodes first. According to consumers’ common understanding, this kind of preemption means that VIP members can watch 6 episodes first as long as there is a new episode update. However, due to the existence of advanced on-demand service, VIP members’ preemption of watching 6 episodes has only become relative to non-members and not relative to VVIP. Therefore, the propaganda promise of the video website about VIP members’ preemptive viewing of services is suspected of violating the Consumer Protection Law and constitutes fraud to consumers. "

It is worth noting that on December 16th, Weibo law blogger @ Wu Shengwei wsw, who has 670,000 fans, has taken Aiqiyi to court for pre-ordering. He said: "Joy of Life, who has been watching the hit of Iqiyi recently, is particularly good. After catching up with the latest episode, I found that I have to watch not only the patch advertisement, but also pay to watch it in advance. One episode is as high as 3 yuan. Only then did I realize that today’s members have become ordinary users. Nowadays, VIP members of iQiyi can’t automatically skip advertisements and watch hit dramas in advance. The original membership rights are gone, and many membership privileges are castrated in disguise. "

He also said: "I have always been a loyal user of iQiyi. I went through iQiyi’s VIP Member Service Agreement and found many problems and full format terms, so I am going to try it by legal means. I feel that if no one comes forward, there will be VVVIP, vvvvip in the future. The prosecution materials will be sent to the Haidian District People’s Court in Beijing by mail in the near future. "

Under the "film and television winter", the capital side is cautious, and the income pressure of video platforms is great.

On December 17th, Wang Juan, vice president of Tencent Video, admitted that the capital market gave less support to video websites this year, and the advertising growth rate was also slowing down.

"It’s true that the business support given by business friends to video websites is much less this year. Because last year, our variety show, our head network drama, can be said that every investment can basically achieve the goals we set for it, but this year is particularly difficult, because the budget you may have in your pocket has been reduced, and what is even more difficult is that everyone’s requirements for the delivery effect have gone further, so from the data point of view, our overall advertising growth rate has slowed down. "

Similarly, the third quarter report of iQiyi shows that online advertising revenue reached 2.1 billion yuan this quarter, down 14% year-on-year.

At the conference call after the financial report was released, Gong Yu, founder, director and CEO of iQiyi, expressed his expectation of advertising revenue in 2020. "Brand advertising accounts for the vast majority of iQiyi. There is no better sign of brand advertising next year as a whole, but effect advertising will be more optimistic next year because of iQiyi’s own efforts in technology and products. "

Gong Yu said: "The bottleneck of brand advertising revenue is not inventory, but the advertiser’s budget. So the utilization rate is not high. "